The U.S. Fund for UNICEF is pleased to announce donations will be collected tonight at game two of the World Series at Yankee Stadium. The funds will benefit UNICEF and their relief and rebuilding efforts on behalf of victims of the recent natural disasters in the Asia Pacific region.

The devastating cluster of natural disasters that struck the Asia Pacific region earlier this month have affected nearly 9.8 million people--more than 3.8 million of the affected are children.

"Every day 24,000 children die of preventable causes--many in the countries that have been affected by this recent cluster of natural disasters," said Caryl Stern, president and CEO, U.S. Fund for UNICEF. "We do not want these emergencies to further compound the tragedy of these unnecessary deaths, and thanks to Major League Baseball, the Yankees and the wonderful generosity of New Yorkers we will be able to prevent these deaths."

Typhoons and floods in the Philippines, Vietnam, Cambodia and Laos, as well as earthquakes in Bhutan, Indonesia and the Pacific Islands (resulting in a tsunami) have left families suffering from an alarming lack of access to safe water, food, blankets and clothing in all seven countries.

The funds raised will go to supporting UNICEF in its continued efforts to provide lifesaving assistance to children and women in all seven affected countries and help life return to normal as quickly as possible. Working with governments and civil society partners to provide relief in all countries, UNICEF is leading the efforts in providing water, sanitation and hygiene, education, child protection coordination and the provision of food and nutrition.

These efforts are part of a larger, unprecedented effort by MLB to celebrate community service and volunteerism at the 2009 World Series.

About UNICEF

UNICEF has saved more children's lives than any other humanitarian organization in the world. Working in over 150 countries, UNICEF provides children with health care, clean water, nutrition, education, emergency relief, and more. The U.S. Fund for UNICEF supports UNICEF's work through fundraising, advocacy, and education in the United States.

UNICEF is at the forefront of efforts to reduce child mortality worldwide. There has been substantial progress--the annual number of under-five deaths dropped from 13 million in 1990 to 8.8 million in 2008. But still, 24,000 children die each day from preventable causes. Our mission is to do whatever it takes to make that number zero by giving children the essentials for a safe and healthy childhood. For more information, visit www.unicefusa.org.

SOURCE U.S. Fund for UNICEF

Vail Resorts, Inc. (NYSE: MTN) today announced that Doug Lovell has been promoted to chief operating officer and vice president of Keystone Resort, effective immediately. Lovell will oversee all operations for the resort and will report directly to Blaise Carrig, co-president of the Company's Mountain Division.

"Doug brings more than 15 years of mountain operations and guest services experience from within our Company to Keystone. As head of Keystone's mountain operations for the past three years, Doug has been instrumental in overseeing major capital improvements such as the installation of the new River Run Gondola and skier services facility, and significantly improving upon the guest experience as evidenced in the record guest satisfaction scores Keystone has enjoyed during the past several years. I am confident that with Doug's leadership, we will continue to drive performance and growth for Keystone Resort," said Carrig.

Since 2008, Lovell has been vice president of mountain operations for Keystone, responsible for the resort's operation programs including grooming, guest service, lifts, ski patrol, snowmaking, snow cat and terrain parks, as well as the base area operations. He moved over to Keystone from Beaver Creek in 2007 to become director of mountain operations.

Prior to his positions at Keystone, Lovell had been the director of mountain operations for Beaver Creek since 2005. During his tenure at Beaver Creek, Lovell and his team were instrumental in developing safety and guest services programs that were lauded as among the best in the ski and snowboard industry by the National Ski Areas Association.

Lovell started at Beaver Creek in 1994 and held various operations positions ranging from snowmaker controller, ski patroller and guest services supervisor before being promoted to mountain operations manager at the resort. Prior to joining Beaver Creek, Lovell worked in marketing, sales and also financial planning in Denver, Boston and Loveland, Texas. He holds a bachelor's degree from the University of Nebraska and a master's of business from the University of Colorado. Doug has a wife, Carol, and two children.

About Vail Resorts

Vail Resorts, Inc., through its subsidiaries, is the leading mountain resort operator in the United States. The Company's subsidiaries operate the mountain resort properties of Vail, Beaver Creek, Breckenridge and Keystone mountain resorts in Colorado, the Heavenly Ski Resort in the Lake Tahoe area of California and Nevada, and the Grand Teton Lodge Company in Jackson Hole, Wyo. The Company's subsidiary, RockResorts, a luxury resort hotel company, manages casually elegant properties across the United States and the Caribbean. Vail Resorts Development Company is the real estate planning, development and construction subsidiary of Vail Resorts, Inc. Vail Resorts is a publicly held company traded on the New York Stock Exchange (NYSE: MTN). The Vail Resorts company website is www.vailresorts.com and consumer website is www.snow.com.

SOURCE Vail Resorts, Inc.

OPTIMA® Batteries, the title sponsor and creator of the OPTIMA Ultimate Street Car Invitational, presented by RideTech and K&N Filters, announces an agreement with Brentwood Communications International, Inc. (BCII) and SPEED(TM) to produce and air an exclusive 30-minute television special about the upcoming racing competition. These broadcast partners will help elevate the awareness and status levels of the Invitational, currently in its second year.

The program, scheduled to air nationally on SPEED in 2010 on January 30 and 31, will cover several of the vehicle builds in the days leading up to the competition. During the week of the event, the program will focus on driver appearances at the SEMA Show and all of the racing excitement throughout the competition.

"The OPTIMA Ultimate Street Car Invitational is designed to show off the best of the best builders, drivers and aftermarket products in the performance automotive world," said Cam Douglass, director of product development and marketing at OPTIMA Batteries. "The event itself is closed to spectators and open only to media and participants, however we have fielded many requests from consumers who want access to the industry-only world of SEMA, as well as this exciting event. The exclusive SPEED television special will deliver that experience in a dynamic, visual way, providing a front-row seat to all of those would-be spectators."

The invitation-only event will take place on Saturday, November 7, right on the heels of the SEMA Show. Held at Spring Mountain Motorsports Ranch in Pahrump, Nevada, this Invitational will challenge up to 50 of the finest street machines in the world, showcasing the quality, performance and talent of the country's top builders, manufacturers and vehicle owners.

Hundreds of car owners submitted entries in hopes of participating in this unique event. OPTIMA and its committee of automotive industry experts, including manufacturers, media, top builders and designers, are using strict criteria to select up to 50 participants. This elite group will include some of the most well-known drivers and vehicles in the industry. The final choices will be made from the show floor at SEMA and will be announced at a press conference in the OPTIMA booth #23561, located in the central hall, during the SEMA Show on Thursday, November 5 at 10:00 a.m. PT. For the current list of the OPTIMA Batteries Ultimate Street Car Invitational finalists or more information on the event, visit http://www.optimainvitational.com/

The OPTIMA Batteries Ultimate Street Car Invitational sponsors include: (Presenting) RideTech; K&N Filters; (Platinum) Speed by Spectre; BFGoodrich; Baer Brakes; (Gold) MagnaFlow; Bowler Transmissions; MSD Ignitions, VP Racing Fuels; (Silver) The Roadster Shop; Lateral-G.net; Pfaff Designs; (Bronze) Fesler-Moss Camaro; Mr. Norm's Garage; FM3 Performance Marketing; (Product) Detroit Speed & Engineering; Vintage Air; Eibach Springs; Classic Instruments; (Associate) Good Guys Rod & Custom; Shelby Automobiles; Silver State Classic Challenge; and Protouring.com.

About OPTIMA® Batteries

OPTIMA YellowTop, RedTop and BlueTop batteries are available through leading battery distributors throughout the globe. Consumers should look for the unique colored top and six-pack design for which OPTIMA is known throughout the world. For the nearest retailer, consumers can also call 1-888-8OPTIMA (1-888-867-8462) or visit www.optimabatteries.com.

OPTIMA batteries are manufactured by Johnson Controls, Inc. Johnson Controls (NYSE: JCI) is the global leader that brings ingenuity to the places where people live, work and travel. By integrating technologies, products and services, we create smart environments that redefine the relationships between people and their surroundings. Our team of 140,000 employees creates a more comfortable, safe and sustainable world through our products and services for more than 200 million vehicles, 12 million homes and one million commercial buildings. Our commitment to sustainability drives our environmental stewardship, good corporate citizenship in our workplaces and communities, and the products and services we provide to customers. For additional information, please visit http://www.johnsoncontrols.com.

About BCII

Brentwood Communications International Inc. (BCII) started in 1997 as an international entertainment company in Burbank, Calif. What started as a one-man company has grown into a lucrative corporation, producing over 230 television programs during its thirteen-year history. Production at BCII has included such automotive and motorsport classic series as Rides, Overhaulin, Hot Rod TV and Livin' the Low Life, as well as branded entertainment for clients such as BF Goodrich and Ford Motor Company.

About SPEED

SPEED(TM) is the nation's first and foremost cable television network dedicated to motor sports and the passion for everything automotive. From racing to restoration, motorcycles to movies, SPEED delivers quality programming from the track to the garage. Now available in more than 79 million homes in North America, SPEED is among the fastest-growing sports cable networks in the country and, the home to NASCAR on SPEED and an industry leader in interactive TV, video on demand, mobile initiatives and broadband services. For more information, please visit SPEEDtv.com, the online motor sports authority.

SOURCE OPTIMA Batteries

Gaiam, Inc. (Nasdaq: GAIA), the leading distributor of lifestyle media and fitness accessories, will announce results for the third quarter ended September 30, 2009 at close of the market on Wednesday, November 4, 2009.

The Company will hold a teleconference to discuss these results with additional comments and details. Participating in the call will be Jirka Rysavy, Chairman; Lynn Powers, Chief Executive Officer & President; Vilia Valentine, Chief Financial Officer; and Carole Buyers, VP Corporate Finance and Investor Relations.

The conference call is scheduled to begin at 2:30 p.m. MST (4:30 p.m. EST) on November 4, 2009. Participants may access the call by dialing (800) 619-0355 (domestic) or (212) 547-0278 (international), passcode GAIAM.

About Gaiam, Inc.

Gaiam is the leading independent distributor of special interest programming, with a 72,000 door retail distribution network and over 10,000 store in stores. With more than 40 percent of the fitness and wellness market, Gaiam is dedicated to providing solutions for the many facets of healthy, eco-conscious living. Since its founding in 1988, Gaiam has grown into a $250 million integrated brand. The company's commitment to quality, coupled with an innovative approach to merchandising and distribution have allowed it to dominate the health and wellness category with fitness sensations Rodney Yee, Mari Winsor, Billy Blanks and The Firm. For more information about Gaiam, please visit www.gaiam.com, or call 1.800.869.3603.

SOURCE Gaiam, Inc.

Brasstown Valley Resort & Spa was recently recognized by the radio talk show Speaking of Golf for its outstanding Golf Pro Shop and its Equani Spa. The syndicated show addresses golf and the lifestyle of golfers. The recognition comes at a time when Brasstown Valley Resort is offering its Fall Awakening Getaway Package which includes a choice of activities.

Catch the beautiful leaf season in the North Georgia Mountains and enjoy a specially priced getaway from $185 (Sunday - Thursday), or from $235 (Friday - Saturday). The Fall Awakening Package is for two guests sharing a traditional guestroom and includes: a full Breakfast Buffet for two in the Dining Room, and a choice by each of the two guests for either a round of golf at the Denis Griffiths-designed Brasstown Valley Resort Golf Club, or a one hour trail ride from the Resort Stables. Guests may also upgrade their activity to a 50 Minute Swedish massage or a manicure/pedicure at the Equani Spa for an additional $20. Upgrades to deluxe guest rooms with a balcony or a fireplace are also available for an additional $20 per night. Rates are based on availability and exclusive of resort fees and taxes. For information or reservations visit: www.brasstownvalley.com or call 800. 201.3205.

About Brasstown Valley Resort & Spa

Owned by the Georgia Department of Natural Resources and managed by Coral Hospitality, Brasstown Valley Resort & Spa is only two hours north of Atlanta on US Highway 76. It is deep in the Appalachian Mountains near the foot of the state's highest peak, Brasstown Bald. The resort includes 102 lodge-style guestrooms in the main lodge and 32 guestrooms in eight lodge cabins. There is the world-class 7,500 square foot Equani Spa that offers a variety of holistic and traditional spa services, as well as an 18-hole championship golf course ranked by both Golf Digest and "Leading Golf Courses of America" as one of the top courses in Georgia, a heated indoor-outdoor pool, tennis courts, an equestrian center, and nine miles of trails, and meeting facilities. For more information & reservations visit www.BrasstownValley.com or call 800.201.3205.

SOURCE Brasstown Valley Resort & Spa

"The Rumble in the Jungle," was more than just a boxing match.

The epic 1974 battle between Muhammad Ali and George Foreman in Zaire's jungle heat was one of the most anticipated championship fights of all time. Younger than Ali and the reigning heavyweight champ, Foreman was the heavy favorite. Yet Ali's surprising "rope-a-dope" strategy provided him a stunning upset victory over the then indomitable Foreman.

But beyond the remarkable athleticism and cunning gamesmanship that Ali displayed, it was the personal rapport he developed with his African and international fan base that helped establish him as a unique global icon.

Muhammad Ali Enterprises LLC and the official Muhammad Ali website, www.Ali.com, are celebrating the 35th anniversary of "The Rumble in the Jungle" - October 30, 1974 - with a series of special online events.

On October 30, 2009, Ali.com will display the 8th and final round of the epic fight. Rounds 1 through 7 have been displayed one at a time on each day since Oct. 22. Other web features designed to immerse Ali's international fan base in this historic event include fan polls, interactive messaging to The Champ, exclusive video and photos, gifts, and the online offering of specially designed commemorative merchandise.

In association with the 35th Anniversary, Ali.com, the home of Muhammad Ali's Official Online Store, presents several exclusive offerings, specially designed and manufactured to commemorate the epic battle.

A colorful poster, designed to match the style and feeling of the African bout in 1974, is on sale as a Limited Edition print. Five specially designed Rumble t-shirts, with dynamic images of the Champ in action, are offered in a variety of colors and sizes. A framed 20x24 Rumble in the Jungle autographed print can be purchased, delivered with the Ali.com/Online Authentics guaranteed Certificate of Authenticity.

In addition to this, Muhammad Ali Enterprises has commissioned No Mas, a New York-based apparel and media company, to create "Rumblevison," a series of three original, animated short films.

The animations celebrating Ali's spectacular victory over Foreman will go live on Friday, October 30, on both the No Mas (www.nomas-nyc.com) and Ali (www.ali.com) websites and will be made widely available for embed and viewing on viral on mobile video players. In conjunction with a viral release, No Mas will also retail the original artwork, editioned prints and t-shirts based on key frames, along with its current collection of licensed reproductions of t-shirts worn by Ali during his storied career.

To explore this legendary fight, No Mas founder and sport culture guru Chris Isenberg tapped three fine artists with distinct styles to offer different perspectives on the "Rumble in The Jungle."

The greatest sportsman of his time, Ali's contributions transcend sports. Ali is that rare personality who has inspired and continues to inspire people around the world, no matter what their age, ethnicity, or beliefs. He is esteemed as a great humanitarian and social activist, recognized in every corner of the globe. Awarded the U.S. Presidential Medal of Freedom and appointed as United Nations Messenger of Peace, Ali remains active today, sponsoring charity benefits and making appearances for various causes.

About Muhammad Ali Enterprises LLC

Muhammad Ali Enterprises LLC ("MAE") is a California limited liability company. MAE is aggressively involved in a worldwide licensing program, merchandising, television, film, video and Internet projects. For more information on MAE, visit www.Ali.com. MAE is a subsidiary of CKX, Inc., a publicly traded company listed on the NASDAQ Global Market® under the ticker symbol "CKXE." Also visit www.ckx.com.

    ckx-eg

    SOURCE Muhammad Ali Enterprises LLC

DISH Network L.L.C., a subsidiary of DISH Network Corporation (Nasdaq: DISH), today announced a weeklong free preview of NBA LEAGUE PASS, the NBA's pay-per-view package of out-of-market games. The free preview on DISH Network begins today, the opening day of the 2009-10 NBA season, and runs through Tuesday, Nov. 3, 2009.

NBA LEAGUE PASS, DISH Network Channels 560-572, takes viewers courtside every week with up to 40 live games from around the league. A subscription to NBA LEAGUE PASS also includes:

  • NBA TV, the NBA's 24-hour digital television network
  • NBA LEAGUE PASS BROADBAND, the enhanced subscription service that offers access to Webcasts of out-of-market games online at NBA.com
  • NBA LEAGUE PASS Stats Central, a television channel dedicated to displaying real-time updates including scores and stats of every game
  • High Definition Telecasts of Select Games

NBA LEAGUE PASS is available to customers at an early bird package price of four payments of $41.99 if ordered before Nov. 4, 2009.

For more information or to order NBA LEAGUE PASS, visit www.dishnetwork.com/basketball or call 1-800-333-DISH.

About DISH Network L.L.C.

DISH Network L.L.C., the nation's HD leader, provides approximately 13.610 million satellite TV customers as of June 30, 2009 with the highest quality programming and technology at the best value, including the lowest all-digital price nationwide. Customers have access to hundreds of video and audio channels, the most HD channels, the most international channels, state-of-the-art interactive TV applications, and award-winning HD and DVR technology including 1080p Video on Demand and the ViP(® )722 HD DVR, a CNET and PC Magazine "Editors' Choice." Visit www.dishnetwork.com.

About NBA Digital

NBA Digital is a landmark partnership between the National Basketball Association and Turner Sports, a division of Turner Broadcasting, Inc., to jointly manage the NBA's digital assets, which include NBA TV, NBA.com, NBA LEAGUE PASS, NBADLEAGUE.com and WNBA.com

SOURCE DISH Network L.L.C.

CarLocate.com, a newly launched nationwide new and used vehicle search Web site, has selected the University of South Carolina versus the University of Tennessee football game on Oct. 31, 2009, as its first college football event. CarLocate.com will host a booth in Volunteer Village near Neyland Stadium in Knoxville, Tenn. All in attendance are invited to stop by the booth to meet the CarLocate Crew, learn more about the CarLocate.com site, and check out ways to win a free t-shirt featuring the Tennessee "power T."

"As a new car search site, we wanted to quickly get the word out to consumers about what CarLocate.com is and how it can help car shoppers," said Nicole Case, general manager of CarLocate.com. "So, in addition to our traditional advertising and social networking activities, we're attending a handful of events this fall - such as the Tennessee-South Carolina game - to connect directly with people to explain how our site makes it easy for them to 'shop smart' for their next new or used car."

While on campus, the CarLocate Crew also will visit a number of other areas to spread the word among students about CarLocate.com and to hand out promotional items.

Designed to offer a better way for consumers to find a car they want to buy, CarLocate.com has easy-to-use tools for consumers to narrow searches across more than a dozen specific attributes - eco-friendly, location, car model, price, miles per gallon - or search on several attributes simultaneously. These features can help make the experience of locating a car to buy simpler, easier, and more effective.

About CarLocate.com

CarLocate.com (www.carlocate.com) combines the best in search technology with the best in site design to make the experience of locating and buying a car simpler, easier, and more effective. With CarLocate.com, anyone can quickly search new and used cars from thousands of dealerships, conveniently narrowing their search by a dozen criteria until they locate the car they want to buy. Consumers also can connect with CarLocate.com on Facebook (facebook.com/carlocate.com), Twitter (twitter.com/carlocate), or e-mail at info@carlocate.com.

CarLocate.com is a part of The Reynolds and Reynolds Company, which has served the business needs of automotive dealerships for more than 80 years. (www.reyrey.com)

SOURCE CarLocate.com

Bronx Borough President Ruben Diaz Jr., Latin music legend Willie Colon, and author/activist/baseball wife Laura Posada are three of the many prominent Latinos who will be honored at the 8th Annual Latino Trendsetter Awards gala. The event, which is the hallmark of Defining Trends Magazine (http://www.dtmmag.com), will be held on November 16, 2009, at the United Nations Headquarters, between 42nd and 48th Streets and First Avenue, in New York City.

"Borough president Ruben Diaz Jr. is honored to accept the Latino Trendsetters Award for 2009," said John DeSio, the communications director for Honoree Ruben Diaz Jr. Ernesto Hernandez, longtime manager for Willie Colon, expressed a similar sentiment: "Willie Colon is very happy to accept the Latino Trendsetters Award for 2009." Laura Posada was recently featured on the cover of DTM for her book, Fit Home Team, co-authored with her husband, New York Yankees catcher Jorge Posada.

Other prominent Latinos who will be honored on this historic night include Jose Pinero, Director of Communications for TV, Video, and Business at Microsoft; NY1's Maritza Puello; Lourdes Lopez, Director of Marketing at AXA Equitable; Professor Jenny Rivera of CUNY Law College; Richard Gonzales, the New York District Manager of Capital One Bank; Lutzi Vieluf, owner of Cibao Meat Products; pediatrician Dr. Emilio Villegas; Inca Cola's Randall Berman and Elizabeth Chalas Berman; attorney Miguel Pozo of Lowenstein Sandler; and Marjorie Torres of NYC urban planners Concrete Stories. A full list of Trendsetters, past and present, can be found at http://www.latinotrendsetter.com.

The Latino Trendsetter Awards are given by DTM (Defining Trends Magazine) to leaders and innovators in the Hispanic community who maintain high levels of standards through their actions and deeds. They are the ones who are not afraid to stand out from the pack in order to make a difference and define trends that influence both the mainstream and the Latino/Hispanic culture from which they rose. Another part of the festivities are the scholarships being awarded to college students in the CUNY system -- this year, 5% of the event proceeds will be given to the scholarship fund for deserving CUNY students.

DTM (Defining Trends Magazine) - http://www.dtmmag.com was established in 2001 and quickly became the defining magazine of the bilingual, bicultural Latino generation. With its focus on lifestyle, business, culture and travel, DTM is a magazine that stands in a class by itself.

    For more information, contact:
    Bernadette Giacomazzo
    Assistant to the CEO, DTM Magazine
    718-472-5538
    Bgiacomazzo@dtmmag.com

SOURCE DTM Magazine

It's "Back to Business" for future Hall of Fame boxer Ronald "Winky" Wright (51-5-1/25 KOs) and light weight champion Alex "el Nene" Sanchez (31-7-1/21 KOs).

San Juan City Knockout in conjunction with Winky Wright Promotions and Knockout Entertainment Inc. (www.KnockoutSeries.com) have announced their entry into Puerto Rico with the "Back to Business" event taking place on Friday, December 11th at Coliseo de Puerto Rico, in San Juan.

An open press conference is scheduled for 1pm on Wednesday, October 28th at the Holiday Inn San Juan (Aria Room, 8020 Tartak Street, Carolina, Puerto Rico) to formally announce Wright climbing back into the ring and getting "Back to Business".

Wright is a gifted boxer who claimed wins over boxing legends Shane Mosley and Felix Trinidad. Wright's opponent for the evening, Grady "Bad Boy" Brewer (26-11-1/15 KOs), is a formidable boxer, has held multiple titles and is currently on an eight fight winning streak. It's an exciting match-up and both contenders will need to be at their best to get the win.

The event also marks the return of esteemed Puerto Rican champion, Alex "el Nene" Sanchez. El Nene held the WBO Minimum Weight Champion title. The undercard includes separate bouts featuring Golden Boy's Puerto Rican combatant twins Juan Carlos Velasquez (9-1/5 KOs) and Carlos Ivan Velasquez (11-0-1/9 KOs). Tickets will be available starting today at www.TicketPop.com. It will also be available to be viewed on traditional PPV distribution channels for $29.95. Additional information is available at www.KnockoutSeries.com.

About Knockout Entertainment Inc

Knockout Entertainment was founded by former undisputed light middleweight boxing champion, Winky Wright and marketing executive Tony Hammel. Knockout Entertainment's branded events provide a stage for the development of prize fighters; and a viable marketing platform for partner sponsors.

About San Juan City Knockout

San Juan City Knockout was founded in part by Cesar Seinz of Puerto Rico in conjunction with Knockout Entertainment Inc. It is intended to create branded events in San Juan that provide a stage for the development of prize fighters.

SOURCE Knockout Entertainment Inc

Reportlinker Adds Sports Sponsorship 2009

http://www.reportlinker.com/p0155743/Reportlinker-Adds-Sports-Sponsorship-2009.html

This Market Report examines the UK sports sponsorship market. Commercial sponsorship is now pervasive in professional sports and many sports rely heavily on the money paid by companies to link their names with healthy, popular physical activities. There is no way of measuring the exact size of the total market, but the 'Sportscan' series from market researcher IpsosMORI has recorded an increase in major 'deals' from 353m pounds Sterling to nearly 486m pounds over the past 10 years.

Sport funding will increase dramatically over the next 4 years to 2013 because of two major events to be held in the UK: the Olympic Games (London 2012),targeting sponsorship worth 600m pounds, and the Commonwealth Games (Glasgow2014). However, these events could temporarily divert funds from the regularly sponsored sports led by football -- still growing in importance -- and Formula1 racing. These two sports account for more than 50% of sports sponsorship spending in a market otherwise fragmented across dozens of sports for potential sponsoring, each offering sponsorship opportunities for leagues, cups, teams, individuals or even stadium sponsorships (e.g. Arsenal Football Club's [FC's] Emirates stadium).

Sponsors are drawn from most industry sectors, but a connection to sport is especially appreciated, for differing motivations, by financial services and alcoholic drinks brands (e.g. the Barclays Premier League in football and the Heineken Cup and Guinness Championship in rugby). The financial crisis that kick started the current recession is forcing banks, building societies and insurance companies to review their spending, but they are likely to remain major sponsors of sport.

Alcohol sponsorship could eventually be banned -- as tobacco has been --but this is only at the early debating stage. The variety of companies eager to sponsor sport is illustrated by the list of 'Partners' backing London 2012, which includes Coca-Cola, McDonald's, Samsung, adidas and British Airways (BA). The Partners will be hoping that the 2012 Games run smoothly, but volatility is integral to professional sport and is fundamental to the excitement that attracts sponsors in the first place. In 2008 or 2009 alone, examples of volatility have included the failure of any of the heavily sponsored British Isles football teams to reach the Euro 2008 finals; the dramatic rise of Lewis Hamilton in Formula 1 and of Andy Murray in tennis; and the drama at golf's The Open in 2009 when the trophy was nearly won by 59 year-old Tom Watson.

Table of Contents

Executive Summary

1. Market Definition

REPORT COVERAGE

Definitions

MARKET SECTORS

Sponsorship

MARKET TRENDS

Sponsorship in Marketing Communications

Role of the Media

More Types of Sponsorship

Football's Ascent

London and Glasgow

Women in Sport

ECONOMIC TRENDS

Population

Gross Domestic Product

Inflation

Unemployment

Household Disposable Income

MARKET POSITION

Overseas

2. Market Size

THE TOTAL MARKET

BY MARKET SECTOR

By Sport

By Sponsor

3. Industry Background

RECENT HISTORY

NUMBER OF COMPANIES

EMPLOYMENT

REGIONAL VARIATIONS IN THE MARKETPLACE

DISTRIBUTION

HOW ROBUST IS THE MARKET?

LEGISLATION

KEY TRADE ASSOCIATIONS

European Sponsorship Association

4. Competitor Analysis

THE MARKETPLACE

SPONSORING COMPANIES BY INDUSTRY SECTOR

Sports Governing Bodies, Associations and the Government

Associations and Agencies

OUTSIDE SUPPLIERS

The Media

Market Research

MARKETING ACTIVITY

Main Media Advertising Expenditure

5. Strengths, Weaknesses, Opportunities and Threats

STRENGTHS

WEAKNESSES

OPPORTUNITIES

    THREATS

    6. Buying Behaviour

    INTRODUCTION

    INTEREST IN SPORTS

    PASSIONATE FOLLOWERS

    7. Current Issues

    THE RECESSION

    GROWTH OF FOOTBALL

    TENNIS, CRICKET AND FORMULA

    SPONSORSHIP AWARDS

    ALCOHOL SPONSORSHIP GUIDELINES IN SCOTLAND

    8. The Global Market

    TOTAL MARKET SIZE

    9. Forecasts

    INTRODUCTION

    General Economic Forecasts

    FORECASTS TO

    MARKET GROWTH

    FUTURE TRENDS

    London and Glasgow

    World Cup

    Consolidation Impacts

    Other Trends

    10. Further Sources

    Associations

    Publications

    General Sources

    Government Publications

    Other Sources

    Key Note Sources

    Key Note Ltd

    11. Understanding TGI Data

    Number, Profile, Penetration

    Social Grade

    Standard Region

    12. Key Note Research

    13. The Key Note Range of Reports

    To order this report:

    Reportlinker Adds Sports Sponsorship 2009

    http://www.reportlinker.com/p0155743/Reportlinker-Adds-Sports-Sponsorship-2009.html

    More market research reports here!

    Contact:

    Nicolas Bombourg

    Reportlinker

    Email: nbo@reportlinker.com

    US: (805)652-2626

    Intl: +1 805-652-2626

    SOURCE Reportlinker

Under Armour, Inc. (NYSE: UA) today announced financial results for the third quarter ended September 30, 2009. Net revenues increased 16.2% in the third quarter of 2009 to $269.5 million compared with net revenues of $231.9 million in the third quarter of 2008. Net income increased to $26.2 million in the third quarter of 2009 compared with $25.7 million in the prior year's period. Diluted earnings per share for the third quarter of 2009 was $0.52 on weighted average common shares outstanding of 50.7 million compared with $0.51 per share on weighted average common shares outstanding of 50.4 million in the third quarter of the prior year.

Third quarter apparel net revenues increased 7.1% to $215.4 million compared with $201.1 million in the same period of the prior year, driven by growth in the Men's, Women's, and Youth apparel businesses. Footwear net revenues in the third quarter of 2009 increased to $33.0 million from $13.1 million in the third quarter of 2008. Direct-to-consumer net revenues, which represented 15% of total net revenues for the quarter, grew 62% year-over-year during the third quarter.

Kevin Plank, Chairman and CEO of Under Armour, Inc., stated, "The strength and diversity of our growth platform enabled us to deliver meaningful top line growth during the quarter with all product categories up for the period. Continuing to lead in product innovation and aggressively communicating our authentic position in sports will help ensure that the Under Armour Brand continues to resonate with the athletes of this generation."

For the third quarter, operating income rose to $47.1 million compared with $46.5 million in the prior year's period. Gross margin for the third quarter of 2009 was 49.7% compared with 51.0% in the prior year's quarter. Selling, general and administrative expenses were $87.0 million in the third quarter of 2009 compared with $71.8 million in the third quarter of 2008. The increase in selling, general and administrative expenses was primarily driven by the continued expansion of the Company's factory house outlet stores as well as higher personnel costs.

For the first nine months of 2009, net revenues increased 16.2% to $634.2 million compared with $546.0 million in the prior year. Net income for the first nine months of 2009 increased to $31.6 million compared with $29.9 million in the same period of 2008. Diluted earnings per share for the first nine months of 2009 was $0.62 compared with $0.59 per share in the prior year's period.

Balance Sheet Highlights

Cash and cash equivalents increased $53.2 million to $93.4 million at September 30, 2009 compared with $40.2 million at September 30, 2008. The Company had no borrowings outstanding under its $200 million revolving credit facility at September 30, 2009. Net accounts receivable decreased 4.0% to $145.0 million at September 30, 2009 compared with $151.1 million at September 30, 2008. Inventory at quarter-end decreased 6.6% to $152.8 million compared with $163.6 million at September 30, 2008.

Outlook for 2009

For 2009, the Company had previously estimated annual net revenues of approximately $810 million and diluted earnings per share in the range of $0.80 to $0.82. However, based on its performance year-to-date, the Company is increasing its outlook for 2009.

The Company now anticipates full year net revenues of $830 million to $835 million. Based on higher personnel costs, including increased funding of the Company's performance incentive plan, selling, general, and administrative expenses for 2009 are now expected to grow in the mid-teens on a percentage basis year-over-year, above the Company's previous outlook for growth in the low-teens. Diluted earnings per share for the year is anticipated to be $0.85 to $0.87.

Brad Dickerson, Chief Financial Officer of Under Armour, concluded, "We remain focused on achieving our financial and strategic goals for 2009 while laying the groundwork for 2010 and beyond. Our business model is built on a foundation of profitable growth. We will continue to leverage our brand equity with athletes to capture market share as we align our growing team and resources to achieve greater operational efficiency."

Conference Call and Webcast

The Company will provide additional commentary regarding its third quarter results and 2009 outlook as well as provide a preliminary view on its 2010 outlook during its earnings conference call today, October 27th, at 8:30 a.m. ET. The call will be webcast live at http://investor.underarmour.com/events.cfm and will be archived and available for replay approximately three hours after the live event. Additional supporting materials related to the call will also be available at http://investor.underarmour.com. The Company's financial results are also available online at http://investor.underarmour.com/results.cfm.

About Under Armour, Inc.

Under Armour(®) (NYSE: UA) is a leading developer, marketer, and distributor of branded performance apparel, footwear, and accessories. The brand's moisture-wicking synthetic fabrications are engineered in many different designs and styles for wear in nearly every climate to provide a performance alternative to traditional natural fiber products. The Company's products are sold worldwide and worn by athletes at all levels, from youth to professional, on playing fields around the globe. The Under Armour global headquarters is in Baltimore, Maryland, with European headquarters in Amsterdam's Olympic Stadium, and additional offices in Denver, Hong Kong, Toronto, and Guangzhou, China. For further information, please visit the Company's website at www.underarmour.com.

Forward Looking Statements

Some of the statements contained in this press release constitute forward-looking statements. Forward-looking statements relate to expectations, beliefs, projections, future plans and strategies, anticipated events or trends and similar expressions concerning matters that are not historical facts, such as statements regarding our future financial condition or results of operations, our prospects and strategies for future growth, the development and introduction of new products, and the implementation of our marketing and branding strategies. In many cases, you can identify forward-looking statements by terms such as "may," "will," "should," "expects," "plans," "anticipates," "believes," "estimates," "predicts," "outlook," "potential" or the negative of these terms or other comparable terminology. The forward-looking statements contained in this press release reflect our current views about future events and are subject to risks, uncertainties, assumptions and changes in circumstances that may cause events or our actual activities or results to differ significantly from those expressed in any forward-looking statement. Although we believe that the expectations reflected in the forward-looking statements are reasonable, we cannot guarantee future events, results, actions, levels of activity, performance or achievements. Readers are cautioned not to place undue reliance on these forward-looking statements. A number of important factors could cause actual results to differ materially from those indicated by the forward-looking statements, including, but not limited to: changes in general economic or market conditions that could affect consumer spending and the financial health of our retail customers; our ability to forecast and manage our growth effectively; our ability to effectively develop and launch new or updated products; our ability to accurately forecast consumer demand for our products; our ability to obtain the financing required to grow our business, particularly when credit and capital markets are unstable; increased competition causing us to reduce the prices of our products or to increase significantly our marketing efforts in order to avoid losing market share; loss of key suppliers or manufacturers or failure of our suppliers or manufacturers to produce or deliver our products in a timely or cost-effective manner; changes in consumer preferences or the reduction in demand for performance apparel and other products; reduced demand for sporting goods and apparel generally; our ability to accurately anticipate and respond to seasonal or quarterly fluctuations in our operating results; our ability to effectively market and maintain a positive brand image; the availability, integration and effective operation of management information systems and other technology; and our ability to attract and maintain the services of our senior management and key employees. The forward-looking statements contained in this press release reflect our views and assumptions only as of the date of this press release. We undertake no obligation to update any forward-looking statement to reflect events or circumstances after the date on which the statement is made or to reflect the occurrence of unanticipated events.

(Tables Follow)

    Under Armour, Inc.
    Quarter and Nine Months Ended September 30, 2009 and 2008
    (Unaudited; in thousands, except per share amounts)

    CONSOLIDATED STATEMENTS OF INCOME

                                     Quarter   % of      Quarter   % of
                                      Ended     Net       Ended     Net
                                     9/30/09  Revenues   9/30/08  Revenues
                                     -------  --------   -------  --------

    Net revenues                    $269,546     100.0% $231,946     100.0%
    Cost of goods sold               135,491      50.3%  113,679      49.0%
                                     -------      ----   -------      ----
        Gross profit                 134,055      49.7%  118,267      51.0%

    Operating expenses
      Selling, general and
       administrative expenses        86,992      32.2%   71,788      31.0%
                                      ------      ----    ------      ----

        Income from operations        47,063      17.5%   46,479      20.0%

      Interest expense, net             (466)    (0.2%)     (111)    (0.0%)
      Other income (expense), net         96     (0.0%)   (1,625)    (0.7%)
                                          --     -----   -------     -----

        Income before income taxes    46,693      17.3%   44,743      19.3%
    Provision for income taxes        20,511       7.6%   19,080       8.2%
                                      ------       ---    ------       ---

         Net income                  $26,182       9.7%  $25,663      11.1%
                                     =======       ===   =======      ====

    Net income available per common
     share
    Basic                              $0.52               $0.52
    Diluted                            $0.52               $0.51

    Weighted average common shares
     outstanding
    Basic                             50,046              49,217
    Diluted                           50,749              50,435



                                      Nine                Nine
                                      Months    % of      Months    % of
                                      Ended      Net      Ended      Net
                                     9/30/09  Revenues   9/30/08  Revenues
                                     -------  --------   -------  --------

    Net revenues                    $634,194     100.0% $545,965     100.0%
    Cost of goods sold               335,310      52.9%  281,959      51.6%
                                     -------      ----   -------      ----
        Gross profit                 298,884      47.1%  264,006      48.4%

    Operating expenses
      Selling, general and
       administrative expenses       240,544      37.9%  209,954      38.5%
                                     -------      ----   -------      ----

        Income from operations        58,340       9.2%   54,052       9.9%

      Interest expense, net           (1,909)    (0.3%)     (498)    (0.1%)
      Other income (expense), net       (253)    (0.0%)   (1,514)    (0.3%)
                                        ----     -----   -------     -----

        Income before income taxes    56,178       8.9%   52,040       9.5%
    Provision for income taxes        24,595       3.9%   22,132       4.0%
                                      ------       ---    ------       ---

        Net income                   $31,583       5.0%  $29,908       5.5%
                                     =======       ===   =======       ===

    Net income available per common
     share
    Basic                              $0.64               $0.61
    Diluted                            $0.62               $0.59

    Weighted average common shares
     outstanding
    Basic                             49,731              49,016
    Diluted                           50,585              50,321




    NET REVENUES BY PRODUCT CATEGORY

                                                      Nine     Nine
                             Quarter Quarter          Months   Months
                             Ended    Ended    %      Ended    Ended     %
                            9/30/09  9/30/08 Change   9/30/09  9/30/08 Change

    Apparel                $215,427 $201,085   7.1%  $459,706 $426,480  7.8%
    Footwear                 33,048   13,065 153.0%   127,475   75,629 68.6%
    Accessories              10,760    8,896  21.0%    23,548   22,264  5.8%
                             ------    -----           ------   ------
      Total net sales       259,235  223,046  16.2%   610,729  524,373 16.5%
    Licensing revenues       10,311    8,900  15.9%    23,465   21,592  8.7%
                             ------    -----           ------   ------
      Total net revenues   $269,546 $231,946  16.2%  $634,194 $545,965 16.2%
                           ======== ========         ======== ========




    Under Armour, Inc.
    As of September 30, 2009, December 31, 2008 and September 30, 2008
    (Unaudited; in thousands)

    CONDENSED CONSOLIDATED BALANCE SHEETS


                                           As of      As of        As of
                                          9/30/09    12/31/08     9/30/08
                                          -------    --------     -------
    Assets
    Cash and cash equivalents             $93,376    $102,042     $40,152
    Accounts receivable, net              145,043      81,302     151,086
    Inventories                           152,753     182,232     163,612
    Prepaid expenses and other
     current assets                        16,041      18,023      19,571
    Deferred income taxes                  12,178      12,824      13,364
                                           ------      ------      ------

        Total current assets              419,391     396,423     387,785

    Property and equipment, net            73,557      73,548      70,645
    Intangible assets, net                  6,203       5,470       5,877
    Deferred income taxes                  12,078       8,687       6,703
    Other long term assets                  4,839       3,427       3,876
                                            -----       -----       -----

        Total assets                     $516,068    $487,555    $474,886
                                         ========    ========    ========

    Liabilities and Stockholders'
     Equity
    Revolving credit facility                  $-     $25,000     $15,000
    Accounts payable and accrued
     expenses                             101,206      98,340      96,466
    Current maturities of long term
     debt                                   8,292       7,433       7,602
    Other current liabilities               5,852       2,337      10,656
                                            -----       -----      ------

        Total current liabilities         115,350     133,110     129,724

    Long term debt, net of current
     maturities                             9,985      13,158      14,962
    Other long term liabilities            13,219      10,190      10,425
                                           ------      ------      ------

        Total liabilities                 138,554     156,458     155,111

        Total stockholders' equity        377,514     331,097     319,775
                                          -------     -------     -------

        Total liabilities and
         stockholders' equity            $516,068    $487,555    $474,886
                                         ========    ========    ========



SOURCE Under Armour, Inc.

The Pasadena Tournament of Roses® announced today that P. Scott McKibben will join the Association in the position of executive director, effective November 30, 2009. McKibben will be administratively responsible for leading the professional staff and supporting the 935 volunteers who plan and stage the world-renowned Rose Parade® and Rose Bowl Game® and maintain the traditions of the 120-year-old Pasadena institution. McKibben replaces John M. Dorger, who has served as chief executive officer since 2000.

"Though Dorger leaves big shoes to fill with his retirement, we are confident that Scott McKibben has a clear understanding of the organization and its goals," said Acting President Jeff Throop. "His experience and long proven track record ensure our success."

McKibben's career spans more than three decades in newspaper and publishing. Most recently, McKibben served as executive vice president, chief revenue officer and strategic partnerships for the Los Angeles Times Media Group. Prior to the Los Angeles Times, McKibben served as president and publisher of various newspaper groups including The Gazette in Colorado Springs, where he also served as vice president of the Central Region for Freedom Communications, ANG Newspapers in Oakland, Calif., the San Francisco Examiner and Independent Newspaper Group. He previously served as president of Western Colorprint, publisher of The Topeka Capital-Journal and the Lubbock Avalanche-Journal and vice president and general manager of the Dallas Times Herald.

"The Tournament of Roses is an organization with long-standing tradition and success, and the festival is seen by millions around the world," said McKibben. "I am eager to help lead the team of volunteers, staff and partners who put this spectacle together. My experiences and enthusiasm line up perfectly with this position."

While McKibben will assume the executive director position in Feburary, Dorger will not formally retire until April 2010. "Scott and Mitch will be working closely together as the Tournament winds down from the 2010 activities and gears up for the forthcoming year," said Throop. "The knowledge he will gain from Dorger, coupled with his dedication to excellence and stellar track record, will certainly prove a winning combination for the Tournament."

McKibben began his career in newspaper sales and worked for various papers in Wisconsin, South Dakota and Iowa. McKibben holds degrees in education and business from the University of Wisconsin and has served as a member of various boards including the Newspaper Association of America, the Associated Press, the Daily Press Association and the California Newspaper Publishers Association.

He currently resides in Calabasas with his wife, Donna, and has five children. He enjoys golf, jogging, reading, racquetball and skiing.

About the Pasadena Tournament of Roses®

The Pasadena Tournament of Roses is a volunteer organization that annually hosts the Rose Parade® and Rose Bowl Game® presented by Citi. The 121st Rose Parade themed 2010: A Cut Above the Rest will take place Friday, Jan. 1, 2010, at 8 a.m. (PST) featuring majestic floral floats, high-stepping equestrian units and spirited marching bands. Following the Rose Parade, the 96th Rose Bowl Game presented by Citi will kick off at 2:10 p.m. and feature an exciting match-up between two of the top teams in the country.

On January 7, the Tournament of Roses will also host the No. 1 and No. 2 BCS-ranked teams in the 2010 Citi BCS National Championship Game. The Game will kick off at 5 p.m. (PST) from the historic Rose Bowl Stadium. For additional information on the Tournament of Roses please visit the official website at www.tournamentofroses.com.

    CONTACT:  PASADENA TOURNAMENT
              OF ROSES ASSOCIATION
              Caryn Eaves or Vanessa Flores
              (626) 449-4100

SOURCE Tournament of Roses

NBC's "Biggest Loser" trainer Kim Lyons announces the newest addition to her fitness empire- 3 title DVD series Start Fitness Now: Beating Type 2 Diabetes and online support forum; produced and distributed by Watch It Now Entertainment.

"This is your day-to-day guidebook for motivation, understanding and the conviction to be responsible about your greatest asset -- your health!" Lyons says. Developed in collaboration with premier physician Dr. Shaila Singh MD, Diplomat of the American Association of Family Physicians (AAFP), Start Fitness Now offers a medically sound solution to managing Type 2 Diabetes: a physician recommended routine coupled with the luxury of celebrity personal training.

With the American Diabetes Association citing 20.5 million men & women nationwide are affected, 1 in 3 African Americans developing Diabetes and 38% of Latinos fighting the same, Lyons and Dr. Singh bring awareness to the disease: health risks, preventative measures, halting disease progression and increasing life expectancy to decrease mortality.

"As a physician, I recommend patients engage in 150 minutes physical activity per week; the DVDs are structured to give you this with 20 minutes per day - a realistic goal yielding realistic results," says Dr. Singh. "The National Health and Nutrition Examination Survey cites 63% of Americans battle with weight loss management and obesity- this series can help them as well."

Empathizing with how daunting exercise is for patients rendered immobile or just new to physical exercise, Lyons and Singh teamed up to create a detailed yet straightforward beginner's workout. Each volume of Start Fitness Now: Beating Type 2 Diabetes DVD series incorporates two 20-minute workouts to progressively challenge and strengthen body & core, boost heart rate, increase blood circulation, warm up & mobilize muscle groups - all without putting a strain on joints. Beginner necessities of aerobic exercise, strength training and flexibility are also addressed to ensure every participant's personal goals are met.

The Center for Disease Control (CDC) cites Diabetes as the largest and fastest growing chronic disease in the nation, claiming 300,000 lives annually. However, Type 2 Diabetes can be reduced as much as 57% through weight loss and physical activity. Lyons is a firm advocate of personal health & responsibility -urging diabetics to take charge now.

The DVD Series "Sit Down & Shape Up Beginners," "Sit Down & Shape Up Intermediate," and "Stand Up & Slim Down" will compel diabetics to effectively manage Type 2 Diabetes without unnecessarily investing in supplements and medication. An online support program offering nutrition tips, recipes, appendix of terms, weekly food journals and much more can be found at www.startfitnessnow.com.

SOURCE Watch It Now Entertainment

Four nominees for the AT&T All-America Player of the Week award have been announced after the eighth week of college football action, and AT&T* is relying on fans to determine who rules the gridiron.

Based on outstanding performances over the weekend, University of Alabama guard Terrence Cody, University of Nevada quarterback Colin Kaepernick, San Diego State University wide receiver DeMarco Sampson and Clemson University running back C.J. Spiller have been selected by a panel of analysts from ESPN as this week's top candidates. Fans can text message** VOTE to 345345 on their wireless phone to opt in for the chance to vote.

Cody blocked two field goals, one being the final play of the game which could have resulted in a win for the opponent, in the Crimson Tide's victory over Tennessee. Kaepernick rushed for 230 yards with four touchdowns as well as went 13-21 with 178 passing yards with two touchdowns in the Wolf Pack's victory over Idaho. Sampson had the ninth-most yards receiving in school history with 257 yards and three touchdowns in the Aztecs' win over Colorado State. Spiller had 88 rushing yards, 104 receiving yards, 125 kickoff return yards and two touchdowns in the Tigers' upset over No. 10 Miami.

"AT&T is excited to see who the fans will choose this week as the AT&T All-America Player of the Week," said Tim McGhee, executive director, AT&T corporate sponsorships. "Each player had an outstanding game, but the fans will be the ones deciding who is crowned the best."

Fans have until 11:59 p.m. ET on Wednesday to submit their votes. The winner will be announced during Thursday's ESPN College Football Primetime Presented by Applebee's. Standard text messaging rates apply.

There is no limit on fan voting and each vote counts as one entry into a sweepstakes to win a trip to the 2010 Bowl Championship Series National Championship game in Pasadena, Calif. Full sweepstakes rules can be found at www.espnallamerica.com/rules.aspx.

In December, four finalists for the AT&T All-America Player of the Year Award will be announced during a one-hour special on ESPN in conjunction with the announcement of the AT&T ESPN All-America Team as selected by the Football Writers Association of America. Fans will then get a chance to say who the best player in the nation is by voting for the AT&T All-America Player of the Year through the BCS. Voting ends at 11:59 p.m. ET on Jan. 5, and the winner will be announced during the BCS National Championship game on ABC on Jan. 7.

Additionally, AT&T customers can view video highlights and photos of each week's candidates and track select teams through AT&T's wireless NCAA Football Portal, which is accessible on AT&T handsets equipped with AT&T MEdia(TM) Net by launching the application and clicking through to the sports category.

Through the AT&T MEdia Net, fans can also download fight song ringtones from more than 150 college and universities. Animated screensavers and 3-D mobile wallpaper are available for more than 100 college and universities.

For more information about AT&T products and services, visit www.att.com.

AT&T CV requires a MEdia Max Unlimited or MEdia Net Unlimited bundle. Details on AT&T's MEdia Net bundles and other offers are available at http://www.att.com/wireless.

AT&T is a proud sponsor of the 2010 BCS National Championship game sweepstakes. For more information regarding rules and entry, please visit: www.espnallamerica.com/rules.aspx.

About AT&T

AT&T Inc. (NYSE: T) is a premier communications holding company. Its subsidiaries and affiliates - AT&T operating companies - are the providers of AT&T services in the United States and around the world. With a powerful array of network resources that includes the nation's fastest 3G network, AT&T is a leading provider of wireless, Wi-Fi, high speed Internet and voice services. AT&T offers the best wireless coverage worldwide, offering the most wireless phones that work in the most countries. It also offers advanced TV services under the AT&T U-verse(SM) and AT&T ?DIRECTV(SM) brands. The company's suite of IP-based business communications services is one of the most advanced in the world. In domestic markets, AT&T's Yellow Pages and YELLOWPAGES.COM organizations are known for their leadership in directory publishing and advertising sales. In 2009, AT&T again ranked No. 1 in the telecommunications industry on FORTUNE® magazine's list of the World's Most Admired Companies.

Additional information about AT&T Inc. and the products and services provided by AT&T subsidiaries and affiliates is available at http://www.att.com. This AT&T news release and other announcements are available at http://www.att.com/newsroom and as part of an RSS feed at www.att.com/rss. Or follow our news on Twitter at @ATTNews. Find us on Facebook at www.Facebook.com/ATT to discover more about our consumer and wireless services or at www.facebook.com/ATTSmallBiz to discover more about our small business services.

© 2009 AT&T Intellectual Property. All rights reserved. 3G service not available in all areas. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies.

SOURCE AT&T

Special Olympics athletes from metro Atlanta areas will play softball Saturday, Oct. 24 at Heritage Park in McDonough, hosted by Henry County Parks and Recreation Department.

Competition begins at 9 a.m. and teams will play double eliminations. Tournament plaques will be given out to first through fourth place finishes. Teams are from the following counties: Cherokee, Cobb, Dekalb, Douglas, Forsyth, Fulton, Peach and Rockdale counties. Scores will be used as qualifiers to compete in State Games.

SOGA partners with 86 parks and recreation departments to put on competitions for local athletes. These departments host competitions, provide staff to help run the event and offer programs through its therapeutic recreation division for people with intellectual disabilities. SOGA provides sports equipment, arranges for free medical screenings for athletes and helps publicize the new sports offerings.

Interested Parks and Recreation departments should call 1-800-866-4400 ext. 104 for more information.

The Mission of Special Olympics Georgia

To provide year-round sports training and athletic competition in a variety of Olympic-type sports for children and adults with intellectual disabilities, giving them continuing opportunities to develop physical fitness, demonstrate courage, experience joy, and participate in the sharing of gifts, skills, and friendship with their families, other Special Olympic athletes and the community. For more information on Special Olympics Georgia, visit www.specialolympicsga.org.

    Contact:
    Wendy Bigham
    Senior Public Relations Manager
    Special Olympics Georgia
    wendy.bigham@specialolympicsga.org
    Ph: 770-414-9390 ext.117
    Cell: 404-310-6846
    Fax: 770-216-8339


SOURCE Special Olympics Georgia

The Side-Out Foundation and its Dig Pink(R) Volleyball Breast Cancer Awareness Campaign will launch a first of its kind clinical trial this month to examine the effects of individualized treatment on patients with metastatic breast cancer. Individualized treatment, known as targeted therapy, provides doctors a better way to tailor cancer treatment and offers the hope of more precisely targeting the cancerous cells, which would reduce side effects and improve quality of life.

The trial protocol will bring together the diverse skills and unique experience of community oncologists, nurses and researchers in the field molecular medicine. Clinical trials will occur at TGen Clinical Research Services (TCRS) at Scottsdale Healthcare and Fairfax Northern Virginia Hematology - Oncology. TGen Drug Development Services (TD2) will manage the trial for the Side-Out Foundation. The two major contributing laboratories are Caris Diagnostics, and George Mason University's Center for Applied Proteomics and Molecular Medicine.

This pilot study follows on the heels of the Bisgrove Trial, which indicated cancer patients can survive longer under treatments based on their individual genetic profiles. Results were reported in April 2009 by TCRS at Scottsdale Healthcare in connection with Caris Dx.

While the Bisgrove Trial was a broader-based solid tumor cancer study, the results of this study indicated the potential clinical benefit of a molecular-based personalized therapy selection strategy for patients with recurrent and/or metastatic disease. Intended to provide real time treatment recommendations to physicians, this metastatic breast cancer trial will be conducted over the next 24 months.

Researchers will utilize these advanced molecular profiling technologies, focusing on tailoring therapy for each patient based on the individual genomic and proteomic molecular portrait within the metastatic lesion itself. The patient would then be treated with a single agent based on the aggregate information provided by the genomic and proteomic molecular profiling analyses.

High schools and colleges across the country will host volleyball matches to "pink-out" the stands this October, Breast Cancer Awareness Month, in support of this new research.

The Side-Out Foundation is continuing that momentum by attracting more than 1,000 additional high schools and colleges to compete in similar volleyball tournaments in order to raise $1,000,000 in support of breast cancer research and the social and physiological aspects of the disease .

The Side-Out Foundation Participating Organization Include:

Scottsdale Healthcare Virginia G. Piper Cancer Center, Scottsdale, Ariz.

The Virginia G. Piper Cancer Center at Scottsdale Healthcare offers research, diagnosis, treatment, prevention and support in its facilities on the campus of Scottsdale Healthcare Shea Medical Center, attracting patients from across Arizona and the U.S. Groundbreaking cancer research is conducted through its Scottsdale Clinical Research Institute and TGen Clinical Research Service (TCRS), which provide targeted patient-specific therapies and support additional research activities through Scottsdale Healthcare.

Located in the Debi and Jerry Bisgrove Research Pavilion of Scottsdale Healthcare's Virginia G. Piper Cancer Center, TCRS is a partnership of the Translational Genomics Research Institute (TGen) and Scottsdale Healthcare. The partnership allows molecular and genomic discoveries made by TGen and others around the world to reach the patient bedside in the Virginia G. Piper Cancer Center at Scottsdale Healthcare as quickly as possible through clinical trials with agents directed at specific targets in patients' tumors. For more information, visit www.shc.org.

TGen Drug Development Services (TD2)

TGen Drug Development Services (TD2), a wholly owned subsidiary of the Translational Genomics Research Institute (TGen), is a 501(c)3 non-profit organization. TD2 provides innovative services for oncology-focused biopharmaceutical companies utilizing a dedicated team of professionals with broad experience and understanding in drug development. TD2 is uniquely positioned to support the need for improved and accelerated development of new chemical entities (NCE's) for life-threatening diseases. TD2 utilizes a unique combination of experience gained through its contract research organization business, and an integrated suite of proprietary and non-proprietary tools, preclinical study execution, regulatory affairs assistance, clinical trial design and management, and drug development experts to successfully move therapeutics towards regulatory approval. TD2 is dedicated to reducing the risks and uncertainty inherent in the drug development process. www.td2.org

About Caris Diagnostics (Caris Dx)

Caris Dx is a U.S.-based biosciences company specializing in the development and commercialization of clinically-validated molecular diagnostics and anatomic pathology services primarily in the fields of oncology, dermatopathology, hematopathology and gastrointestinal pathology. The company provides academic-caliber medical consults through its industry-leading team of subspecialty fellowships and expert-trained pathologists in gastrointestinal and liver pathology, dermatopathology and hematopathology. Caris Dx also offers advanced molecular analyses of patient samples through prognostic testing services and genomic and proteomic profiling to assist physicians in their treatment of cancer and other complex diseases. Currently, Caris Dx receives and analyzes biopsies for more than 2,700 patients per day, referred by more than 2,500 physicians nationally. Formed in 1996, the company is headquartered in Irving, Texas and operates four laboratories: Irving, Texas; Phoenix, Arizona (2 sites) and Newton, Massachusetts. Additional information is available at www.carisdx.com.

About TGen

The Translational Genomics Research Institute (TGen) is a non-profit organization dedicated to conducting groundbreaking research with life changing results. Research at TGen is focused on helping patients with diseases such as cancer, neurological disorders and diabetes. TGen is on the cutting edge of translational research where investigators are able to unravel the genetic components of common and complex diseases. Working with collaborators in the scientific and medical communities, TGen believes it can make a substantial contribution to the efficiency and effectiveness of the translational process. For more information, visit: www.tgen.org

Fairfax Northern Virginia Hematology - Oncology, Fairfax, VA

For more than thirty years, Fairfax Northern Virginia Hematology Oncology (FNVHO) has contributed greatly to the campaign against cancer and diseases of the blood by offering advancements in technology, treatment, early detection and clinical trials. For residents throughout Northern Virginia this means the chances of beating cancer are better than ever.

Illustrating the outpatient emphasis of cancer treatment, FNVHO's cancer care and blood disorder specialists work closely with you and your family to create an individual treatment plan that provides for your physical and emotional health, all in the familiar setting of your community. www.fnvho.com

George Mason University's Center for Applied Proteomics and Molecular Medicine, Manassas, VA

The Center for Applied Proteomics and Molecular Medicine is a key element of the Life Sciences initiative in the College of Science. Proteomics -- the study of proteins, how they communicate and interact, and how those actions impact biology -- is the new frontier in molecular medicine.

CAPMM Scientists, have invented the RPMA technology to provide the unprecedented ability to measure the activity level of hundreds of protein pathway biomarkers at once from a tiny needle biopsy. These biomarkers can then be used to directly tailor treatment based on the unique patient-specific information within the tumor itself. The new classes of molecular targeted inhibitors that are just now reaching the bedside act by modulating protein activity, not genes and the RPMA technology was developed by the CAPMM to synergize with these new compounds. Working with clinical investigators from health care partners and industry collaborators, their goal is to accelerate innovative laboratory discoveries into clinical research at the bedside, which holds the promise of individually tailored therapies and personalized disease management for patients, and the discovery of biomarkers for early disease detection.

The Side-Out Foundation

The Side-Out Foundation (Side-Out) was established in 2004 by a group of individuals drawn together by their love of volleyball, but who also share a similar passion to be a part of the war against breast cancer. Side-Out's mission is to raise money for the war against breast cancer through the sport of volleyball. www.side-out.org

SOURCE Side-Out Foundation

Four nominees for the AT&T All-America Player of the Week award have been announced after the eighth week of college football action, and AT&T* is relying on fans to determine who rules the gridiron.

Based on outstanding performances over the weekend, University of Alabama guard Terrence Cody, University of Nevada quarterback Colin Kaepernick, San Diego State University wide receiver DeMarco Sampson and Clemson University running back C.J. Spiller have been selected by a panel of analysts from ESPN as this week's top candidates. Fans can text message** VOTE to 345345 on their wireless phone to opt in for the chance to vote.

Cody blocked two field goals, one being the final play of the game which could have resulted in a win for the opponent, in the Crimson Tide's victory over Tennessee. Kaepernick rushed for 230 yards with four touchdowns as well as went 13-21 with 178 passing yards with two touchdowns in the Wolf Pack's victory over Idaho. Sampson had the ninth-most yards receiving in school history with 257 yards and three touchdowns in the Aztecs' win over Colorado State. Spiller had 88 rushing yards, 104 receiving yards, 125 kickoff return yards and two touchdowns in the Tigers' upset over No. 10 Miami.

"AT&T is excited to see who the fans will choose this week as the AT&T All-America Player of the Week," said Tim McGhee, executive director, AT&T corporate sponsorships. "Each player had an outstanding game, but the fans will be the ones deciding who is crowned the best."

Fans have until 11:59 p.m. ET on Wednesday to submit their votes. The winner will be announced during Thursday's ESPN College Football Primetime Presented by Applebee's. Standard text messaging rates apply.

There is no limit on fan voting and each vote counts as one entry into a sweepstakes to win a trip to the 2010 Bowl Championship Series National Championship game in Pasadena, Calif. Full sweepstakes rules can be found at www.espnallamerica.com/rules.aspx.

In December, four finalists for the AT&T All-America Player of the Year Award will be announced during a one-hour special on ESPN in conjunction with the announcement of the AT&T ESPN All-America Team as selected by the Football Writers Association of America. Fans will then get a chance to say who the best player in the nation is by voting for the AT&T All-America Player of the Year through the BCS. Voting ends at 11:59 p.m. ET on Jan. 5, and the winner will be announced during the BCS National Championship game on ABC on Jan. 7.

Additionally, AT&T customers can view video highlights and photos of each week's candidates and track select teams through AT&T's wireless NCAA Football Portal, which is accessible on AT&T handsets equipped with AT&T MEdia(TM) Net by launching the application and clicking through to the sports category.

Through the AT&T MEdia Net, fans can also download fight song ringtones from more than 150 college and universities. Animated screensavers and 3-D mobile wallpaper are available for more than 100 college and universities.

For more information about AT&T products and services, visit www.att.com.

AT&T CV requires a MEdia Max Unlimited or MEdia Net Unlimited bundle. Details on AT&T's MEdia Net bundles and other offers are available at http://www.att.com/wireless.

AT&T is a proud sponsor of the 2010 BCS National Championship game sweepstakes. For more information regarding rules and entry, please visit: www.espnallamerica.com/rules.aspx.

About AT&T

AT&T Inc. (NYSE: T) is a premier communications holding company. Its subsidiaries and affiliates - AT&T operating companies - are the providers of AT&T services in the United States and around the world. With a powerful array of network resources that includes the nation's fastest 3G network, AT&T is a leading provider of wireless, Wi-Fi, high speed Internet and voice services. AT&T offers the best wireless coverage worldwide, offering the most wireless phones that work in the most countries. It also offers advanced TV services under the AT&T U-verse(SM) and AT&T ?DIRECTV(SM) brands. The company's suite of IP-based business communications services is one of the most advanced in the world. In domestic markets, AT&T's Yellow Pages and YELLOWPAGES.COM organizations are known for their leadership in directory publishing and advertising sales. In 2009, AT&T again ranked No. 1 in the telecommunications industry on FORTUNE® magazine's list of the World's Most Admired Companies.

Additional information about AT&T Inc. and the products and services provided by AT&T subsidiaries and affiliates is available at http://www.att.com. This AT&T news release and other announcements are available at http://www.att.com/newsroom and as part of an RSS feed at www.att.com/rss. Or follow our news on Twitter at @ATTNews. Find us on Facebook at www.Facebook.com/ATT to discover more about our consumer and wireless services or at www.facebook.com/ATTSmallBiz to discover more about our small business services.

© 2009 AT&T Intellectual Property. All rights reserved. 3G service not available in all areas. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies.

SOURCE AT&T

History will be made when the "White Cage" makes its debut on Sunday, October 25 as "HDNet Fights Presents: OLYMPIA DREAM 12" LIVE from Osaka-jo Hall in Osaka, Japan. For the first time, a major Japanese MMA event will take place in the cage as DREAM forsakes its traditional ring for a one-night-only extravaganza! The action airs exclusively throughout North America on HDNet beginning at 2:00 a.m. ET.

(Logo: http://www.newscom.com/cgi-bin/prnh/20080324/HDNETLOGO)

The event features a trio of champions as Strikeforce Heavyweight Champion Allistair Overeem (29-11) faces James Thompson (14-10), consensus top-five lightweight and Bellator Fighting Championship Lightweight Champion Eddie Alvarez (18-2) squares off with Katsunori Kikuno (12-1-1), and DREAM Welterweight Champion Marius Zaromskis (12-3) meets Myeon Ho Bae (8-4). In other action, MMA legend Kazushi Sakuraba (25-12-1) tangles with Zelg Galesic (9-4), former WEC Bantamweight Champion Chase Beebe (12-5) takes on Yoshiro Maeda (25-7-2), and former WEC Middleweight Champion Paulo Filho (18-1) faces Yoon Dong-Sik (4-7).

HDNet Fights CEO Andrew Simon said, "The MMA world is watching to see what the 'White Cage' really is! There has been wild marketing around the cage in Japan which adds intrigue to a stacked card featuring 3 champions from 3 different organizations."

HDNet's live presentation of "HDNet Fights Presents: OLYMPIA DREAM 12" begins early morning Sunday, October 25, 2:00 a.m. ET/Saturday, October 24 at 11:00 p.m. PT. An encore presentation is scheduled for Friday, October 30 at 10:30 pm ET.

About HDNet

HDNet (www.hd.net, twitter.com/hdnet) is the independent network with unique and provocative content that appeals to men of all ages and is delivered in true high definition.

HDNet is the exclusive, high definition home for popular, original programming, including television's only HD news feature programs "HDNet World Report," and the Emmy Award winning "Dan Rather Reports," featuring legendary journalist Dan Rather. Only HDNet goes beyond the headlines to deliver real news that is redefining the way we look at our world. HDNet News is provocative, sometimes controversial and always relevant - telling the important stories of our time in-depth, with attitude and with independence.

HDNet presents championship sports coverage featuring five regular season games from the Premiere Season of the United Football League. HDNet also features the best of Mixed Martial Arts with its Friday night series, "HDNet Fights" (www.hdnetfights.com, twitter.com/hdnetfights). "HDNet Fights" works with leading MMA promoters including DREAM, Sengoku, XFC, M-1, K-1, K-1 Max, MFC, Adrenaline and more. HDNet produces more live Mixed Martial Arts events than any other network and HDNet's "Inside MMA" is the hottest Mixed Martial Arts program on television, giving MMA fans their weekly fix for everything MMA.

HDNet also delivers the world's largest and most diverse concert line-up through the HDNet Concert Series. The HDNet Concert Series features leading artists and bands including Coldplay, Gwen Stefani, John Mayer and more. HDNet also features revealing lifestyle programming featuring "Art Mann Presents," "New York Confessions," "Deadline" and "Get Out!" HDNet is also the exclusive high definition home to critically acclaimed and award winning documentaries as part of the InFocus series. "NASA on HDNet" presents all live shuttle launches through 2010.

Only HDNet Movies (www.hdnetmovies.com, twitter.com/hdnetmovies) delivers exclusive Sneak Previews of new movies before they hit theaters. The HDNet Movies Sneak Preview series features top Hollywood stars in critically acclaimed performances including Gwyneth Paltrow, Joaquin Phoenix, Demi Moore, Michael Caine, Tom Hanks, Vera Farmiga, Parker Posey, Brian Cox, Matthew Broderick, Brittany Snow, Eric Bana, John Malkovich, Emily Blunt, Robin Williams, Charlize Theron and Kim Basinger.

In addition to being the exclusive home of Sneak Previews, HDNet Movies presents viewers with over one hundred films and an average of twenty-five "HD Premieres" each month. HDNet Movies viewers enjoy the best films from the classics of the 1950s-1970s, to favorite films from the 1980s and 1990s, to recently released theatrical films.

HDNet Movies offers subscribers a premium movie viewing experience in true HD, and more original movies shot entirely in HD than any other network.

Launched in 2001 by Mark Cuban and General Manager Philip Garvin, the HDNet networks are available on AT&T, Charter Communications, Comcast, DIRECTV, DISH Network, Insight, Mediacom, Verizon and more than 40 NCTC cable affiliated companies. To receive HDNet information via email, simply go to www.hd.net/listpage.

SOURCE HDNet

AA Travel Insurance is concerned for millions of Brits who will hit the slopes this season without winter sports holiday insurance.

With an increase in the numbers of severe ski and board accidents, it is absolutely vital to have winter sports insurance, warns Europe's biggest ski magazine, the Good Ski Guide.

The Guide, in an exclusive expose, highlights in particular the increase in the numbers of skier-on-skier personal collisions, and says that many of the accidents are caused by boarders.

The Guide's call has been endorsed by AA Travel Insurance, a specialist provider in winter sports cover . The AA understands the market and the skier's needs, and this year they'll be at the Metro Ski & Snowboard Show (October 21-25) to offer not just information, but the right cover and the chance to win a fabulous week's family winter sports holiday in Soll, Austria.

So if you're planning your winter break, it's the best place to check out what's on offer, from resorts, chalets and flights, to skis, snowboards and other equipment. But with all the excitement of booking and shopping for a skiing holiday, don't neglect the most important purchase of all - your Winter Sports Insurance.

Christian Young, AA Travel Insurance's CEO, said, "At AA Travel Insurance we expect an increase in winter sports claims. There's no doubt that skiing and snowboarding is becoming more and more popular, therefore it is inevitable there'll be more accidents on the slopes this coming season. The harsh reality of the situation is that if you have an accident on the slopes it could cost you and your family thousands of pounds without insurance."

John Hill, Editor of the Good Ski Guide, said, "There has been a steady rise in the number of people choosing skiing and snowboarding holidays for the past 10 years and this is continuing in spite of the Recession."

Hill continues, "With more people enjoying the sport, the pistes are becoming more crowded and therefore accidents are on the increase. A little common sense will go a long way towards a happy and trouble-free holiday. But you still need the protection of insurance because as we've witnessed, the unexpected may be just around the next bend."

Treatment for a broken leg in the USA for example costs around 10,000 pounds Sterling - and in Europe around 4,000 pounds - and some claims can be in excess of 15,000 pounds when you consider helicopter and hospital fees... and that's not including chartering a flight home if you cannot make your scheduled flight due to an accident. Winter sports insurance is also important in case you're deemed as being liable for causing an accident on the slopes, so personal liability insurance is absolutely fundamental. It's the same for car insurance... it's not to protect just you - it's also for the protection of others around you as busier pistes mean more accidents.

As well as considering the dangers of skiing/boarding off-piste, all skiers and boarders must also consider their own and other people's safety at all times when on the mountain such as;

  • Only attempt runs suitable for your ability
  • Have some lessons if you're a beginner
  • Pay attention to all signs and markers on the slopes
  • Leave plenty of space when overtaking another skier or boarder
  • Only stop at the edge of the piste or where you can easily be seen
  • Ski/snowboard on the marked runs - these are protected from unexpected alpine dangers
  • Ensure you and your party have a piste map and don't stray from the main area
  • Don't ski alone, safety in numbers
  • Do some exercise and get fit before you go
  • Avoid alcohol until you have finished skiing/boarding for the day

This year, AA Travel Insurance is offering ski show visitors the chance to win a week's family winter sports holiday worth 3,000 pounds! So, it's more than worth checking out their stand if you're at the show.

One week's European winter sports insurance with the AA can be purchased online for as little as 23 pounds and a European annual multi-trip policy with winter sports can cost 53 pounds online.

About AA Travel Insurance

The AA is not only the UK's premier breakdown service we also provide great value travel insurance with cover you can trust. For full information visit www.theAAtravelinsurance.com or call 0845 092 1729.

Our secure website allows you to buy ski insurance online in just a few minutes. All winter sports single trip and annual multi-trip policies can be purchased by telephone or online - and all policies now include financial failure holiday protection.

AA Travel Insurance is a division of Drakefield Insurance Services Limited which is authorised and regulated by the Financial Services Authority. Drakefield Insurance Services Limited is part of The AA.

SOURCE AA Travel Insurance

Charm14 from New York has done it again with a new line of NFL Game Day purses that fit all ages of fans. They are all designed around the woman on the go! Cell phones, PDA's , iPods and more are now easily accessible for travel or everyday life.

Frank Ritchie the V.P. of Sales for Charm14 stated that this new line has brought the company many new avenues of sales. "We finally made it to the big leagues of manufacturing," he proclaimed.

The NFL Game Day purses have 5 new designs. From their very popular cell phone purses, to a hip bag to a tote, these styles are designed to fit all age groups and all fans. The exciting two-tone look has the team colors shouting out with classy raised embroidery on the front.

Ritchie stated the strongest item in the line is the Game Day PursePlus which is their number one item in their everyday line. The PursePlus cell phone and iPOD purse takes you out the door in style when you want a small bag for quick trips and girls night out. Comes with wristlet and adjustable shoulder strap, this compact accessory will hold your cell phone, credit cards, lip gloss, photo ID, cash, key, and coins in secure zipper case. Front holds your phone in safe pocket with strong velcro closure. Reverse side shows off your favorite photo or personal ID; Very professional, stylish, and trendy!

This new line is available in retailers nationwide or online at www.Charm14.com

You can view all items at the company's website www.Charm14.com or call toll free 1-866-424-2761 with any questions.

This press release was issued through 24-7PressRelease.com. For further information, visit http://www.24-7pressrelease.com.

SOURCE Charm14 / USA Margins Inc.

Basketball legend Earvin "Magic" Johnson today joined nearly 25,000 AARP members in Las Vegas to celebrate his 50th birthday. AARP CEO Barry Rand presented Johnson with his AARP membership card at Vegas@50+, a three-day event for AARP members, their friends and families with exhibits, experts and entertainment at the Sands Expo Center. Magic joined AARP in Las Vegas as part of a national health literacy tour sponsored by Aetna.

(Photo: http://www.newscom.com/cgi-bin/prnh/20091022/DC97788 )

(Logo: http://www.newscom.com/cgi-bin/prnh/20070209/NYF043LOGO )

SOURCE AARP

RealD, the world's leading outfitter of 3D theatres, announced the debut of RealD LIVE with a real-time 3D broadcast of "El Clasico", the famed rivalry between Mexican soccer powerhouses Chivas de Guadalajara and Club America, on Sunday, October 25th, to RealD equipped theatres in Mexico and the United States. RealD has partnered with Televisa and Sony de Mexico on the event, which will be broadcast to Cinepolis theatres in Monterey and Guadalajara, Mexico, and to a private screening at the AMC Burbank Town Center 6 in the United States.

"This live 3D broadcast will bring the excitement and pageantry of this extraordinary event to theatres in fully immersive RealD 3D for an experience only matched by being in the stadium," said Joe Peixoto, RealD president of worldwide cinema. "RealD LIVE is the next step in 3D entertainment, offering our worldwide network of exhibition partners the ability to show spectacular live events while bringing fans so close to the action they'll feel like they're on the field."

RealD LIVE is a new product that works with all RealD Cinema Systems enabling RealD equipped theatres to display live event broadcasts from anywhere in the world in crisp, clear, fully immersive RealD 3D. When connected to a RealD Cinema System, RealD LIVE receives a broadcast signal and converts the stream to a format compatible with the digital cinema projector. With standard RealD cinema eyewear, audiences will experience the high-quality, stunningly lifelike viewing experience RealD 3D is known for.

With 3D films driving today's record box office, RealD LIVE promises to open new 3D entertainment opportunities to the over 9,000 screens contracted and nearly 4,000 RealD 3D equipped screens in 48 countries with live alternative content broadcast capabilities for concerts, sporting events, theatre and more.

RealD LIVE is expected to be rolled out to the company's worldwide network of theatres later in the fourth quarter of 2009.

About RealD

RealD is the global leader in 3D, bringing the most advanced and realistic 3D experience to cinemas worldwide. RealD's new generation technology, deployed across the world's largest 3D platform, provides a high-quality, stunningly lifelike viewing experience. Beyond cinema, RealD is the worldwide inventor and provider of key stereoscopic technologies used in science, manufacturing, marketing, and other industries, with 30 years of scientific development behind its systems. RealD's mission-critical 3D visualization technologies are used by organizations such as NASA, Pfizer, BMW, Boeing and more. www.realD.com

SOURCE RealD

NBA Star/Author and CEO of Christie Sports Management Athletes Training Firm Doug Christie will be inducted into Pepperdine University Hall of Fame on Sunday, October 25, 2009, at the Warner Center Marriott in Woodland Hills, Calif. A reception will be held at 5 p.m., with dinner and the awards presentation at 6 p.m.

The Pepperdine University Department of Athletics has announced that seven of its all-time greats, Doug Christie, Geoffrey Clark, Bob Ctvrtlik, Katherine Hull, Kelly Jones, John Rettberg and Rod Wilde will all be honored at the ceremony.

"The Pepperdine Athletics Hall of Fame is enriched each year as they continue to add some of the most distinguished and accomplished student-athletes in the program's history," said Pepperdine Director of Athletics John Watson. "These are seven individuals that are very well deserving of this honor. We look forward to honoring them and recognizing their achievements, both what took place at Pepperdine and in their professional lives."

The Pepperdine Athletics Hall of Fame was established in 1980. These seven will join 77 individuals and 12 teams that have already been enshrined.

To be eligible for induction, nominees must have competed, coached for or rendered an extraordinary service to Pepperdine University Athletics. After a list of nominations was gathered, Pepperdine's Hall of Fame Committee made the decision on this year's inductees.

"I'm extremely honored to have been chosen for this years' Pepperdine Hall of fame induction along with such an elite class. My years attending Pepperdine were some of the best of my life, from all of my teammates and their diligence, hard work and support, to Coaches, Tom Asbury, Bob Hawkins, Bob Williams and David Campbell, and all the wonderful staff I am forever grateful," states Doug Christie, on the heels of a stellar 14 year NBA career where Doug played with NBA teams such as the Los Angeles Lakers, New York Knicks, Toronto Raptors, Sacramento Kings, Orlando Magic, Dallas Mavericks, and Los Angeles Clippers. Christie established himself as a premier perimeter defender. During his seasons with the Sacramento Kings (2000-2005) Christie was named to the NBA All-Defensive Second Team consecutively, as well as being named to the NBA All-Defensive First Team, and was also recognized as one of the league's best all around players. Christie has since co-written a best selling book with his wife Jackie, titled: No Ordinary Love, A True Story of Marriage and Basketball! as well as in 2009 Doug founded Christie Sports Management Athletes Training Firm, his company that trains athletes and NBA players in Mind, Body and Basketball. This induction is a solid testament to the strong foundation Doug received while attending Pepperdine University and carries with him throughout his professional career and beyond.

About Pepperdine: Pepperdine University is a Christian university committed to the highest standards of academic excellence and Christian values, where students are strengthened for lives of purpose, service, and leadership. The University is located on 830 acres in the Santa Monica Mountains overlooking the Pacific Ocean in Malibu, California. The University is recognized nationally for its excellent academic programs and enrolls approximately 7,500 full-time and part-time students in its five colleges and schools.

About Doug Christie: Doug Christie Former Pepperdine Wave ... Played three seasons (1989-90 through 1991-92) ... A guard/forward from Seattle, Wash. ... A two-time All-American (1991 and 1992) ... The WCC Player of the Year in both 1991 and 1992 ... MVP of the 1992 WCC Tournament ... A four-time WCC Player of the Week ... As a senior, led team in scoring (19.5), assists (4.8) and steals (2.0) ... As a junior, led team in scoring (19.1), assists (4.8) and steals (2.2) ... As a sophomore, averaged 8.9 points and led the team in assists (4.0) ... Ended his career #13 on Pepperdine's all-time scoring chart with 1,392 points (now #15) ... On career lists, still ranks #3 in assists (395), #3 in steals (168) and #10 in blocked shots (86) ... Team won both the WCC regular season and the WCC Tournament and advanced to the NCAA Tournament in both 1991 and 1992 ... Selected in the first round (17th overall) of the 1992 NBA Draft by the Seattle SuperSonics ... Had a 15-year career in the NBA.

For more information visit:

www.dougchristie.com

www.pepperdine.edu

SOURCE Christie Sports Management/Athlete Training Firm

Reactive belt is snow bound - Goodyear® Gatorback® Sport carbon-fiber CVT belt helps prevent "hour-glass" wear in snowmobiles and is built in specific sizes to match individual sleds.

As outdoor enthusiasts gear-up for winter, one equipment upgrade will help them get out into the cold - and back.

New Goodyear Engineered Products Gatorback Sport snowmobile belts use reactive carbon-fiber technology and top-side cogs for a tough, flexible belt providing increased resistance to flex fatigue and "hour-glass" or sidewall wear - two issues that could potentially strand a rider miles from home in the cold.

Designed after the Gatorback Sport ATV belt, the continuous variable transmission (CVT) belt uses carbon-fiber reinforcement to add stiffness across the width of the belt. The carbon-fiber reinforcement gives the sidewall superior wear resistance and ensures that the belt stays in contact with the pulleys.

"Threadlike strands of carbon fiber are strong, flexible, and light-weight," said Loren Danhauer, chief belt engineer for Veyance Technologies, the exclusive manufacturer of Goodyear Engineered Products. "The design for the snow belt was derived from the automotive Gatorback belt used in all NASCAR race cars."

Apart from increased stiffness across the belt, Danhauer said that the rubber-carbon-fiber compound allows for natural slip and abrasion resistance. During strenuous use, the fibers rise to the surface of the compound allowing slip without sacrificing belt wear. After the strenuous activity ceases, the surface fibers are wiped away, allowing the belt to provide quick and clear throttle response for more power precisely when it's needed.

The snow belt's top-side cogs differentiate it from the Gatorback Sport ATV belt, acting to relieve tension and increase the belt's flexibility. Meanwhile, patented Goodyear Flexten cord inside the belt provides stability to transmit horsepower while reducing stretch over the belt's life.

Pushed to the extremes during independent testing, the Gatorback Sport snow belt underwent rigorous uphill climb, rapid acceleration and tandem riding tests.

Veyance Technologies, Inc. is the exclusive manufacturer of Goodyear Engineered Products worldwide. In addition to aftermarket power sport products, Veyance markets Goodyear-branded air springs, automotive belts and hoses, conveyor belts and services, industrial and hydraulic hose, power transmission products, rubber track and molded products. GOODYEAR® and GATORBACK® trademarks are used by Veyance Technologies under license from The Goodyear Tire & Rubber Company. For more information go to http://www.goodyearep.com/.

SOURCE Veyance Technologies, Inc.

History will be made when the "White Cage" makes its debut on Sunday, October 25 as "HDNet Fights Presents: OLYMPIA DREAM 12" LIVE from Osaka-jo Hall in Osaka, Japan. For the first time, a major Japanese MMA event will take place in the cage as DREAM forsakes its traditional ring for a one-night-only extravaganza! The action airs exclusively throughout North America on HDNet beginning at 2:00 a.m. ET.

(Logo: http://www.newscom.com/cgi-bin/prnh/20080324/HDNETLOGO)

The event features a trio of champions as Strikeforce Heavyweight Champion Allistair Overeem (29-11) faces James Thompson (14-10), consensus top-five lightweight and Bellator Fighting Championship Lightweight Champion Eddie Alvarez (18-2) squares off with Katsunori Kikuno (12-1-1), and DREAM Welterweight Champion Marius Zaromskis (12-3) meets Myeon Ho Bae (8-4). In other action, MMA legend Kazushi Sakuraba (25-12-1) tangles with Zelg Galesic (9-4), former WEC Bantamweight Champion Chase Beebe (12-5) takes on Yoshiro Maeda (25-7-2), and former WEC Middleweight Champion Paulo Filho (18-1) faces Yoon Dong-Sik (4-7).

HDNet Fights CEO Andrew Simon said, "The MMA world is watching to see what the 'White Cage' really is! There has been wild marketing around the cage in Japan which adds intrigue to a stacked card featuring 3 champions from 3 different organizations."

HDNet's live presentation of "HDNet Fights Presents: OLYMPIA DREAM 12" begins early morning Sunday, October 25, 2:00 a.m. ET/Saturday, October 24 at 11:00 p.m. PT. An encore presentation is scheduled for Friday, October 30 at 10:30 pm ET.

About HDNet

HDNet (www.hd.net, twitter.com/hdnet) is the independent network with unique and provocative content that appeals to men of all ages and is delivered in true high definition.

HDNet is the exclusive, high definition home for popular, original programming, including television's only HD news feature programs "HDNet World Report," and the Emmy Award winning "Dan Rather Reports," featuring legendary journalist Dan Rather. Only HDNet goes beyond the headlines to deliver real news that is redefining the way we look at our world. HDNet News is provocative, sometimes controversial and always relevant - telling the important stories of our time in-depth, with attitude and with independence.

HDNet presents championship sports coverage featuring five regular season games from the Premiere Season of the United Football League. HDNet also features the best of Mixed Martial Arts with its Friday night series, "HDNet Fights" (www.hdnetfights.com, twitter.com/hdnetfights). "HDNet Fights" works with leading MMA promoters including DREAM, Sengoku, XFC, M-1, K-1, K-1 Max, MFC, Adrenaline and more. HDNet produces more live Mixed Martial Arts events than any other network and HDNet's "Inside MMA" is the hottest Mixed Martial Arts program on television, giving MMA fans their weekly fix for everything MMA.

HDNet also delivers the world's largest and most diverse concert line-up through the HDNet Concert Series. The HDNet Concert Series features leading artists and bands including Coldplay, Gwen Stefani, John Mayer and more. HDNet also features revealing lifestyle programming featuring "Art Mann Presents," "New York Confessions," "Deadline" and "Get Out!" HDNet is also the exclusive high definition home to critically acclaimed and award winning documentaries as part of the InFocus series. "NASA on HDNet" presents all live shuttle launches through 2010.

Only HDNet Movies (www.hdnetmovies.com, twitter.com/hdnetmovies) delivers exclusive Sneak Previews of new movies before they hit theaters. The HDNet Movies Sneak Preview series features top Hollywood stars in critically acclaimed performances including Gwyneth Paltrow, Joaquin Phoenix, Demi Moore, Michael Caine, Tom Hanks, Vera Farmiga, Parker Posey, Brian Cox, Matthew Broderick, Brittany Snow, Eric Bana, John Malkovich, Emily Blunt, Robin Williams, Charlize Theron and Kim Basinger.

In addition to being the exclusive home of Sneak Previews, HDNet Movies presents viewers with over one hundred films and an average of twenty-five "HD Premieres" each month. HDNet Movies viewers enjoy the best films from the classics of the 1950s-1970s, to favorite films from the 1980s and 1990s, to recently released theatrical films.

HDNet Movies offers subscribers a premium movie viewing experience in true HD, and more original movies shot entirely in HD than any other network.

Launched in 2001 by Mark Cuban and General Manager Philip Garvin, the HDNet networks are available on AT&T, Charter Communications, Comcast, DIRECTV, DISH Network, Insight, Mediacom, Verizon and more than 40 NCTC cable affiliated companies. To receive HDNet information via email, simply go to www.hd.net/listpage.

SOURCE HDNet

Special Olympics athletes from metro Atlanta areas will play softball Saturday, Oct. 24 at Heritage Park in McDonough, hosted by Henry County Parks and Recreation Department.

Competition begins at 9 a.m. and teams will play double eliminations. Tournament plaques will be given out to first through fourth place finishes. Teams are from the following counties: Cherokee, Cobb, Dekalb, Douglas, Forsyth, Fulton, Peach and Rockdale counties. Scores will be used as qualifiers to compete in State Games.

SOGA partners with 86 parks and recreation departments to put on competitions for local athletes. These departments host competitions, provide staff to help run the event and offer programs through its therapeutic recreation division for people with intellectual disabilities. SOGA provides sports equipment, arranges for free medical screenings for athletes and helps publicize the new sports offerings.

Interested Parks and Recreation departments should call 1-800-866-4400 ext. 104 for more information.

The Mission of Special Olympics Georgia

To provide year-round sports training and athletic competition in a variety of Olympic-type sports for children and adults with intellectual disabilities, giving them continuing opportunities to develop physical fitness, demonstrate courage, experience joy, and participate in the sharing of gifts, skills, and friendship with their families, other Special Olympic athletes and the community. For more information on Special Olympics Georgia, visit www.specialolympicsga.org.

    Contact:
    Wendy Bigham
    Senior Public Relations Manager
    Special Olympics Georgia
    wendy.bigham@specialolympicsga.org
    Ph: 770-414-9390 ext.117
    Cell: 404-310-6846
    Fax: 770-216-8339


SOURCE Special Olympics Georgia

On Sunday, October 25, Massage Envy will sponsor an event to earn the Guinness World Record for the most people being massaged simultaneously in one location. The goal is to have 200 people simultaneously massaged, just as they finish participating in the 34th annual Marine Corps Marathon. There will be a sea of tables set up on Wilson Boulevard between Fort Myer Drive and Nash Street to accommodate the record-setting massages. If it is raining, the massage tables will be set up under the overpass on Fort Myer Drive.

The current record for the most people being massaged at the same time is 154, set in London, England in 2007. Runners and walkers, as well as wheelchair and hand cycle participants can line up for the record-setting massages after they cross the finish line. The massages will begin at 11:45 a.m. and continue for 15 minutes. Organizers will certify the setting of the record on site, and an announcement will be made at an awards ceremony at the finish line at 12:30 p.m.

Massage Envy has teamed up with the Marine Corps Marathon for the last 2 years, providing massages for runners as they complete the race. "We wanted to take it a step further this year by making it a record-setting event," says Charles Fisher, a Virginia Massage Envy owner. "We know that massage has great health benefits like lower blood pressure and a stronger immune system. We want to share that boost with marathon participants who will really need it after a 26.2 mile run," added Fisher.

Massage Envy is a national chain of membership-based massage clinics across the country. With 590 clinics, they are the largest provider of therapeutic massage in the country, employing about 14,000 therapists. In the DC / Baltimore Metro area, there are 18 Massage Envy clinics, with 21,000 members.

"We're thrilled that our participants this year will not only get a relaxing massage, but the opportunity to participate in a world record as well," said Rick Nealis, Director of the Marine Corp Marathon.

All massage therapists participating in the event are licensed and have been instructed to follow a basic protocol for each 15-minute therapeutic massage.

Nicknamed "The People's Marathon", The Marine Corps Marathon is the world's largest marathon not to offer prize money. Thirty-five thousand participants are expected this year including runners, walkers, and many handicapped participants including some wounded U.S. soldiers. The marathon is presented by USAA, Brooks Sports, Inc., and Arlington County. No federal or Marine Corps endorsement is implied.

SOURCE Massage Envy

Big growth and improved facilities is what Acacia Country Club does well. During the last few years, a new club house was built - which is one of the newest club houses in the Cleveland area - includes a first-class workout facility along with sauna and steam room. As the calendar heads toward a new decade, Acacia Country Club is poised to provide more excitement to current, new and prospective members.

Today, the Board of Directors of Acacia Country Club announced bigger and better changes for 2010. Having recently developed a new membership program, the Acacia Country Club Board of Directors is proud to announce that John Clapacs has been hired as Membership Director and Consultant, effective immediately.

Mr. Clapacs was the former Membership Director and General Manager of Stone Water Golf Club, located in Highland Heights, OH. Clapacs brings with him experienced success with membership campaigns as well as a high level of positive energy and enthusiasm. "We welcome John as the new Membership Director and Consultant at Acacia Country Club and are excited to have him spear-heading our new membership efforts," states Jack Roddy, President of the Acacia County Club Board of Directors.

"Acacia Country Club is a jewel that happens to be in the best location in the nation," Mr. Clapacs states. "To me it is hard not to become a member when you have a fabulously-designed Donald Ross golf course, a state-of-the-art club house, and all the amenities that fulfill your sporting and social requirements."

Details of the new membership campaign are that the program has no initiation fee, and dues are fixed and based on the age of the member. For more detailed information on the new membership plans, please contact John Clapacs at 440.442.3591 or by e-mail at jclapacs@acaciacountryclub.com.

Acacia Country Club is located at 26899 Cedar Road, Lyndhurst, OH 44122. Visit online at www.acaciacountryclub.com.

SOURCE Acacia Country Club

And the Avocado League MVP goes to.....Elizabeth. Elizabeth Brakebill hit a grand slam in the bottom of the ninth inning to be voted the inaugural MVP and "Big Hit" winner. The Avocado League, which celebrates women and their love for baseball and Mexican avocados, recognizes the winning game day avocado recipe that best embodied the spirit, passion and flavor of their city. Elizabeth and her National Nachos proved to be a "Big Hit" with the most online votes.

"As an avid avocado lover and cook, I was thrilled to be selected as an Avocado League player and named as MVP for my National Nachos," said Elizabeth. "I'm excited to share my recipe with other avocado fans. I can't believe I won!"

Mexican Hass Avocado Importers Association (MHAIA) and Avocado League Commissioner, Jennie Finch, would like to tip their hat to all three Avocado League All-Star winners.

  • GRAND SLAM - 1ST PLACE WINNER

Elizabeth Brakebill, National Nachos

  • DOUBLE - 2ND PLACE WINNER

Lin Hicks, Chicago Style Avocado Chicken Pizza

  • SINGLE - 3RD PLACE WINNER

Christy Williams, Grilled Carolina Pimiento Cheese with Avocado & Bacon

The votes were counted from September 23 until October 14, reaching more than 9,000 votes over the course of the season. With the conclusion of the Avocado League and all the great recipe submissions from the All-Star fans, it's clear that avocados aren't just for guacamole anymore. Contestants cooked up avocados in a range of ways from the Green Monster Sandwich to the Mid-Town Mex Dog. The delicious taste and nutrition provided by avocados hits a homerun anytime.

For more information on the Avocado League MVP, delicious recipe ideas and news from Jennie Finch, visit http://www.TheAmazingAvocado.com.

The Mexican Hass Avocado Importers Association (MHAIA) mission is to unify its stakeholders and increase value by expanding the market and driving the consumption of Mexican avocados. It utilizes targeted consumer research to develop effective marketing programs founded on the principles of wholesomeness and quality.

    Media Contact:
    Julia McConnell
    214-259-3429
    julia.mcconnell@ketchum.com

SOURCE Mexican Hass Avocado Importers Association

Over the last two decades, knee injuries have been on the rise among skiers in the French Alps. It is more likely for downhill skiers to experience a lower extremity injury than any other type of injury, whether due to a fall or a collision.

According to the British Orthopaedic Sports Trauma Association, knee injuries rose from a mere nine percent to a whopping 28 percent during the years from 1994 to 2004. An increase in the use of helmets during skiing has decreased the number of head injuries while participating in this outdoor activity.

Anterior cruciate ligament tears and sprains might be preventable. A randomised intervention study published in the Journal of Knee Injury, Sports Traumatology, and Arthroscopy assessing the overall effect of viewing an instructional ski video prior to downhill skiing showed a significant decrease in overall injuries when the viewers followed the tips presented in the video.

Preventable strategies include not overtightening the ski bindings, exercising prior to the skiing holiday, and stretching prior to actually skiing.

Other factors involved in the incidence of knee injuries while skiing in the French Alps might include: the experience of the skier, the age or physical condition of the skier, the presence of alcohol in the skier's system, and the snow conditions on the slopes. The difficulty of the run might appear to be an influencing factor, but only when taken into consideration with other factors.

What significance does this trend have for skiers of the French Alps? A bit of preparation prior to enjoying a ski holiday is indicated, especially for novice skiers. Additionally, obtaining holiday insurance prior to a trip to the French Alps for a bit of recreational skiing is an excellent idea. The cost is minimal, yet the benefit is not.

For those individuals, adults and children alike, who suffer an unfortunate accident while on the pristine white slopes of the French Alps, having holiday insurance can facilitate the recovery process. Returning to the UK, surrounding EU areas, or other countries is less difficult when medical treatment is obtained immediately. Additionally, the existence of holiday insurance to cover the cost of the treatment alleviates the stress related to the incident.

About iGOSKi

iGOSKi offers ski weekends and is a brand of the long established niche ski holiday company Alpine Elements who have been running catered chalets for the past 13 years.

The Alpine Elements Group employs 125 people during the season, with head offices in London and Chamonix, France. In 2008/9 the Group provided ski deals over 12,000 people to the nine resorts it covers in the Alps.

www.alpineelements.co.uk

SOURCE iGOSKi

Yamaha Motor Corp., U.S.A., through its OHV Access Initiative, has provided more than $1 million in critical funding into OHV projects across the country. In less than two years, more than 100 Yamaha GRANTs (Guaranteeing Responsible Access to our Nation's Trails) have been given to local, state and national organizations that are leading efforts to support safe, responsible OHV riding and sustainable, open riding areas.

Programs receiving GRANTs historically incorporate projects that directly impact specific trails, such as trail construction and maintenance, safety patrols, mapping and trail signage, as well as projects that address OHV usage on a broader scale -- like educational and land stewardship campaigns and legislative or legal efforts supporting responsible OHV access to public lands. GRANT funded projects span the country from New York to California, Florida to Oregon. A complete list of GRANT recipients can be found at: www.yamaha-motor.com/ohvaccess.

"Yamaha is leading national and local efforts to promote safe, responsible riding and open, sustainable riding areas, and reaching this $1 million milestone is symbolic of our commitment," said Mike Martinez, Yamaha's general manager of ATV and Side-by-Side Operations. "Together with our GRANT recipients, we recommit to these efforts each time an approved OHV project is funded and completed. Through the OHV Access Initiative, Yamaha will continue to provide vital resources to the OHV community for many years to come."

In this third quarter funding cycle, eight Yamaha GRANTs (Guaranteeing Responsible Access to our Nation's Trails) were awarded to fund projects that directly impact the access, safety and sustainability of OHV riding areas across the country. GRANT recipients for Q3 2009 include:

  • Birdseye Mountain ATV Club, VT
  • City of Evarts, KY
  • Cle Elum Ranger District, OR
  • Dubois County Dirt Riders
  • Off Road Riders Association
  • Offroad Riders Matter Association
  • Oregon Dept. of Forestry
  • Western Slope ATV Association

About the Yamaha OHV Access Initiative

Each quarter, Yamaha accepts applications from non-profit or tax-exempt organizations including OHV riding clubs, national forests and associations, and national, state and local government agencies. A committee then reviews each application and awards GRANTs to deserving projects.

Examples of appropriate projects for GRANTs include, but are not limited to:

  • Trail development, restoration and maintenance
  • Trail signage and map production
  • Staging area construction, renovation and maintenance
  • Land stewardship, trail safety and education

Updated guidelines, an application form and information on the OHV Access Initiative are available at the newly redesigned web site: www.yamaha-motor.com/ohvaccess. For specific questions about the OHV Access Initiative, call Yamaha's dedicated OHV Access Initiative Hotline at 1-877-OHV-TRAIL (877-648-8724), email OHVAccess@yamahamotor.com or write to: Yamaha OHV Access Initiative Review Committee, 6555 Katella Avenue, Cypress, CA 90630-5101.

About Yamaha Motor Corp., U.S.A.

Yamaha Motor Corporation, U.S.A. (YMUS), a leader in the motorsports market, makes the toughest, most capable and versatile ATV and Side-by-Side vehicles. The company's ever-expanding product offerings also include motorcycles, outboard motors, personal watercraft, snowmobiles, boats, outdoor power equipment, race kart engines, accessories, apparel and much more. YMUS products are sold through a nationwide network of more than 4,000 dealers in the United States.

Headquartered in Cypress, Calif., since its incorporation in 1977, Yamaha also has facilities in Wisconsin and Georgia, as well as factory operations in Tennessee and Georgia. For more information on Yamaha, visit www.yamaha-motor.com.

    MEDIA CONTACT:     Van Holmes
                       Yamaha Motor Corp., U.S.A.
                       (714) 761-7370
                       van_holmes@yamaha-motor.com

SOURCE Yamaha Motor Corp., U.S.A.

This fall, Courtyard by Marriott is the ideal hotel brand for football fans. Now through November 22, stay the weekend at any of 670 participating Courtyard hotels throughout the U.S. and Canada and receive a $25 NFLShop.com or TicketsNow.com gift certificate. Guests must book using promotional code NF2 and complete their stays by December 13, 2009. To receive the $25 gift card, the weekend stay must include a Friday or Saturday night.*

These gift certificates give fans extra spending money towards their favorite player's jersey and other team gear at NFLShop.com, or tickets to an upcoming football game or other event on TicketsNow.com.

In addition, all guests who stay at any participating Courtyard hotel in the U.S. and Canada any night of the week from now until November 22, 2009, will be automatically entered to win a grand prize trip to New York to meet pro-football commentator James Brown on the set of his show. Other prizes include a 50-inch flat screen TV and Courtyard gift cards.

Courtyard has been a leader in the upper-moderately priced lodging tier for more than 25 years by offering travelers the amenities they need on the road such as free Wi-Fi in the lobby and guest rooms, as well as a 24-hour market for sundries and snacks. There are currently more than 840 Courtyard hotels to choose from in nearly 30 countries around the world.

The popular brand is undergoing a system wide makeover, and is recognized as the perfect hotel choice for business and leisure travelers alike. Nearly 70 Courtyard hotels now feature the popular Refreshing Business lobby concept, which includes guest amenities such as healthier food options at The Bistro - Eat.Drink.Connect.(TM) and the new interactive GoBoard(TM) technology. To learn more about Courtyard's reinvention, go to www.gocourtyard.com.

*For terms and conditions, visit www.courtyard.com/biggame.

Click here for Marriott International, Inc. (NYSE: MAR) company information.

SOURCE Marriott International, Inc.

For the third consecutive year, star wide receiver Roy Williams is teaming up with Pizza Hut to help take a bite out of world hunger. The football great will be at the Pizza Hut on 9550 Dallas Parkway in Frisco from 4 to 6 p.m. today to catch passes thrown by fans in exchange for donations to the World Food Program.

"Too many people in the world go to bed hungry," said Roy Williams. "We can all be team players to help end world hunger, and I'm inviting the great fans of Dallas to join my team to make a difference."

At the "Giving for Receiving" event, Williams will attempt to break the "single season receiving record" in one day with the help of Dallas residents. For a $5 donation, kids ages 12 and younger are invited to throw a pass to Williams and take home a signed mini football. For a $40 donation, adults will be able to show off their best "Hail Mary" pass and receive an autographed regulation sized football. (Only merchandise purchased for donation at event is eligible for Roy Williams' autograph.) Every dollar raised at the event will feed four children in critical need.

"We are thrilled that Roy Williams is on board for the third year to lead the charge for a very worthy cause," said Scott Bergren, Pizza Hut President and Chief Concept Officer. "Pizza Hut's goal this year is to spread the word about what can be done to help feed the hungry and motivate people to take action to help the fight world hunger. The generous support of our customers and guys like Roy help us deliver meals to those in most need through the World Food Program."

During last year's program, Williams challenged three other professional football players to see who could raise the most money for hunger relief at in-restaurant fundraisers. The friendly competition raised more than $15,000 for the World Hunger Relief campaign.

In 2007, Williams raised $10,000 for the World Hunger Relief campaign after delivering pizzas for Pizza Hut in Detroit. The wide receiver publicly commented that he didn't tip pizza delivery drivers as he was unsure of the protocol. Pizza Hut challenged him to walk in the shoes of a driver and Williams graciously obliged raising money for charity in the process.

About World Hunger Relief

World Hunger Relief supports the United Nations World Food Program (WFP) and other hunger relief agencies. More than 36,000 company and franchised restaurants located in more than 110 countries will be participating, including Pizza Hut and other Yum! Brands, KFC, Taco Bell, Long John Silver's, and A&W All-American Food.

Funds raised for WFP go directly to the areas of greatest need, feeding poor school children in the developing world and helping villages become self-sustainable. Yum! Brands' employees and franchisees will be volunteering their time at hunger relief agencies, food banks, soup kitchens and launching fundraisers.

During the 2009 World Hunger Relief campaign, Yum! Brands plan to work towards a pledge made at the Clinton Global Initiative last year. At the Clinton Global Initiative, Yum! Brands pledged to do the following in the coming years: raise and donate at least $80 million to help WFP and others provide 200 million meals for hungry school children in developing countries; donate 20 million hours of hunger relief volunteer service in the communities in which it operates; donate $200 million worth of its prepared food to hunger agencies in the United States; and use the company's marketing clout to generate awareness of the hunger problem while convincing others to become part of the solution.

Yum! Brands has been committed to fighting hunger for more than a decade by donating more than $46 million of prepared food annually to the underprivileged in the United States. Since the company went public in 1997, it has donated more than $550 million of its food to hunger relief agencies in the U.S.

About Pizza Hut

Pizza Hut, America's Favorite Pizza delivers more pizza, pasta and wings than any other restaurant. The only pizza company to be named a top ten franchise in 2009 by Entrepreneur Magazine, Pizza Hut began 50 years ago in Wichita, Kansas and today operates more than 10,000 restaurants in 100 countries. Pizza Hut, Inc. is a subsidiary of Yum! Brands, Inc. (NYSE: YUM). To check out what's new at Pizza Hut visit pizzahut.com.

    Media Contact:
    Dan Skinner
    312-396-9706
    dan.skinner@zenogroup.com

SOURCE Pizza Hut

Four nominees for the AT&T All-America Player of the Week award have been announced after the seventh week of college football action, and AT&T* is relying on fans to determine who rules the gridiron.

Based on outstanding performances over the weekend, University of Arizona quarterback Nick Foles, Boston College running back Montel Harris, University of Alabama running back Mark Ingram and Michigan State University wide receiver Blair White have been selected by a panel of analysts from ESPN as this week's top candidates. Fans can text message** VOTE to 345345 on their wireless phone to opt in for the chance to vote.

Foles went 40-52 with 416 passing yards and three touchdowns in the Wildcats' victory over Stanford. Harris had 27 carries for 264 yards and five touchdowns, setting two school records, in the Eagles' win over NC State. Ingram carried the ball 24 times for a career-high 246 yards and the game-clinching touchdown in the Crimson Tide's win over South Carolina. White had 12 receptions for 186 yards and two touchdowns in the Spartans' victory over Northwestern.

"AT&T is excited to see who the fans will choose this week as the AT&T All-America Player of the Week," said Tim McGhee, executive director, AT&T corporate sponsorships. "Each player had an outstanding game, but the fans will be the ones deciding who is crowned the best."

Fans have until 11:59 p.m. ET on Wednesday to submit their votes. The winner will be announced during Thursday's ESPN College Football Primetime Presented by Applebee's. Standard text messaging rates apply.

There is no limit on fan voting and each vote counts as one entry into a sweepstakes to win a trip to the 2010 Bowl Championship Series National Championship game in Pasadena, Calif. Full sweepstakes rules can be found at www.espnallamerica.com/rules.aspx.

In December, four finalists for the AT&T All-America Player of the Year Award will be announced during a one-hour special on ESPN in conjunction with the announcement of the AT&T ESPN All-America Team as selected by the Football Writers Association of America. Fans will then get a chance to say who the best player in the nation is by voting for the AT&T All-America Player of the Year through the BCS. Voting ends at 11:59 p.m. ET on Jan. 5, and the winner will be announced during the BCS National Championship game on ABC on Jan. 7.

Additionally, AT&T customers can view video highlights and photos of each week's candidates and track select teams through AT&T's wireless NCAA Football Portal, which is accessible on AT&T handsets equipped with AT&T MEdia(TM) Net by launching the application and clicking through to the sports category.

Through the AT&T MEdia Net, fans can also download fight song ringtones from more than 150 college and universities. Animated screensavers and 3-D mobile wallpaper are available for more than 100 college and universities.

For more information about AT&T products and services, visit www.att.com.

AT&T CV requires a MEdia Max Unlimited or MEdia Net Unlimited bundle. Details on AT&T's MEdia Net bundles and other offers are available at http://www.att.com/wireless.

AT&T is a proud sponsor of the 2010 BCS National Championship game sweepstakes. For more information regarding rules and entry, please visit: www.espnallamerica.com/rules.aspx.

Find More Information Online:

Web Site Links

AT&T Web Site

AT&T All-America Player of the Week Web Site

Technorati Tags: AT&T, NCAA, Football, All American

*AT&T products and services are provided or offered by subsidiaries and affiliates of AT&T Inc. under the AT&T brand and not by AT&T Inc.

** No purchase necessary. Standard text messaging applies.

About AT&T

AT&T Inc. (NYSE:T) is a premier communications holding company. Its subsidiaries and affiliates - AT&T operating companies - are the providers of AT&T services in the United States and around the world. With a powerful array of network resources that includes the nation's fastest 3G network, AT&T is a leading provider of wireless, Wi-Fi, high speed Internet and voice services. AT&T offers the best wireless coverage worldwide, offering the most wireless phones that work in the most countries. It also offers advanced TV services under the AT&T U-verse(SM) and AT&T |DIRECTV(SM) brands. The company's suite of IP-based business communications services is one of the most advanced in the world. In domestic markets, AT&T's Yellow Pages and YELLOWPAGES.COM organizations are known for their leadership in directory publishing and advertising sales. In 2009, AT&T again ranked No. 1 in the telecommunications industry on FORTUNE® magazine's list of the World's Most Admired Companies.

Additional information about AT&T Inc. and the products and services provided by AT&T subsidiaries and affiliates is available at http://www.att.com. This AT&T news release and other announcements are available at http://www.att.com/newsroom and as part of an RSS feed at www.att.com/rss. Or follow our news on Twitter at @ATTNews. Find us on Facebook at www.Facebook.com/ATT to discover more about our consumer and wireless services or at www.facebook.com/ATTSmallBiz to discover more about our small business services.

© 2009 AT&T Intellectual Property. All rights reserved. 3G service not available in all areas. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies.

SOURCE AT&T Inc.

The next time you're hankering for a destination getaway, try staring into the sky blue of Terry Kerrigan's eyes and you will have experienced a trip well worth your while because renewing your outlook on life is a tremendous journey indeed.

This is precisely the concept behind Aperion for Life (www.aperionforlife.com), a New York based company, for which Kerrigan is the CEO, which helps clients to reach and attain their health and wellness goals for a lifetime of sustainability. What's sustainability, you ask? It's making sure your body and mind stay happy for a really long time, which, by extension, benefits the world around you through sustainable agricultural practices affecting world hunger and global health care.

Also known as TK 3.0 amidst social media circles, Terry is a celebrity fitness trainer and cutting edge health and wellness coach to high profile clients such as Bloomberg's Daniel L. Doctoroff, world class record holding athletes, countless directors and actors in film, and boasts in 2002, leading a journeyman boxer to his title fight against Wladimir Klishkow at Madison Square Garden. All have benefited from Terry's proficiency in sports training, nutrition, hypnosis and functional diagnostics.

Even as a world class Ironman tri-athlete traveling to train between the Pyrenees at the Tour de France, and Kona, Hawaii home of Ford's Ironman Triathlon World Championship, Kerrigan has set time aside for coaching to weave a lifelong dream for a client whose attempt to cross the English Channel resulted in a fourteen hour swim departing in the dead of night from the cold shores of Dover.

But don't let the sizzling rock hard body of this finely tuned athlete dupe you. It's something about the Kerrigans and sport. Kerrigan, whose mother's name is Nancy, matches skill and innovation with the intuition of a sage guru to create flexible programs based on metabolic typing and functional diagnostics for each of his clients in order to redress diet, fitness regimen and emotional well being. Still, he is equally known for his fiery rants denouncing the inertia of a pill popping American culture in favor of treating problems at their core rather than their symptoms.

Because even despite the tsunami of stress and consumerism under which we are swept, "there is a simple way of existing that is not complex," Terry blogs to his fans. This is about a prescription for happy, healthy, prolonged life.

    Kojenwa Moitt
    For Aperion for Life
    +1-917-349-2030
    kmoitt@yahoo.com

SOURCE Aperion for Life

Rev. Jesse Lee Peterson, Founder and President of BOND, the Brotherhood Organization Of A New Destiny, issued the following statement about the scandalous and shameful way NFL Commissioner Roger Goodell and Players Association Executive Director DeMaurice Smith treated Rush Limbaugh, effectively blocking his bid as part of a group to purchase the St. Louis Rams:

"As an American civil-rights leader I am deeply disturbed by the unfair treatment Rush Limbaugh received at the hands of the NFL and the smear campaign orchestrated by many in the media to brand him a 'racist.'

"Rush Limbaugh was denied the opportunity to own a part of an NFL franchise because he's a conservative straight white male and a staunch critic of Barack Obama's agenda.

"If Mr. Goodell and the owners view Rush as too divisive, then what must they think about the millions of NFL fans who listen to Rush and hold NFL season tickets? If Rush is considered a 'racist' and can't be an owner, does that mean his listeners are also racists who don't deserve to sit in NFL stadiums? If the league and the players association are going to discriminate against Rush, why should conservatives put money into the NFL's coffers and pay the exorbitant salaries of the players?

"The NFL commissioner and owners were pressured by the players association and black race hustlers Al Sharpton and Jesse Jackson to derail Rush's chance of owning a part of the St. Louis Rams.

"When will white Americans stop caving in to shakedown artists like Jackson and Sharpton, whose claim to any moral authority whatsoever is a joke?

"This should be the wakeup call for white Americans to stop supporting organizations who don't have the spine to say 'no' to hate mongers or stand up on behalf of the rights of every American to pursue liberty and happiness."

BOND, The Brotherhood Organization Of A New Destiny, is a national 501 (c) 3 nonprofit organization dedicated to "Rebuilding the Family by Rebuilding the Man." For the past 20 years, BOND has been helping men and their families with its unique programs and services. For more information visit www.bondinfo.org and www.bondaction.org call 1-800-411-BOND (2663).

Contact: Ermias Alemayehu, (213) 804-1872, bond@bondinfo.org

SOURCE Brotherhood Organization of a New Destiny (BOND)

ActionView International, Inc. (Pink Sheets: AVEW) and its wholly owned MatchFights, LLC subsidiary today announced changes to the rules governing its mixed martial arts product. To better reflect these rules changes, MatchFights will rebrand its product as "Championship Full Contact" and will showcase its live events broadcast over the Internet from a new website: www.FullContactLive.com.

The new website, which will also be the focus of expanded marketing and promotions efforts, is expected to be launched in the next several days. MatchFights events are broadcast live in high definition to a worldwide audience over the Internet and revenue is derived from pay-per-view buys.

The single biggest difference between the product being offered by Championship Full Contact and traditional mixed martial arts is that Championship Full Contact has effectively eliminated the tap out as a means to end a fight. Rather than allow fights to dissolve into protracted grappling matches and then end in an arm bar or rear choke, Championship Full Contact rules encourage creative and effective striking - style clearly preferred by most fight fans. When Championship Full Contact fights go to the ground, the referees will have explicit instructions that once strikes stop being thrown or the action gets boring, the fighters will be stood back up. A fighter may tie his opponent up or submit as a defensive move, but the result will be that the referee stands them both up and the fight continues.

Additionally, Championship Full Contact professional fights will consist of seven rounds of two minutes each. Combining this change with the elimination of the tap out, it is expected that Championship Full Contact fights will be fast and furious and filled with striking.

Championship Full Contact will retain the interactive features of its Internet broadcasts, which allow subscribers to vote online for the matchups they want to see and then vote for the winners of fights that go the distance. Also being retained is the interactive online chat feature during the live event, and the new site will fans can set up their own chat groups.

"We are very happy to introduce our new Championship Full Contact brand and the rules that will govern each contest," commented Gary Nerison, Chairman of ActionView International. "These rules will deliver a product that is a marked change from other MMA products where the longer rounds tend to result in prolonged periods of inactivity either because fighters are circling each other or lying on the ground catching their breath. We anticipate that these changes will result in more fights that either end in a knockout or go the distance - where our viewers can vote for the winner.

"The net result of these changes is that Championship Full Contact will be the fastest paced and action packed fight product available to fans around the world. We believe that once our style is seen by viewers, the popularity of our broadcasts will grow and pay-per-view buys will increase for each event.

"Because we set aside ten percent of our pay-per-view proceeds as the fighters' purse, we expect that very shortly, our fighters will become among the highest paid in the industry. This will attract the very best MMA fighters to our events, and, by taking the focus off the grappling game, we look forward to attracting fighters from more traditional martial arts where effective striking is showcased."

A complete set of Championship Full Contact rules will be posted at www.fullcontactlive.com where interested fighters may also fill out an application.

The company encourages shareholders and anyone interested in following the progress of ActionView International and its wholly owned MatchFights, LLC subsidiary to subscribe to the mailing list at www.matchfights.com.

About ActionView International, Inc.

ActionView International has completed its acquisition of MatchFights, LLC, which is now the focus of the company's operations. MatchFights, LLC and its Championship Full Contact property deliver live, high-definition, pay-per-view events, including no-holds-barred, full contact fights, in an interactive venue over the Internet to a global audience. The live events will have broad appeal and include elements of fighting, music, ring girl contests, and other live entertainment as part of the broadcast. For additional information about MatchFights and its Championship Full Contact, please visit www.matchfights.com or www.fullcontactlive.com.

    Contact:
    ActionView International, Inc.
    Investor Relations
    951-200-4107
    investors@actionviewint.com

SOURCE ActionView International, Inc.

What does it take to be named the "Unofficial Official Tailgate Recipe of the New England Patriots"? According to Katie Pelczar of Dedham, Massachusetts - the winner of Ocean Spray's first ever tailgating recipe contest - it takes mixing sweet and savory flavors with the irresistible tang of Ocean Spray Cranberry Juice Cocktail and Ocean Spray cranberries. Pelczar's tantalizing Grilled Bacon Apple Bites with Chunky Cranberry Spread tailgate recipe, which exemplifies the spirit of tailgating and highlights the versatility of the cranberry, will be showcased at the New England Patriots Tailgate party on October 18.

Pelczar was among the three finalists today who participated in Ocean Spray's Tailgating Recipe Contest cook-off at Gillette Stadium in Foxborough, Massachusetts. Finalists whipped up cranberry-inspired tailgate recipes using equipment provided by Bass Pro Shops at Patriot Place.

Well known Chef Ming Tsai, host of Simply Ming and chef/owner of the award-winning Blue Ginger restaurant in Wellesley, Massachusetts, announced the winner. Pelczar's recipe was awarded the title of "Unofficial Official Tailgate Recipe of the New England Patriots" and she received a prize package including two tickets to the New England Patriots' October 18 game against the Tennessee Titans.

"The recipes were imaginative, bringing the flavors of fall to the grill and the gridiron. It was difficult to choose," said Ming Tsai. "The judges and I felt that Katie Pelczar's recipe displayed the true versatility of the fruit with Grilled Bacon Apple Bites with Chunky Cranberry Spread."

Ming Tsai, a football enthusiast, also got in on the action by preparing several of his favorite tailgate recipes, including his Blue Ginger Cranberry Chicken Wings and Cranberry-Ginger-Soju Fizz cocktail. To view his cranberry inspired tailgate recipes visit, www.oceanspray.com or www.ming.com.

The contest was open to New England residents with a passion for cranberries and tailgating. The recipes had to be original and reflect the overall theme of tailgating. Creations were judged on creativity, use of product, taste, overall appearance and ease of preparation. The respected panel of judges included Chef Ming Tsai, Pro Football Hall of Famer John Hannah and Cindy Taccini, senior test kitchen manager at Ocean Spray.

"Showcasing the versatility of the cranberry and our products year-round is part of everything we do at Ocean Spray," said Larry Martin, vice president of marketing at Ocean Spray. "While cranberry inspired holiday favorites are top of mind this time of year, we're giving consumers yet another reason to enjoy the sweet, tangy taste of cranberries."

The recipe contest was held at Gillette Stadium in conjunction with Ocean Spray's "Patriot Place Bog." The free-standing, 1,500 square foot cranberry bog - created using more than 2,000 pounds of cranberries - is on display and open to the public on Saturday, Oct. 17 and to fans attending the Patriots game on Sunday, Oct. 18.

Visitors are also encouraged to visit Ocean Spray's "Nature Trail and Cranberry Bog at Patriot Place." The nature trail, which is free and open to the public from dawn until dusk every day, sits on 16-acres behind the Bass Pro Shops at Patriot Place and is a part of a 32-acre wetland system. Visitors seeking light exercise or fun, educational activities for children are invited to enjoy the cranberry bog and wide variety of wildlife and plant life from the trail, bridge or observation platform, which extends across a six-acre pond.

Tailgate Recipes

The winning recipe will be posted on the official New England Patriots website www.patriots.com, delivered to thousands of Patriots fans via the Patriots Now newsletter and featured on www.oceanspray.com.

Grilled Bacon Apple Bites with Chunky Cranberry Spread

Recipe by: Katie Pelczar

    INGREDIENTS:

    1 cup Ocean Spray(R) Fresh or Frozen Cranberries
    1/2 cup water
    1/4 cup Ocean Spray(R) Cranberry Juice Cocktail
    1/4 cup raisins
    1/4 cup sugar
    2 tablespoons cider vinegar
    1/2 teaspoon ground ginger
    1 tablespoon olive oil
    1/2 cup chopped onion
    1 teaspoon chopped garlic
    16 slices bacon
    8 slices hearty whole-grain bread
    4 teaspoons mustard
    1 large apple, sliced
    1/3 pound sharp Cheddar cheese, thinly sliced

Directions:

Preheat grill to high.

Bring cranberries, water, cranberry juice cocktail, raisins, sugar, vinegar and ginger to a boil in cast-iron pot or Dutch oven. Reduce heat; simmer for 10 minutes or until thickened.

Meanwhile, heat oil in small cast-iron skillet. Add onion and garlic; saute until soft and slightly brown. Stir onion mixture into cranberry mixture.

Cook bacon on griddle until crisp. Spread 4 bread slices with mustard. Top with bacon, apple and cheese. Spread cranberry mixture on remaining 4 bread slices. Place bread slices, cranberry side down, on cheese to form sandwiches. Grill sandwiches on griddle until browned on both sides and cheese is melted. Cut each sandwich into 4 triangles. Serve with remaining cranberry mixture.

Makes 4 sandwiches.

Score big with other game day treats, including Ocean Spray's Ultimate Party Meatballs. For more recipes visit, www.oceanspray.com

Ultimate Party Meatballs

    Ingredients:

    1 14-ounce can Ocean Spray(R) Jellied Cranberry Sauce
    1 12-ounce bottle Heinz(R) Chili Sauce
    1 2-pound bag frozen, pre-cooked, cocktail-size meatballs

Directions:

Combine sauces in a large saucepan. Cook over medium-low heat, stirring until smooth. Add meatballs. Cover and cook for 15 minutes or until meatballs are heated through, stirring occasionally.

Makes 30 appetizer servings.

Slow cooker Preparation: Place meatballs in a slow cooker. Combine sauces and pour over meatballs. Cover and cook 4 hours on HIGH.

About Ocean Spray

Ocean Spray is an agricultural cooperative owned by more than 600 cranberry growers in Massachusetts, Wisconsin, New Jersey, and Oregon, Washington, British Columbia and other parts of Canada as well as more than 50 Florida grapefruit growers. Ocean Spray was formed over 75 years ago by three cranberry growers from Massachusetts and New Jersey. Florida grapefruit growers joined the Cooperative in 1976. Ocean Spray is North America's leading producer of canned and bottled juices and juice drinks, and has been the best-selling brand name in the canned and bottled juice category since 1981. Ocean Spray posted fiscal 2008 sales of $1.9 billion.

SOURCE Ocean Spray

With a 40 percent or more expected increase in local network usage by Phillies fans this Red October, Verizon Wireless will beef up its local network capacity by deploying a temporary mobile cell site known as a COLT (Cell on Light Truck) near Citizens Bank Park.

Red October is generating lots of excitement among Phillies fans -- and lots of cell phone usage. Over the course of the two NLDS Phillies playoff games here in Philadelphia, Verizon Wireless customers sent more than 800,000 text messages and placed more than 300,000 calls - a 40 percent increase over typical game day usage. And as the Phillies advance to the NLCS to take on the Dodgers, Verizon Wireless' COLT deployment will enhance wireless capacity, allowing more fans to use their wireless phones concurrently to make calls, send and receive text and picture messages, download games and ringtones, and access their favorite social media sites.

"When we anticipate a significant surge in wireless activity, we bring in additional mobile cell sites that work along with our existing area network to compensate," said Ed Chan, executive director of network for Verizon Wireless' Philadelphia Tri-State Region. "The COLT enables us to handle the temporary increase in wireless usage and ensures we are providing our customers with the highest quality service from the nation's most reliable network."

Quick Facts on the Verizon Wireless COLT

  • The temporary cell site can process about 25,000 voice calls per hour and about 100,000 data sessions per hour.
  • Each 25,000-pound COLT features two retractable masts, a microwave antenna to link network components, an emergency power generator and a small office.
  • The COLTs are also fully equipped with resources needed during emergencies including equipment, fuel, electrical generators, food, water and cots.

The temporary cell site is part of Verizon Wireless' continuous effort to increase capacity and enhance the quality of its wireless voice and data network in Pennsylvania and across the country. The company has invested more than $50 billion since it was formed -- $5.5 billion on average every year. So far this year, Verizon Wireless has spent more than $119 million to enhance services and coverage across central, northeastern and southeastern Pennsylvania, southern New Jersey and Delaware, bringing the network investment in the region to more than $1.2 billion since 2001.

About Verizon Wireless

Verizon Wireless operates the nation's most reliable and largest wireless voice and data network, serving 87.7 million customers. Headquartered in Basking Ridge, N.J., with more than 87,000 employees nationwide, Verizon Wireless is a joint venture of Verizon Communications (NYSE: VZ) and Vodafone (NYSE and LSE: VOD). For more information, visit www.verizonwireless.com. To preview and request broadcast-quality video footage and high-resolution stills of Verizon Wireless operations, log on to the Verizon Wireless Multimedia Library at www.verizonwireless.com/multimedia.

SOURCE Verizon Wireless

The Longaberger Company is teaming up with the National Football League to help raise funds for the fight against breast cancer. As part of the "Crucial Catch" campaign throughout Breast Cancer Awareness Month, the NFL, its clubs and players - in partnership with the American Cancer Society - are focusing on the importance of annual screenings. NFL games feature players, coaches and referees wearing pink game apparel to raise awareness for the campaign.

(Photo: http://www.newscom.com/cgi-bin/prnh/20091015/CL93238)

Longaberger, America's premier maker of handcrafted baskets, is joining in the effort by offering the NFL Breast Cancer Awareness Kickoff Basket Set, available throughout October. A portion of the sales from each $70 basket set will go to the American Cancer Society to support breast cancer awareness.

The set includes Longaberger's Kickoff Basket and a WoodCrafts lid bearing the NFL logo and Breast Cancer Awareness ribbon. The basket is dark brown with pink trim. The set is available at www.longaberger.com or from Longaberger Home Consultants nationwide.

The Longaberger Company is America's premier maker of handcrafted baskets and offers other home and lifestyle products, including pottery, wrought iron and fabric accessories. Longaberger's officially licensed NFL basket sets feature each of the 32 teams. There are approximately 45,000 independent Home Consultants in all U.S. states who sell Longaberger products directly to customers.

SOURCE The Longaberger Company

San Diego's newest pro football team, the San Diego Seduction, will be hosting their Home Opener this Friday, Oct. 16th against the No.1 ranked Dallas Desire at San Diego Sports Arena. This Thursday, the ladies of the San Diego Seduction will be hosting their Media Day on Thursday, Oct. 15th at San Diego Sports Arena at 11AM.

San Diego fans arriving early on Friday can take part in San Diego's biggest tailgate festivities starting at 5PM complete with BBQ Smoker Food, Beer Gardens, Video Gaming, Football Challenges, Player Meet/Greets, DJs, etc.

Fans can order tickets by going online to Ticketmaster.com or by calling Ticketmaster at 1.800.745.3000 or by visiting the San Diego Sports Arena Box Office on GameDay.

Official League Website - www.LFLUS.com

Official San Diego Seduction Website - www.MySanDiegoSeduction.com

                                 MEDIA DAY
                        THURSDAY, OCTOBER 15, 2009
                          SAN DIEGO SPORTS ARENA
                          3500 Sports Arena Blvd
                            San Diego, CA 92110
                                11AM - 12PM


                     DALLAS DESIRE AT SAN DIEGO SEDUCTION
                          FRIDAY, OCTOBER 16, 2009
                           SAN DIEGO SPORTS ARENA
                           3500 Sports Arena Blvd
                            San Diego, CA 92110
                           7PM - MEDIA CHECK-IN
                                9PM KICKOFF

SOURCE Lingerie Football League

What does it take to be named the "Unofficial Official Tailgate Recipe of the New England Patriots"? According to Katie Pelczar of Dedham, Massachusetts - the winner of Ocean Spray's first ever tailgating recipe contest - it takes mixing sweet and savory flavors with the irresistible tang of Ocean Spray Cranberry Juice Cocktail and Ocean Spray cranberries. Pelczar's tantalizing Grilled Bacon Apple Bites with Chunky Cranberry Spread tailgate recipe, which exemplifies the spirit of tailgating and highlights the versatility of the cranberry, will be showcased at the New England Patriots Tailgate party on October 18.

Pelczar was among the three finalists today who participated in Ocean Spray's Tailgating Recipe Contest cook-off at Gillette Stadium in Foxborough, Massachusetts. Finalists whipped up cranberry-inspired tailgate recipes using equipment provided by Bass Pro Shops at Patriot Place.

Well known Chef Ming Tsai, host of Simply Ming and chef/owner of the award-winning Blue Ginger restaurant in Wellesley, Massachusetts, announced the winner. Pelczar's recipe was awarded the title of "Unofficial Official Tailgate Recipe of the New England Patriots" and she received a prize package including two tickets to the New England Patriots' October 18 game against the Tennessee Titans.

"The recipes were imaginative, bringing the flavors of fall to the grill and the gridiron. It was difficult to choose," said Ming Tsai. "The judges and I felt that Katie Pelczar's recipe displayed the true versatility of the fruit with Grilled Bacon Apple Bites with Chunky Cranberry Spread."

Ming Tsai, a football enthusiast, also got in on the action by preparing several of his favorite tailgate recipes, including his Blue Ginger Cranberry Chicken Wings and Cranberry-Ginger-Soju Fizz cocktail. To view his cranberry inspired tailgate recipes visit, www.oceanspray.com or www.ming.com.

The contest was open to New England residents with a passion for cranberries and tailgating. The recipes had to be original and reflect the overall theme of tailgating. Creations were judged on creativity, use of product, taste, overall appearance and ease of preparation. The respected panel of judges included Chef Ming Tsai, Pro Football Hall of Famer John Hannah and Cindy Taccini, senior test kitchen manager at Ocean Spray.

"Showcasing the versatility of the cranberry and our products year-round is part of everything we do at Ocean Spray," said Larry Martin, vice president of marketing at Ocean Spray. "While cranberry inspired holiday favorites are top of mind this time of year, we're giving consumers yet another reason to enjoy the sweet, tangy taste of cranberries."

The recipe contest was held at Gillette Stadium in conjunction with Ocean Spray's "Patriot Place Bog." The free-standing, 1,500 square foot cranberry bog - created using more than 2,000 pounds of cranberries - is on display and open to the public on Saturday, Oct. 17 and to fans attending the Patriots game on Sunday, Oct. 18.

Visitors are also encouraged to visit Ocean Spray's "Nature Trail and Cranberry Bog at Patriot Place." The nature trail, which is free and open to the public from dawn until dusk every day, sits on 16-acres behind the Bass Pro Shops at Patriot Place and is a part of a 32-acre wetland system. Visitors seeking light exercise or fun, educational activities for children are invited to enjoy the cranberry bog and wide variety of wildlife and plant life from the trail, bridge or observation platform, which extends across a six-acre pond.

Tailgate Recipes

The winning recipe will be posted on the official New England Patriots website www.patriots.com, delivered to thousands of Patriots fans via the Patriots Now newsletter and featured on www.oceanspray.com.

Grilled Bacon Apple Bites with Chunky Cranberry Spread

Recipe by: Katie Pelczar

    INGREDIENTS:

    1 cup Ocean Spray(R) Fresh or Frozen Cranberries
    1/2 cup water
    1/4 cup Ocean Spray(R) Cranberry Juice Cocktail
    1/4 cup raisins
    1/4 cup sugar
    2 tablespoons cider vinegar
    1/2 teaspoon ground ginger
    1 tablespoon olive oil
    1/2 cup chopped onion
    1 teaspoon chopped garlic
    16 slices bacon
    8 slices hearty whole-grain bread
    4 teaspoons mustard
    1 large apple, sliced
    1/3 pound sharp Cheddar cheese, thinly sliced

Directions:

Preheat grill to high.

Bring cranberries, water, cranberry juice cocktail, raisins, sugar, vinegar and ginger to a boil in cast-iron pot or Dutch oven. Reduce heat; simmer for 10 minutes or until thickened.

Meanwhile, heat oil in small cast-iron skillet. Add onion and garlic; saute until soft and slightly brown. Stir onion mixture into cranberry mixture.

Cook bacon on griddle until crisp. Spread 4 bread slices with mustard. Top with bacon, apple and cheese. Spread cranberry mixture on remaining 4 bread slices. Place bread slices, cranberry side down, on cheese to form sandwiches. Grill sandwiches on griddle until browned on both sides and cheese is melted. Cut each sandwich into 4 triangles. Serve with remaining cranberry mixture.

Makes 4 sandwiches.

Score big with other game day treats, including Ocean Spray's Ultimate Party Meatballs. For more recipes visit, www.oceanspray.com

Ultimate Party Meatballs

    Ingredients:

    1 14-ounce can Ocean Spray(R) Jellied Cranberry Sauce
    1 12-ounce bottle Heinz(R) Chili Sauce
    1 2-pound bag frozen, pre-cooked, cocktail-size meatballs

Directions:

Combine sauces in a large saucepan. Cook over medium-low heat, stirring until smooth. Add meatballs. Cover and cook for 15 minutes or until meatballs are heated through, stirring occasionally.

Makes 30 appetizer servings.

Slow cooker Preparation: Place meatballs in a slow cooker. Combine sauces and pour over meatballs. Cover and cook 4 hours on HIGH.

About Ocean Spray

Ocean Spray is an agricultural cooperative owned by more than 600 cranberry growers in Massachusetts, Wisconsin, New Jersey, and Oregon, Washington, British Columbia and other parts of Canada as well as more than 50 Florida grapefruit growers. Ocean Spray was formed over 75 years ago by three cranberry growers from Massachusetts and New Jersey. Florida grapefruit growers joined the Cooperative in 1976. Ocean Spray is North America's leading producer of canned and bottled juices and juice drinks, and has been the best-selling brand name in the canned and bottled juice category since 1981. Ocean Spray posted fiscal 2008 sales of $1.9 billion.

SOURCE Ocean Spray

Missing the big game this weekend? Want to be the first to know when college and NFL news breaks? Wondering who to pluck off the waiver wire for your fantasy team? No problem. Verizon Wireless and its exciting suite of mobile phone apps have football fans covered all season long, no matter where they are.

When real life prevents fans from being in front of the TV or inside the stadium on fall Saturdays and Sundays, it's possible to keep up with all the action with apps like ESPN MVP, Fox Sports Ultimate and College Superfans. Verizon Wireless, the nation's leading wireless company with the largest and most reliable 3G network, offers customers a wide range of football-related apps for use on Verizon Wireless handsets. They include:

  • ESPN MVP gives users instant access to the most in-depth mobile sports content with V CAST V Pak - including live gamecasts, exclusive commentary and video alerts sent right to your phone
  • Fox Sports Ultimate shows users scores, stats, schedules, team news, fantasy information and league standings whenever and wherever you want. It also allows users to update fantasy league information
  • College Superfans provides real-time access to favorite college teams, with up-to-the-minute scores, news stories, schedules, AP & BCS polls, conference standings, game previews and summaries at your fingertips. Select your favorite team, pick the sports you want to follow and you're ready to go!

Additional Verizon Wireless apps offer sports fans unmatched access to athletes and provide excellent personalization options.

View video blogs, receive signed sports memorabilia and even chat live with your favorite athletes across the country with Playmaker Mobile, show your school spirit with College Fan Zone, or pledge your NFL allegiance with NFL Pix & Tones.

With all the technology that allows fans to follow their favorite teams in real-time when they can't get to a TV or to the game, it's a great time to be a sports fan.

For more information, visit http://products.vzw.com/.

About Verizon Wireless

Verizon Wireless operates the nation's most reliable and largest wireless voice and data network, serving 87.7 million customers. Headquartered in Basking Ridge, N.J., with more than 87,000 employees nationwide, Verizon Wireless is a joint venture of Verizon Communications (NYSE: VZ) and Vodafone (NYSE and LSE: VOD). For more information, visit www.verizonwireless.com. To preview and request broadcast-quality video footage and high-resolution stills of Verizon Wireless operations, log on to the Verizon Wireless Multimedia Library at www.verizonwireless.com/multimedia.

SOURCE Verizon Wireless

Being chosen as Rookie of the Year is an incredible achievement, no matter what your sport. In the supplement industry, this recognition is no less significant. MusclePharm(R) is proud to have the distinction of being chosen Bodybuilding.com's New Brand of the Year for 2009.

This prestigious award is high praise coming from the likes of Bodybuilding.com. The Bodybuilding.com Supplement Awards are the gold standard for the fitness and supplement industry. The exciting thing about these awards is that they are based on sales (which is like a vote from a customer in itself) and on input from the general public, making the results completely objective and unbiased, and all the more valuable to potential new customers.

"It is truly an honor to be awarded the distinction of Bodybuilding.com's New Brand of the Year," states MusclePharm's CEO, Brad Pyatt. "There are a tremendous number of new brands out there. We're proud to be recognized for our efforts to bring the best possible products to athletes everywhere.

"I would like to thank all of our loyal MusclePharm(R) supporters who have been with us since the beginning and our valued customers - without whom none of this would be possible."

About MusclePharm(R):

MusclePharm(R) is a company founded by athletes, for athletes. We take pride in putting 100% of our energy and effort into making the most effective products money can buy. We use only top-quality ingredients in efficacious dosages to make up our comprehensive, complete formulations. Each of our products has been tested for purity and for effect. Check out MusclePharm(R) products and see for yourself why Bodybuilding.com's customers chose us as New Brand of the Year!

    Contact:

    Brad Pyatt
    1-800-210-7369
    info@musclepharm.com
    http://www.musclepharm.com

This release was issued through eReleases(TM). For more information, visit http://www.ereleases.com.

SOURCE MusclePharm

Missing the big game this weekend? Want to be the first to know when college and NFL news breaks? Wondering who to pluck off the waiver wire for your fantasy team? No problem. Verizon Wireless and its exciting suite of mobile phone apps have football fans covered all season long, no matter where they are.

When real life prevents fans from being in front of the TV or inside the stadium on fall Saturdays and Sundays, it's possible to keep up with all the action with apps like ESPN MVP, Fox Sports Ultimate and College Superfans. Verizon Wireless, the nation's leading wireless company with the largest and most reliable 3G network, offers customers a wide range of football-related apps for use on Verizon Wireless handsets. They include:

  • ESPN MVP gives users instant access to the most in-depth mobile sports content with V CAST V Pak - including live gamecasts, exclusive commentary and video alerts sent right to your phone
  • Fox Sports Ultimate shows users scores, stats, schedules, team news, fantasy information and league standings whenever and wherever you want. It also allows users to update fantasy league information
  • College Superfans provides real-time access to favorite college teams, with up-to-the-minute scores, news stories, schedules, AP & BCS polls, conference standings, game previews and summaries at your fingertips. Select your favorite team, pick the sports you want to follow and you're ready to go!

Additional Verizon Wireless apps offer sports fans unmatched access to athletes and provide excellent personalization options.

View video blogs, receive signed sports memorabilia and even chat live with your favorite athletes across the country with Playmaker Mobile, show your school spirit with College Fan Zone, or pledge your NFL allegiance with NFL Pix & Tones.

With all the technology that allows fans to follow their favorite teams in real-time when they can't get to a TV or to the game, it's a great time to be a sports fan.

For more information, visit http://products.vzw.com/.

About Verizon Wireless

Verizon Wireless operates the nation's most reliable and largest wireless voice and data network, serving 87.7 million customers. Headquartered in Basking Ridge, N.J., with more than 87,000 employees nationwide, Verizon Wireless is a joint venture of Verizon Communications (NYSE: VZ) and Vodafone (NYSE and LSE: VOD). For more information, visit www.verizonwireless.com. To preview and request broadcast-quality video footage and high-resolution stills of Verizon Wireless operations, log on to the Verizon Wireless Multimedia Library at www.verizonwireless.com/multimedia.

SOURCE Verizon Wireless

The Pasadena Tournament of Roses Association will host the Citi BCS National Championship Game on Thursday, January 7, 2010 at 5 p.m. PT at the Rose Bowl Stadium in Pasadena, California. The game will feature the No. 1 BCS-ranked team vs. the No. 2 BCS-ranked team competing for college football's national title. Teams will be announced on Sunday, December 6, 2009.

Please visit the Pasadena Tournament of Roses official website at www.tournamentofroses.com. The website contains information on Team Specific Ticket Reservations (reservation to see your team in the big game), Official Tour Travel Packages (escorted "land only" packages including tickets, hotels, ground transportation, hospitality and more), Corporate Group Packages, Public Sale information and more.

Team Specific Ticket Reservations are powered by the TTR Forward Market platform and are simple to acquire. By selecting "Team Ticket Reservations" from the Tournament of Roses website, a fan can search for available ticket reservations by team.

Once a team is selected, fans are given its associated reservation price. (Prices start as low as $35.00 and are based on the likelihood of the team going all the way to the Championship game). On December 6, 2009, when the championship teams are announced, fans holding Team Ticket Reservations for those two teams are charged face-value price for their Team Ticket Reservation(s), which are then converted to a ticket(s) by the Tournament of Roses and distributed to fans in advance of the game. If a fan's team does not make it to the 2010 Citi BCS National Championship Game, that fan's Team Ticket Reservation(s) will be subsequently voided. There are no refunds provided for voided Team Ticket Reservations.

"We have heard over and over again from every kind of fan that they would do anything to secure a reservation to the championship game if their team makes it. Our goal is to get more people involved in the game who might not otherwise be able to acquire tickets. With Team Specific Ticket Reservations we think we will," said Mitch Dorger, CEO of the Tournament of Roses Association.

Tickets will also be available through the teams participating in the 2010 Citi National Championship Game.

For additional game information, please visit the Tournament's website at www.tournamentofroses.com.

Team Specific Ticket Reservations are made possible by the "Forward Market" technology platform of TTR, Inc. For additional information go to www.ticketreserve.com.

    CONTACT:  PASADENA TOURNAMENT
     OF ROSES ASSOCIATION
    Gina Chappin or Caryn Eaves
    (626) 449-4100

SOURCE The Pasadena Tournament of Roses Association

The first location in the state of Florida for the PGA TOUR Superstore will open in Naples, Florida in the coming months. According to the National Golf Foundation, the Naples, Fla. area is consistently among the top places to play with more holes per capita than any other Florida location.

PGA TOUR Superstore has signed a lease agreement for space on US 41 (Tamiami Trail), across the street from the Coastland Center Mall in the City of Naples. A firm opening date will be announced within the next few weeks.

"Naples is a golfing destination, which makes opening our first Florida store there a natural fit for the exceptional products, services, and shopping experiences we offer," said Dick Sullivan, President & CEO, Golf & Tennis Pro Shop, which is the PGA TOUR's exclusive PGA TOUR partner for off-course/off-airport golf retailing.

ABOUT PGA TOUR SUPERSTORES

PGA TOUR Superstores are owned and operated by Golf & Tennis Pro Shop, Inc. (GTPS), headquartered in Roswell, Ga. Golf & Tennis Pro Shop is the PGA TOUR's exclusive PGA TOUR partner for off-course/off-airport golf retailing.

All PGA TOUR Superstores are focused on improving and growing the game of golf. Each store offers a vast selection of golf equipment, golf apparel and golf-themed home furnishings, along with golf instruction by professionals, swing simulators and analysis, club fittings and practice greens. The stores are dedicated to providing customers with exceptional selection, services and prices within an entertaining, interactive store environment.

Additional information about PGA TOUR Superstore is available online at www.pgatoursuperstore.com.

ABOUT PGA TOUR

The PGA TOUR is a tax-exempt membership organization of professional golfers. Its primary purpose is to expand the PGA TOUR domestically and internationally so as to substantially increase player financial benefits while maintaining our commitment to growth in charity and integrity to the game.

In 2009, the PGA TOUR, Champions Tour and Nationwide Tour together will compete in 100 events offering more than $350 million in prize money. Tournaments will be held in 10 countries outside the U.S. and in 35 states.

In addition to providing competitive opportunities for its membership, TOUR events also generate significant funds for local charities. In fact, the three Tours have surpassed the $1 billion mark in overall charitable contributions. The PGA TOUR's web site address is www.pgatour.com and the company is headquartered in Ponte Vedra Beach, FL.

SOURCE PGA TOUR Superstores

Ocean Runner Charter, in keeping with the times, has announced the launching of their new and improved informational website. With advances in technology in the sport fishing industry, having a Internet Information Center allows Ocean Runner Charter to keep their clients abreast of the latest deep sea fishing news. Specializing in cod fishing cape cod and tuna fishing cape cod, Ocean Runner Charter delivers a unique experience before, during and after the deep sea salt water fishing.

As with the change in climate and water temperature, Ocean Runner Charter changes their deep sea fishing focus to areas that will maximize the client's deep fishing experience. Providing quality fish reports from their new and improved company website is a way their clients receive the latest deep sea fishing information. Tuna fishing Stellwagen Bank is one area of focus for Ocean Runner Charter in the October time frame. "Along with cod fishing Stellwagen Bank, clients know that their cod fishing experience will be one they'll be talking about for years to come," said Rich Flannery, owner of Ocean Runner Charter.

Expert Captains have more than 30 years of Massachusetts deep sea sport fishing experience and a vast array of fishing skills which are totally unmatched by other Cape Cod charter boat Captains. Armed with decades of Cape Cod fishing knowledge, our Captains can deliver a wonderful day of Cape Cod sport fishing that will create great memories for you to talk about for years to come. Ocean Runner is an all fiberglass 36 foot Northern Bay designed for offshore fishing. The boat is fast and comfortable. The boat's 500 hp Volvo diesel cruises at 22 knots and makes its home about 25 miles south of Boston in Marshfield, Massachusetts.

http://www.oceanrunnercharter.com

SOURCE Ocean Runner Charter

Seven-time NBA All-Star and kidney transplant recipient Alonzo Mourning visited Washington, D.C. this week to meet with federal lawmakers - including House Speaker Nancy Pelosi (D-CA), the Congressional Black Caucus (CBC) and other House and Senate leaders - to educate them about the impact of kidney disease and ask for their commitment to advance health care reform that will improve patients' access and choice in receiving quality kidney care. Mr. Mourning was accompanied by leadership from Kidney Care Partners, a broad-based alliance of patient advocates, dialysis professionals, care providers, nurses and physicians groups, researchers and manufacturers working together to improve access, choice and quality of care for individuals with kidney disease and kidney failure.

While on Capitol Hill, Mourning asked lawmakers to specifically support extending the Medicare Secondary Payer (MSP) provision, which currently forces end stage renal disease (ESRD) patients off of their private insurance and onto Medicare after 30 months of dialysis. Following his meeting with CBC members, the CBC delivered a letter to Speaker Pelosi naming access to kidney care for Americans suffering from ESRD, also known as kidney failure, as a top priority in health care reform. In its letter, the CBC expressed strong opposition to any type of reform efforts that would "compromise the access and quality of care provided to millions of Americans suffering from end stage renal disease (ESRD) by omitting provisions that will expand the Medicare Secondary Payer (MSP) provision for ESRD."

Extending MSP from 30 to 42 months, as Mourning and the kidney community support, will provide greater choice in care for patients and is estimated to generate $1.2 billion in savings to the Medicare program. These savings could then be used toward additional needed reforms, such as extending the length of time that Medicare will pay for kidney transplant patients' immunosuppressant drugs. These medications must be taken for the life of the kidney transplant to help avoid organ rejection; however, currently Medicare will only cover these medications for 36 months.

"By allowing ESRD patients to stay on their preferred private insurance coverage for longer, they will be able to take advantage of helpful preventive care and health management services not offered by Medicare that can help them better manage their kidney disease and their overall health," said Mourning. "Extending this access to employer-based insurance will also create the savings to Medicare that are needed to help patients keep their transplanted kidney and avoid a return to dialysis. So for patients and for the government, this policy just makes sense."

Mourning's advocacy efforts in Washington come on the heels of the successful passage of the "Alonzo Mourning Access to Care Act," which went into effect in Florida on October 1. The legislation, which was passed with overwhelming support in the Florida state legislature, created the opportunity for Florida's Medicare beneficiaries, including ESRD patients, under the age of 65 to purchase Medigap coverage for their medical needs. Under federal law, all Medicare beneficiaries over age 65 are able to buy this insurance as secondary coverage, providing them with the ability to access needed medical treatments, including kidney transplant, without cost being a barrier. The "Alonzo Mourning Access to Care Act" is expected to make 11,050 ESRD patients and 200,000 patients with other disabilities eligible for this same Medigap coverage.

Mourning, a member of the 2006 NBA Championship-winning Miami Heat, received a kidney transplant in 2003 after being diagnosed with Focal Glomerulosclerosis, a degenerative kidney disease, in 2000. He returned to the NBA following his transplant for five more seasons, retiring in 2008. Through his foundation, Zo's Fund for Life, Mourning has partnered with the kidney community as an advocate to help individuals and families effected by kidney disease, promote kidney care education and create awareness about disease prevention. Since the creation of the foundation in 2001, Zo's Fund for Life has raised close to $2 million for research for a cure, education for doctors and the general public, testing for early detection and creating a fund for those not able to afford the expensive medication used to treat Focal Glomerulosclerosis.

Each year, more than 100,000 Americans are diagnosed with ESRD and require dialysis or a kidney transplant in order to survive. Today, approximately 527,000 patients in the United States are living with kidney failure, and a disproportionate number of these patients are minorities. African American, Hispanic and Asian patients make up more than half the ESRD patient population.

For more information about Zo's Fund for Life please visit the website at www.zosfundforlife.org.

SOURCE Zo's Fund for Life

International Business Machines Corp. (IBM) (NYSE: IBM) today announced a renewed marketing and services partnership with the National Football League (NFL). As part of the agreement, IBM, which has been an NFL sponsor since 2003, will continue providing consulting expertise and IT solutions to the NFL in an effort to more efficiently manage the IT infrastructure and data storage.

(Logo: http://www.newscom.com/cgi-bin/prnh/20090416/IBMLOGO )

As the NFL looks to improve upon its current data center, IBM will help to reduce costs and energy consumption all while increasing power and cooling capacity.

The first phase will include an initiative to shift the NFL's IT Shared Services environment to a dynamic infrastructure by delivering a number of operational improvements. IBM will provide design and construction services for an upgraded data center facility located in Mt. Laurel, New Jersey. These services will allow the NFL to improve scalability and capacity all while reducing daily operating costs and improving the overall energy efficiency for the NFL.

"With IBM's help, our IT infrastructure can become more energy efficient, cost effective and adaptive with how we manage our IT services and data," said Nancy Galietti, Vice President of Information Technology from the NFL. "IBM understands our needs from a business and IT perspective and we look forward to working together on this journey to deliver a dynamic infrastructure."

As part of the initiative, the upgraded data center facility will create efficiencies and allow the NFL to take advantage of newer, faster and less expensive technologies. The upgraded facility will:

  • Improve resiliency by minimizing single points of failure
  • Add the capability to install high density computing and offer more computing power in less space.

IBM also plans to accelerate the server virtualization of existing IT Shared Services hardware in New York, New Jersey, and Los Angeles to improve operational consistency and increase availability.

"The NFL is a great partner, and we believe that this initiative will enable their business growth," said Rick Singer, Vice President, Client Executive Marketing, IBM. "Our goal is to provide the NFL with opportunities to offer premium services to its business divisions and clients."

In addition, IBM will deliver a plan to optimize the NFL's storage environment that can reduce the overall cost of storage hardware through virtualized storage provisioning.

As is critical with any business, IBM will provide the NFL with the design and implementation plan for a highly resilient solution architecture to meet the operational availability and disaster recovery requirements of the NFL business.

IBM

Over the past 48 years, IBM has extended its business solutions into entertainment and professional sports by providing results and competition management systems. Today, IBM provides technology support and solutions to major sports and entertainment properties, including the Australian Open, Roland Garros, Wimbledon and U.S. Open Tennis championships, the Masters, the NFL and Tony Awards.

For more information on IBM, please visit www.ibm.com.

IBM is a trademark of International Business Machines Corporation in the United States, other countries, or both. Other company, product or service names may be trademarks or service marks of others.

    Contact:   Clint Roswell
               IBM Corporate Communications
               roswellc@us.ibm.com
               Tel: 914.499.4045

SOURCE IBM

Ocean Runner Charter, in keeping with the times, has announced the launching of their new and improved informational website. With advances in technology in the sport fishing industry, having a Internet Information Center allows Ocean Runner Charter to keep their clients abreast of the latest deep sea fishing news. Specializing in cod fishing cape cod and tuna fishing cape cod, Ocean Runner Charter delivers a unique experience before, during and after the deep sea salt water fishing.

As with the change in climate and water temperature, Ocean Runner Charter changes their deep sea fishing focus to areas that will maximize the client's deep fishing experience. Providing quality fish reports from their new and improved company website is a way their clients receive the latest deep sea fishing information. Tuna fishing Stellwagen Bank is one area of focus for Ocean Runner Charter in the October time frame. "Along with cod fishing Stellwagen Bank, clients know that their cod fishing experience will be one they'll be talking about for years to come," said Rich Flannery, owner of Ocean Runner Charter.

Expert Captains have more than 30 years of Massachusetts deep sea sport fishing experience and a vast array of fishing skills which are totally unmatched by other Cape Cod charter boat Captains. Armed with decades of Cape Cod fishing knowledge, our Captains can deliver a wonderful day of Cape Cod sport fishing that will create great memories for you to talk about for years to come. Ocean Runner is an all fiberglass 36 foot Northern Bay designed for offshore fishing. The boat is fast and comfortable. The boat's 500 hp Volvo diesel cruises at 22 knots and makes its home about 25 miles south of Boston in Marshfield, Massachusetts.

http://www.oceanrunnercharter.com

SOURCE Ocean Runner Charter

Grab your apron, roll up your sleeves, and get ready for a full day of great food, great music, and affordable fun for the whole family when Lazarex Cancer Foundation hosts "Hogs n Hens for Hope" Saturday, October 17th from 10:00 a.m. to 10:00 p.m at the Duplin County Events Center in Kenansville.

"Hogs n Hens for Hope" is the first major fund-raiser for the recently launched North Carolina chapter of Lazarex Cancer Foundation and offers a wide range of family festivities for everyone from kids to seniors. General admission is only $15 for adults and kids under 5 are FREE!

Lazarex Cancer Foundation is a non-profit organization dedicated to providing financial assistance to defray the costs associated with participation in FDA approved clinical trials for end stage cancer patients who have exhausted all other traditional treatment options. The foundation also helps patients navigate their clinical trial options, and offers community education and outreach services.

Among the special features of this event is an NCPC (North Carolina Pork Council) sanctioned BBQ cook-off featuring some of the finest BBQ chefs in the region competing against each other. A hog will be provided to each team, and the pork cook-off will be judged according to NCPC regulations. Judges will choose three winners who will qualify to win cash prizes and enter the North Carolina Barbecue Championship for the next two years. Chicken and turkey will also be on the barbecue grill with all the traditional fixin's, and there will be plenty of beer and wine to wash it all down and quench your thirst.

Live music and entertainment will heighten the festivities with performances throughout the day and evening by popular local bands, including Rich Emily, Machine Gun, Aaron LaFalce and Echo Code. For the young (and the young at heart), additional attractions will include Bungee Trampoline, Rock Climbing Wall, Mechanical Bull, 24' Dual Slide, Extreme Obstacle Course, Jurassic Adventure, Circus Train Crawl Through, Clubhouse Moon Bounce, Inflatable Twister, 3 Lane Bungee Run, Velcro Wall, Rock N Roll Joust, 9 Hole Putting Course and Carnival Games.

There will also be live demonstrations by master chainsaw carver and award-winning sculptor, Marlin Miller. A fourth generation artist, he has developed a unique style of sculpting marine life into driftwood. His work is on display in galleries and the homes of private collectors around the world.

For two-wheel enthusiasts, "Hogs n Hens for Hope" offers a Motorcycle Ride for a "Life" Time departing at 11:00 a.m. from the Duplin County Events Center, to the New River Harley-Davidson/Buell dealership in Jacksonville (where lunch and refreshments will be served), then on to Topsail Beach and back to the events center. The $50 per rider fee includes the ride and refreshments, along with admission to the festival plus a commemorative T-shirt and a full plate of barbecue. All proceeds from the ride benefit Lazarex.

For folks not inclined to hop on their 'hog' and ride, many celebrated local artisans will be on hand at the event to display and sell their colorful, high-quality arts and crafts, and two-time North Carolina goose calling champion Allen Bliven will be on hand to demonstrate his famous duck and goose calls.

The Duplin County Events Center is located on HWY 11 in Kenansville across from James Sprunt Community College within a few miles of HWY 24, HWY 903, HWY 50 and Interstate 40.

Tickets to "Hogs n Hens for Hope" are available through Ticketmaster or at the Duplin County Events Center on Saturday, October 17. To register for the motorcycle ride, call Bill Johnson (910) 289-8407. For further information visit www.Lazarex.org.

SOURCE Lazarex Cancer Foundation Hogs n Hens

Honoring over 30 years of tradition, six active duty triathletes commanded the strength, courage and commitment learned from years serving with the U.S. Navy to battle one of the most grueling race courses at the 31st annual Ford Ironman World Championship today in Kailua-Kona, Hawaii.

"Our six Navy athletes accepted this challenge of physical and mental stamina in pursuit of competitive excellence and dedication to serving our nation," said Senior Chief Petty Officer Tom Jones of Navy Recruiting Command. "The Navy is honored to continue its relationship with Ironman and we are excited to see our athletes - all with diverse backgrounds- remain highly committed and push themselves to the limit in this awesome athletic event."

The race will air at 4:30 p.m. ET on Saturday, December 19 on NBC.

The six U.S. Navy athletes are among an elite group of 1,800 professional and amateur athletes participating in one of the most prestigious world championship races the sport of triathlon has to offer: 2.4 miles of ocean swimming, 112 miles of biking and a 26.2 mile marathon run through the hot, windy terrain on the Big Island of Hawaii.

This year's Navy triathletes represent a diverse mix of Navy professionals:

-- Captain (Select) Scott Jones, currently serving as the commanding officer of a theater Anti-Submarine Warfare unit in Southern California, is an avid triathlete. An 8-time Ironman finisher, he was named an All-American by both Inside Triathlon magazine and USA Triathlon.

-- Commander David Haas, a Naval Academy graduate, is the commanding officer of the USS Thach. Having completed over 20 triathlons including two Ironman-distance races, this is his first time at the Ford Ironman World Championship.

-- Commander Wendy Towle, a Naval Academy graduate, will soon take command as the Meteorology and Oceanography Officer embarked on USS Blue Ridge in Yokosuka, Japan. A lifelong athlete, this is her second full Ironman triathlon and first time at the Ford Ironman World Championship.

-- Lieutenant Commander Don Cross, an officer with strong Navy family history and a current MBA candidate at Brenau University, currently serves as a Strategic Weapons officer for Commander Submarine Squadron Twenty. Inspired by the annual Navy SEAL Superfrog Triathlon in 1996, he has actively competed in the sport of triathlon since with this being his first Ford Ironman World Championship.

-- Lieutenant Nick Brown, an NROTC graduate of the Pennsylvania State University, is a qualified Seabee Combat Warfare Officer and has been selected to serve in the Civil Engineer Corps' Ocean Facilities Program. A competitive swimmer since youth, this is his third Ironman distance triathlon.

-- Chief Petty Office Marty Taylor, a U.S. Navy SEAL, currently serves as Training Leading Chief Petty Officer for the Naval Special Warfare Preparatory Course at Naval Station Great Lakes. Since 2004, he has participated 60 triathlons, marathons and other endurance events including ultra marathons.

SOURCE U.S. Navy

NBA star Doug Christie and his wife, author and designer, Jackie, send their congratulations to President Barack Obama for winning the Nobel Peace Prize, only the fourth U.S. president ever to receive this high honor.

The Christies are proud to honor the president for creating a new positive climate and understanding on his quest for world peace.

"We must all, continue to support our Chief of Staff and honor him as he moves us into a great new era," said Doug Christie.

"The impact President Obama has had on me, my family, our community, and our great nation -- as well as internationally -- was made clear with the announcement of this esteemed appointment. We are extremely proud of our president," replied Jackie Christie, author of best-selling book 'Proud To Be a Colored Girl'.

About the Nobel Prize:

Every year since 1901 the Nobel Prize has been awarded for achievements in physics, chemistry, physiology or medicine, literature and peace. The Nobel Prize is an international award administered by the Nobel Foundation in Stockholm, Sweden. In 1968, Sveriges Riksbank established The Sveriges Riksbank Prize in Economic Sciences in Memory of Alfred Nobel, founder of the Nobel Prize. Each prize consists of a medal, personal diploma, and a cash award.

The Nobel Peace Prize, considered "the world's most prestigious prize," was awarded to Al Gore and the IPCC in 2007, and a total of 95 individuals and 23 organizations world wide. The Prize is awarded at a ceremony in the Oslo City Hall on December 10, the date on which Alfred Nobel died.

About Doug Christie:

Doug Christie, a 14-year NBA star, author, reality show TV star, and CEO of Christie Sports Management, is a father of three with wife Jackie. He is the co-founder of Jean Rah Fya Records, home to some of the hottest new talent in the music business. The Christies also authored the bestselling book 'No Ordinary Love: A true story of marriage and basketball'.

For more info please visit:

www.nobelpeaceprize.org

www.dougchristie.com

SOURCE Infinite Love Foundation

Four nominees for the AT&T All-America Player of the Week award have been announced after the sixth week of college football action, and AT&T* is relying on fans to determine who rules the gridiron.

Based on outstanding performances over the weekend, University of Kansas wide receiver Dezmon Briscoe, Ohio State University safety Kurt Coleman, University of Tennessee quarterback Jonathan Crompton and University of South Carolina wide receiver Alshon Jeffery have been selected by a panel of analysts from ESPN as this week's top candidates. Fans can text message** VOTE to 345345 on their wireless phone to opt in for the chance to vote.

Briscoe set a school record for receiving yards with 186 on 12 receptions and had two touchdowns in the Jayhawks' win over Iowa State. Coleman had 14 tackles and an 89-yard interception return for a touchdown in the Buckeyes' victory over Wisconsin. Crompton went 20-27 with a career-high 310 yards and four touchdowns in the Volunteers' win over Georgia. Jeffery had seven receptions for 138 yards and three touchdowns in the Gamecocks' win over Kentucky.

"AT&T is excited to see who the fans will choose this week as the AT&T All-America Player of the Week," said Tim McGhee, executive director, AT&T corporate sponsorships. "Each player had an outstanding game, but the fans will be the ones deciding who is crowned the best."

Fans have until 11:59 p.m. ET on Wednesday to submit their votes. The winner will be announced during Thursday's ESPN College Football Primetime Presented by Applebee's. Standard text messaging rates apply.

There is no limit on fan voting and each vote counts as one entry into a sweepstakes to win a trip to the 2010 Bowl Championship Series National Championship game in Pasadena, Calif. Full sweepstakes rules can be found at www.espnallamerica.com/rules.aspx.

In December, four finalists for the AT&T All-America Player of the Year Award will be announced during a one-hour special on ESPN in conjunction with the announcement of the AT&T ESPN All-America Team as selected by the Football Writers Association of America. Fans will then get a chance to say who the best player in the nation is by voting for the AT&T All-America Player of the Year through the BCS. Voting ends at 11:59 p.m. ET on Jan. 5, and the winner will be announced during the BCS National Championship game on ABC on Jan. 7.

Additionally, AT&T customers can view video highlights and photos of each week's candidates and track select teams through AT&T's wireless NCAA Football Portal, which is accessible on AT&T handsets equipped with AT&T MEdia(TM) Net by launching the application and clicking through to the sports category.

Through the AT&T MEdia Net, fans can also download fight song ringtones from more than 150 college and universities. Animated screensavers and 3-D mobile wallpaper are available for more than 100 college and universities.

For more information about AT&T products and services, visit www.att.com.

AT&T CV requires a MEdia Max Unlimited or MEdia Net Unlimited bundle. Details on AT&T's MEdia Net bundles and other offers are available at http://www.att.com/wireless.

AT&T is a proud sponsor of the 2010 BCS National Championship game sweepstakes. For more information regarding rules and entry, please visit: www.espnallamerica.com/rules.aspx.

Find More Information Online:

Web Site Links:

AT&T Web Site

AT&T All-America Player of the Week Web Site

Technorati Tags: AT&T, NCAA, Football, All American

*AT&T products and services are provided or offered by subsidiaries and affiliates of AT&T Inc. under the AT&T brand and not by AT&T Inc.

** No purchase necessary. Standard text messaging applies.

About AT&T

AT&T Inc. (NYSE: T) is a premier communications holding company. Its subsidiaries and affiliates - AT&T operating companies - are the providers of AT&T services in the United States and around the world. With a powerful array of network resources that includes the nation's fastest 3G network, AT&T is a leading provider of wireless, Wi-Fi, high speed Internet and voice services. AT&T offers the best wireless coverage worldwide, offering the most wireless phones that work in the most countries. It also offers advanced TV services under the AT&T U-verse(SM) and AT&T ?DIRECTV(SM) brands. The company's suite of IP-based business communications services is one of the most advanced in the world. In domestic markets, AT&T's Yellow Pages and YELLOWPAGES.COM organizations are known for their leadership in directory publishing and advertising sales. In 2009, AT&T again ranked No. 1 in the telecommunications industry on FORTUNE® magazine's list of the World's Most Admired Companies.

Additional information about AT&T Inc. and the products and services provided by AT&T subsidiaries and affiliates is available at http://www.att.com. This AT&T news release and other announcements are available at http://www.att.com/newsroom and as part of an RSS feed at www.att.com/rss. Or follow our news on Twitter at @ATTNews. Find us on Facebook at www.Facebook.com/ATT to discover more about our consumer and wireless services or at www.facebook.com/ATTSmallBiz to discover more about our small business services.

© 2009 AT&T Intellectual Property. All rights reserved. 3G service not available in all areas. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies.

SOURCE AT&T Inc.

The alliance between the "Las Brisas de Chicureo" and "Las Brisas de Santo Domingo" real-estate projects has led to an exclusive golf course in Chile. Unique in South America, it allows golfing from the Andes to the Pacific, blending the best natural scenery, culinary, viticultural, and property attributes.

(Photo: http://www.newscom.com/cgi-bin/prnh/20091009/ARF001-a

             http://www.newscom.com/cgi-bin/prnh/20091009/ARF001-b )

With the beginning of an internationalization process that is already renowned beyond national borders, both real-estate complexes -- associated with illustrious Chilean businessman Eduardo Fernandez Leon -- joined forces in a single sports concept, with majestic golf courses, sports infrastructure, social areas, an elegant club house, and an unmatched selection of property alternatives. Both projects were conceived with an impressive golf course as the backbone, and designed by the celebrated U.S. company Gage Davis.

The route includes the challenge of golfing against the imposing scenery of the Andes, the chance to visit some of Chile's largest vineyards, enjoying seafood and local cuisine, and finally improving your handicap with the backdrop of a beautiful sunset on the Pacific Ocean. All this within less than 130 km. Simply unbeatable!

Seduced by the weather, economic stability, price convenience, and standard of living of this region at the end of the world, a significant number of foreigners are considering Chile as a place to vacation and even settle down. The safety, construction quality, convenient prices, and fine sports infrastructure of these complexes are more than convincing arguments. Although close to Santiago, both complexes enjoy superb scenery and unexplored areas.

The golf course at Las Brisas de Chicureo (http://www.lasbrisas.cl), near Santiago, has over 180 hectares of native forest and fauna, 36 holes, intense green elevations, and undulating fairways, reaching a semi-desert trail of hawthorn, bunkers, and striking ravines.

On the coast (on the way to Rapel V Region), Las Brisas de Santo Domingo (http://www.golflasbrisas.cl) offers 27 holes of great natural beauty and the intense Pacific Ocean in the background, plus a crystal clear 2.2 hectare pond hidden between the seaside and the woods.

SOURCE Las Brisas de Santo Domingo; Las Brisas de Chicureo

The Japan 2018/2022 Bid Committee, seeking to host the FIFA World Cup in 2018/2022, kicked off their activities on Oct. 8, announcing their bid intentions in a press conference at the JFA House in Tokyo.

"Japan would like to surprise the world by hosting and developing a World Cup to a new dimension," says Motoaki Inukai, chairman of the committee. Inukai explained Japan's intentions of this candidacy and the committee announced the outline of their bidding activities.

Based on the success of the World Cup co-hosted with South Korea in 2002, Japan plans to propose a World Cup where they combine "a sense of humanities" unique to the Japanese people and the world-class "technical prowess" especially in the field of communications to develop dialogue and mutual understanding at a world level. The committee welcomes world-leading Japanese scholars and engineers as members to draft and carry out the plan.

The committee announced their concept "Truly Universal" that unveils its true value of the World Cup as the world's largest communication device, shares the joy of sports and contributes to world peace through the power of football. Kohzo Tashima, General Secretary of the Japan Football Association, explained the concept as follows: "The World Cup we propose goes beyond the national border as a host country. We would like to share the excitement of the World Cup with everybody. In other words, we will co-host the event with all the other nations of the world!"

Although Tokyo's bid for the 2016 Olympics was unsuccessful, the committee reiterated that "the outcome of the Olympics bid has no influence on the bidding activities for the World Cup. It was imperative for Japan to stand up for this candidacy since our goal is to create a truly prosperous nation through the development of sports culture and to contribute to the international community by hosting the World Cup." The committee has received expressions of interest from municipalities throughout Japan, laying the firm foundation of domestic support and plans to proactively approach the new government to support their bidding activities.

http://www.dream2018-2022.jp/

    Contact:
    Suminori Gokoh
    Japan 2018/2022 Bid Committee
    Tel: +81-3-3830-2004
    Fax: +81-3-3830-2005
    E-mail: fwc.japan.2018.2022@jfa.or.jp

SOURCE Japan 2018/2022 Bid Committee

SportScape(SM), the TV sports network engaging away-from-home sports viewers via a unique interactive TV application that combines live network TV sports programming with original digital sports commentary, is giving college football fans a chance to win a trip to see the college bowl game of their choice via the first-ever SportScape(SM) "Gate-2-Gate" promotion.

The eight-week, national program officially launches on October 9, 2009. SportScape network viewers can enter by texting the weekly Gate-2-Gate text-to-win code broadcast during the promotion period at the more than 1,000 SportScape affiliate locations. Sports fans can also enter by visiting the network's "Sidelines" blog for fans at http://blog.sportscape.tv/.

"We have integrated our digital TV, web and mobile media platforms to create a contest that's sure to generate excitement among college football fans," said Rick Sebok, CMO SportScape. "The SportScape 'Gate-2-Gate' promotion also provides our advertising partners yet another innovative way to engage sports fans away from home."

One grand-prize winner will receive a trip for two to the college bowl game of their choice -- including travel, accommodations, tickets to the game, and an ultimate tailgate allowance. In addition, those who enter can win one of four weekly prize packages full of ultimate tailgating gear like jerseys, stadium blankets, coolers, team car flags, and cozies.

The Sweepstakes entry period begins at 10:01 a.m. CDT on October 9, 2009 and ends at 10:00 p.m. CST on November 21, 2009. The grand-prize winner will be selected in a random drawing and announced by December 1, 2009. Official sweepstakes rules can be found at http://g2g.sportscape.tv.

About SportScape

SportScape(SM) is a TV sports network engaging away-from-home sports viewers via a state-of-the art technology platform that combines live network TV sports programming with original content and digital messaging. SportScape provides a unique way for marketers to engage sports fans -- a hard-to-reach, on the go demographic of young adults that most traditional media struggles to reach. SportScape broadcasts in top local sports bars and sports-oriented restaurant venues throughout the U.S. For more information about SportScape visit www.SportScape.tv.

SOURCE SportScape

As race fans travel to Fontana, California to see live racing at its best this weekend, Verizon Wireless crews and engineers have been hard at work revving up wireless coverage. The company has deployed a "Cell On Light Truck" (COLT) to the speedway to boost 3G coverage and call capacity. That means the Verizon Wireless network is ready for a spike in calls, text messages, picture messages, video messages and internet connections in and around the speedway.

Verizon Wireless operates a fleet of locally based COLTs and "Cell on Wheels" (COWs). These are fully functional, generator-powered mobile cell sites used for rapid, and short-term network response. For example, in the past year, the company has deployed mobile cell sites and other equipment to more than a dozen wildfire incidents around the country to support the communication needs of fire fighters.

Motorsports and Verizon Wireless

Verizon Wireless is the primary sponsor on the No. 12 Verizon Wireless Dodge Charger driven by award-winning driver Justin Allgaier. The company is also an associate sponsor on the No. 3 and No. 6 Team Penske cars for the 2009 IndyCar Series season.

Verizon Championship Racing, a new category available to V CAST subscribers, offers a host of multimedia options for fans including behind-the-scenes exclusive interviews with NASCAR drivers, recaps of races, highlights, games, news and other racing information.

About Verizon Wireless

Verizon Wireless operates the nation's most reliable and largest wireless voice and data network, serving 87.7 million customers. Headquartered in Basking Ridge, N.J., with more than 87,000 employees nationwide, Verizon Wireless is a joint venture of Verizon Communications (NYSE: VZ) and Vodafone (NYSE and LSE: VOD). For more information, visit www.verizonwireless.com. To preview and request broadcast-quality video footage and high-resolution stills of Verizon Wireless operations, log on to the Verizon Wireless Multimedia Library at www.verizonwireless.com/multimedia.

SOURCE Verizon Wireless

Tennis star and PSI (Population Services International) Ambassador Anna Kournikova joined the government of Russia today calling for a coordinated response to the serious health issues facing Russian youth. In a joint press conference in Moscow, Kournikova, government leaders and health experts discussed ongoing health challenges in Russia, where 70% of HIV-positive people are under 30 years of age.

"Too many youth in Russia today fall victim to early drug and alcohol addictions, putting themselves at risk for HIV and other life-threatening illnesses. We can prevent youth from going down this destructive path with a unified response and a coordinated effort to provide young people with timely information, comprehensive support services and healthy lifestyle alternatives," Kournikova said.

The press conference followed four days of travel for Kournikova, in which PSI's affiliate in Russia, the Center for Social Development and Information, led her on a four-city tour of Yekaterinburg, Gatchina, St. Petersburg and Moscow. At each stop, Kournikova met young men and women who are most at-risk of contracting life-threatening diseases like HIV and AIDS, and she saw firsthand the health issues facing her fellow citizens. She also had the opportunity to visit USAID-funded HIV-prevention programs run by PSI and its partners, which help provide support to those vulnerable groups. Particularly striking to Kournikova was PSI's PreventAIDS program in Gatchina, which provides counseling to families with teenagers who are at risk of becoming or who are injecting drug users. In Russia, more than half of all cases of HIV are attributed to intravenous drug use, a habit that usually begins in a person's teenage years.

In Yekaterinburg Kournikova visited a mobile outreach unit, a converted van where injecting drug users go to receive clean needles, condoms and advice on health issues from trained case managers. The following day, in St. Petersburg, Kournikova spent time with several current and former street youth talking about living on the streets of Russia. PSI partner Humanitarian Action supports the young men and women through a program providing medical attention, counseling and encouragement to stay away from drugs and choose healthy behaviors.

During the trip, Kournikova said she'd been inspired to help her peers by raising awareness about the health issues they face. She hopes her return to Russia will help mobilize support among all stakeholders to continue to provide the information, products and services that youth in Russia need to live safe and healthy lives.

For information and photos contact: Marshall Stowell (mstowell@psi.org)

About PSI

PSI is a leading global health organization with programs targeting malaria, child survival, HIV and reproductive health. Working in partnership within the public and private sectors, and harnessing the power of the markets, PSI provides life-saving products, clinical services and behavior change communications that empower the world's most vulnerable populations to lead healthier lives. Learn more at www.psi.org.

SOURCE Population Services International

Stop procrastinating and make the move to your computer to have a few laughs and vote in the Drive Smarter Challenge video contest (http://drivesmarterchallenge.org/contest)!

Click, watch, and rate your favorite short, entertaining videos featuring such characters as a bashful GPS and rapping cartoon - and help select the winner of the $5,000 grand prize and other prizes for the best illustrations of smarter driving and vehicle maintenance tips that help drivers save money on gas.

To rate the videos from 1-5 stars, just go to the Drive Smarter Challenge video contest website (http://drivesmarterchallenge.org/contest). Videos are just two minutes or less, and you can return to the site if you don't finish rating all 10 in one sitting.

So in addition to getting some laughs and picking up some money-saving tips, you can help determine who wins the following prizes:

  • Grand Prize: $5,000
  • Second Prize: Choice between one VIP NASCAR Race Package (two tickets and two garage/pit passes to a NASCAR race event) or one VIP Indy Racing League Package (two tickets and two garage/pit lane passes to an Indy race event, plus a test high-speed ride in an Indy-style, bio ethanol-fueled, two-seater race car with a pro-driver).
  • Third Prize: Whichever prize package hasn't been selected by the second prize winner (either the VIP NASCAR Race Package or the VIP Indy Racing League Package);
  • Fourth Prize: Transportation Efficiency Package: A set of 4 Michelin Energy Saver All Season Tires (or comparable tires for the winner's vehicle), one-year AAA membership, and two Silver Spoke League of American Bicyclists memberships.

twitter.com/ToSaveEnergy;

facebook.com/alliancetosaveenergy

youtube.com/AllianceToSaveEnergy

flickr.com/photos/alliancetosaveenergy/

SOURCE Alliance to Save Energy

Former World Heavyweight Boxing Champ, James "Buster" Douglas has his new book, "BUSTER'S BACKYARD BAR-B-Q," featured as a "Hot New Book" on Cushcity.Com starting October 14th.

Douglas will autograph books on Friday Oct. 9th and Saturday Oct.10th, 2009 at the MochaReaders.Com Presents: "Authors on the Yard II" for the 2009 Central State University Homecoming.

Douglas, and his co-author, Tony Reynolds, offer diabetics and their families inspiration and information about the disease. Now you can order BUSTERS BACKYARD BAR-B-Q, via Amazon.Com (http://tinyurl.com/bustersbarbque), or Cushcity.Com (http://www.cushcity.com/books/1442145862.htm).

"We want to give people inspiration from reading our stories and information on how to overcome this disease," Douglas said. Buster has had recent appearances on Martha Stewart Living on Sirius Radio, Fox Sports Radio, CNN iReports and other programs.

"My hope is that my story helps someone else make a positive change," Douglas said. "I want to share recipes the whole family can enjoy," Reynolds said.

After the death of his mother, who died only 23 days before what ESPN calls one of the greatest fights of the century, he started abusing himself.

On February 10, 1990, Douglas knocked out Mike Tyson in the 10th round in Tokyo, Japan. The only Vegas bookie that took the fight had placed 42-1 odds against Douglas winning that fight. Douglas details how he then started alcohol and food binges to the point of going into a diabetic coma for several days and nearly dying. He now believes he was still grieving his mother's passing after he won the fight.

Douglas and Reynolds have recently started pre-production for "I Am Buster, The James Buster Douglas Story," film.

Reynolds Sports and Entertainment RESET your expectations, RESET your dreams, RESET your life!

This press release was issued through 24-7PressRelease.com. For further information, visit http://www.24-7pressrelease.com.

SOURCE Reynolds Sports and Entertainment

Jesup & Lamont, Inc., (Amex: JLI), a full-service boutique brokerage and investment banking firm serving retail and institutional clients, is pleased to announce that it will sponsor its first charity event. Jesup & Lamont will be this years Gold Circle Event Sponsor for Pony Power Therapies, Inc., a non-profit organization that provides equine assisted activities to handicapped children and adults. The fundraiser will be held at Hawk Nest Equestrian Estate in Mahwah, NJ on Wednesday, October 14, 2009 from 7:00 - 10:00 pm.

About Jesup & Lamont, Inc.

Established in 1877, Jesup & Lamont, Inc. has an extensive history on Wall Street, with its origins encompassing such successes as providing brokerage services to Standard Oil and raising capital for the construction of Rockefeller Center. Jesup & Lamont, through its two wholly owned brokerage subsidiaries, offers full service broker-dealer and registered investment advisory services through its approximately 150 registered brokers in over 20 locations including offices in New York, San Francisco, Boston, Boca Raton, Chicago, Fort Lauderdale and Orlando. The Company's Jesup & Lamont Securities Corporation subsidiary also publishes proprietary research on several industries including Aerospace/Defense, Alternative Energy and Life Sciences/Healthcare and offers comprehensive investment banking services.

About Pony Power Therapies, Inc. (www.ponypowernj.org)

Pony Power Therapies, Inc. was founded in 2000 to provide equine assisted activities to children and adults with autism, cerebral palsy, multiple sclerosis, emotional disabilities, development delays, victims of trauma, abuse and multiple handicaps. Today, Pony Power at Three Sisters Farm houses 22 horses, goats, rabbits, a cat, two dogs and serves 200 riders with the help of over 200 volunteers.

Forward-Looking Statement Disclaimer

This press release contains "forward looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Such forward-looking statements involve known and unknown risk, uncertainties or other factors which may cause actual results, performance or achievements of the Company to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements. Factors that might cause such a difference include, without limitation, fluctuations in the volume of transactional services provided by the Company, competition with respect to financial services commission rates, the effect of general economic and market conditions, factors affecting the securities brokerage industry as well as other risks and uncertainties detailed from time to time in the Company's Securities and Exchange Commission filings. The Company undertakes no obligation to revise or update any forward-looking statement.

SOURCE Jesup & Lamont, Inc.

PUMA, the leading sportslifestyle brand and a powerhouse in African football delivered a trifecta news announcement today, paving the way for the Orange African Cup of Nations Angola 2010(TM) (CAN 2010). PUMA has unveiled the 2010 Football Kits for the eleven African teams it sponsors: Ghana, Cameroon, Ivory Coast, Mozambique, Egypt, Tunisia, Namibia, Morocco, Angola, Senegal and Togo.

PUMA is also proud to announce the signing of Algeria FA. Les Fennecs (The Desert Foxes), will be part of the PUMA football portfolio from January 1st 2010. Finally, the sportslifestyle company has been named the Official Fan Shop of the Orange African Cup of Nations Angola 2010.

"In 2010, Africa will be the center of attention with the Orange African Cup of Nations Angola 2010(TM) in January leading up to the World Cup in South Africa. With a powerful portfolio of eleven PUMA-sponsored African national teams, PUMA is already the most visible football brand in the Continent," said Jochen Zeitz, Chairman and CEO, PUMA AG. "We have enjoyed more than a decade of close partnership and collaboration with African football federations. Africa has a great deal to offer the international football community; next year's major tournaments will provide the perfect stage and PUMA is very proud to be a part of them."

African Team Kits

PUMA reprieves its role as one of the most innovative football kit suppliers, delivering home and away kits for its 11 African teams, which push the boundaries of technology and design. Making a bold statement, the jerseys are contoured to deliver a snug body fit that accentuates the players' musculature. Constructed from moisture-wicking Power Mesh, the jerseys feature a proprietary engineered mesh panel across the back, which allows for maximum movement and breathability. A Kinte pattern, inspired by traditional African fabrics, was applied to this back panel. Additionally, a unique brush-stroke effect, mimicking fans' body paint, creates the decorative stripes on most of the away jerseys and the players' names and numbers on the back. Official team crests are positioned on the upper right quadrant of the shirt, while select teams showcase the iconic symbol that represents their team country on the left hand side close to the heart.

In addition to supplying the home and away kits for the National Teams, PUMA will also produce licensed replica kits and fan wear, available to consumers as of October 10, 2009 at select wholesale partners.

Algeria FA

With the signing of Algeria FA, PUMA's African roster swells to 12 top-ranked teams. Les Fennecs (The Desert Foxes), now coached by Rabah Saadane, was formed in 1958 and has made two World Cup appearances in 1982 and 1986, and 13 trips to CAN, which they hosted and won in 1990. In October 2008, Les Fennecs catapulted to the top of their group, finishing first to qualify for CAN 2010.

"The association with Algeria underpins PUMA's commitment to African Football," said Jochen Zeitz, Chairman and CEO, PUMA AG. "Les Fennecs have an impressive history on the pitch and are again poised to be a top contender at CAN 2010. We're thrilled to welcome them to the PUMA family."

CAN 2010 Official Fan Shop

PUMA has been named the Official Fan Shop and Fan Supplier of the Orange African

Cup of Nations Angola 2010, which takes place in Angola, 10-31 January 2010. Partnering with CAF/Sportfive, the sportlifestyle company will have exclusive retail and licensing rights to manufacture products that carry the tournament trademark. PUMA also intends to have sales kiosks inside the stadium perimeter at all stadiums during the tournament, allowing fans attending the matches to purchase official merchandise and support their teams in a true football spirit.

For more information visit: http://www.pumafootballpresskit.com.

PUMA

PUMA is one of the world's leading sportlifestyle companies that designs and develops footwear, apparel and accessories. It is committed to working in ways that contribute to the world by supporting Creativity, SAFE Sustainability and Peace, and by staying true to the values of being Fair, Honest, Positive and Creative in decisions made and actions taken. PUMA starts in Sport and ends in Fashion. Its Sport Performance and Lifestyle labels include categories such as Football, Running, Motorsports, Golf and Sailing. The Black label features collaborations with renowned designers such as Alexander McQueen, Yasuhiro Mihara and Sergio Rossi. The PUMA Group owns the brands PUMA, Tretorn and Hussein Chalayan. The company, which was founded in 1948, distributes its products in more than 120 countries, employs more than 9,000 people worldwide and has headquarters in Herzogenaurach/Germany, Boston, London and Hong Kong. For more information, please visit http://www.puma.com.

SOURCE PUMA

Michelob ULTRA announced today that seven-time Tour de France winner and cycling icon Lance Armstrong has signed a three-year agreement to become the brand's new spokesperson and ambassador.

(Photo: http://www.newscom.com/cgi-bin/prnh/20091006/AQ88326)

"Lance Armstrong is an ideal ambassador for this brand and we are honored to have him represent Michelob ULTRA," said Keith Levy, vice president of marketing at Anheuser-Busch. "Having dominated a sport that requires such a physical commitment, Lance is the perfect athlete to connect with adult beer drinkers who lead active lifestyles."

As part of the agreement, Armstrong will appear in a new Michelob ULTRA television commercial titled "Little Bumps," and he will make a cameo appearance in a second ad titled "Escalator," both which are scheduled to air in 2010. Michelob ULTRA will also use Armstrong's likeness on print, outdoor advertising, digital marketing programs, product packaging and point-of-sale.

"I'm always making decisions that complement my active lifestyle, and this includes my beer choice when I want to enjoy a cold one with friends or when taking a break from training," said Lance Armstrong. "I'm excited about my association with Michelob ULTRA, a brand that supports cycling and running communities across the U.S. and is a favorite among active adults."

Michelob ULTRA has been a strong supporter of the sport of cycling since 2004. As part of its Race to the ULTRA series, the brand sponsors more than 40 major running and cycling events annually across the country.

Since its launch in 2002, Michelob ULTRA has continued to grow in popularity and is enjoyed by adult consumers living an active lifestyle and those looking for a great-tasting beer with lower carbohydrates and fewer calories. Michelob ULTRA has only 95 calories and 2.6g carbohydrates, 0.6g protein and 0.0g fat, per 12-ounce bottle.

About Anheuser-Busch

Based in St. Louis, AnheuserBusch is the leading American brewer, holding a 49.2 percent share of U.S. beer sales. The company brews the world's largest-selling beers, Budweiser and Bud Light. AnheuserBusch also owns a 50 percent share in Grupo Modelo, Mexico's leading brewer. Anheuser-Busch ranked No. 1 among beverage companies in FORTUNE Magazine's Most Admired Global Companies list in 2009. AnheuserBusch is one of the largest theme park operators in the United States, is a major manufacturer of aluminum cans and one of the world's largest recyclers of aluminum cans. The company is a wholly-owned subsidiary of Anheuser-Busch InBev, the leading global brewer, and continues to operate under the Anheuser-Busch name and logo. For more information, visit www.anheuser-busch.com.

SOURCE Anheuser-Busch

George Burns and Rodney Junior, owners of Brothers III Enterprises, announced their decision to take action against the basketball legend, Julius "Dr. J" Erving, for stealing their commercial idea to use "fictitious doctors" to boost sales for the soda product, Dr. Pepper.

Burns met Erving at the Red Rock Resort and Casino, located in Las Vegas in November 2007. It was there Burns pitched his commercial idea and Erving expressed interest to collaborate with Brothers III Enterprises.

From November 2007 to February 2008, Burns kept in contact with Erving's personal assistant via email correspondences and letters. Burns mailed a package with the commercial pitch and script to Erving, under the impression that Erving and his company, Egroup, were going to review it and agree to help Burns and his partner, Junior.

The surprise came in August 2008, when two co-workers informed Burns that Dr. Pepper had released the first commercial of their new campaign featuring the infamous Dr. J. The commercial had tweaks here and there, but was the same concept Burns had pitched to Erving.

"You can imagine my disbelief. Here I am waiting on a response from Erving's camp about proceeding with our commercial idea for Dr. Pepper, and he had been using it to his advantage all along. It just saddens me," expressed Burns.

Burns and Junior opened a civil action case against Erving in August 2008.

"We are going to fight this case to the end to ensure our clients receive the proper recognition they deserve," said Barry Levinson, Barry Levinson Law Offices located in Las Vegas.

ABOUT BROTHERS III ENTERPRISES

Brothers III Enterprises has many components; from publishing to commercial concepts to printing greeting cards, they do it all. Their belief is "Pursuing excellence and nothing less" for their clients and all the projects that they do. Visit the Brothers III at www.brothersiii.com or on Facebook or Twitter.

SOURCE Brothers III Enterprises

Who: The Knight Commission on Intercollegiate Athletics co-chaired by William E. "Brit" Kirwan, Chancellor, University System of Maryland, and R. Gerald Turner, President, Southern Methodist University, will be joined by expert panelists including Jim Delany, Big Ten Commissioner; Cedric Dempsey, former NCAA President; Neal Pilson, former President, CBS Sports and Gene Smith, Director of Athletics, The Ohio State University.

What: The Knight Commission, an independent organization that promotes a reform agenda to better align college sports programs with educational missions, has conducted in-depth opinion research of FBS (formerly Division 1A) university presidents. This is a first-of-its-kind look at the attitudes of higher education leadership on college sports finances during uncertain economic times.

To commemorate the 20th anniversary of the Knight Commission's founding, current and former members will meet to discuss the survey findings and their implications as well as assess the impact of policy changes made over the past two decades.

As part of the meeting, the Commission will launch College Sports 101, an interactive, Web-based report that provides an overview of the business and economic landscape of college sports. The report provides financial data that sheds new light on the key issues confronting higher education leaders.

When:

Monday, October 26th

9:30 a.m. - 12:30 p.m. EDT - Commission Meeting (Agenda below)

Media are invited to attend the 20th Anniversary meeting.

3:00 p.m. - 3:30 p.m. EDT - Media Call

A media conference call will also give reporters who cannot attend the meeting an opportunity to ask questions to the Knight Commission co-chairmen and researchers. Call-in information will be provided to those who RSVP.

Where:

EPIC Hotel, 270 Biscayne Boulevard Way, Miami, FL - To RSVP for the meeting or to receive call-in information for the media call, please contact Katie.Reardon@widmeyer.com.

Knight Commission on Intercollegiate Athletics Meeting Agenda

9:30 - 9:35 a.m.

Public Session, Metropolis B: Recognition of Myles Brand's contributions and moment of silence in his honor

9:35 - 10:50 a.m.

Public Session 1, Metropolis B: Assessing Two Decades of the Knight Commission's Reform Agenda: To what extent has it improved intercollegiate athletics for institutions and athletes? Is the NCAA and its current governance structure equipped to address the rising financial stakes and their implications?

Panelists:

Ced Dempsey, former president, NCAA

Gene Smith, associate vice president and director of athletics, The Ohio State University

11:00 - 12:30 p.m.

Public Session 2, Metropolis B: Opportunities and Threats: Preserving Educational Values in an Increasingly Commercial Landscape for College Sports

Panelists:

Jim Delany, commissioner, Big Ten Conference

Pete Likins, president emeritus, University of Arizona

Neal Pilson, former president, CBS Sports

3:00 - 3:30 p.m.

Press Conference (in person and telephone), Baxter Room, EPIC

About the Knight Commission on Intercollegiate Athletics

The Knight Commission on Intercollegiate Athletics was formed by the John S. and James L. Knight Foundation in October 1989 in response to more than a decade of highly visible scandals in college sports. The goal of the Commission was to promote a reform agenda that emphasized academic values in a climate in which commercialization of college sports often overshadowed the underlying goals of higher education. The Commission, which presented recommendations in a series of reports in the early 1990s and in the subsequent A Call to Action in 2001, continues to monitor and advocate for changes necessary to enhance presidential control and leadership, academic integrity, financial integrity and independent certification of athletics programs.

About the Presidential Survey on the Cost and Financing of Intercollegiate Athletics

The survey reports the views of presidents for the Football Bowl Subdivision (formerly Division 1A) universities on the costs and financing of intercollegiate athletics. The findings are based on 95 quantitative telephone interviews and 22 qualitative follow-up telephone interviews with presidents. The quantitative component achieved an 80 percent completion rate. The study was conducted by Art & Science Group of Baltimore, MD, from March to July 2009.

About the John S. and James L. Knight Foundation

The John S. and James L. Knight Foundation promotes excellence in journalism worldwide and invests in the vitality of U.S. communities where the Knight brothers owned newspapers. The Foundation focuses on ideas and projects that create transformational change. For more, visit www.knightfoundation.org.

SOURCE Knight Commission on Intercollegiate Athletics

On Saturday, October 10, 2009 athletes, families with children and power walkers can support Mercy Ministries of America at the Run for Mercy 5K and Family Walk in Lincoln, CA. Run for Mercy is an annual event for all ages, and children under 12 years of age can participate for free. This year, the non-profit residential program hopes to raise $26,000 to help young women between the ages of 13-28 who face life-controlling issues such as eating disorders, self-harm, drug and alcohol addictions, physical and sexual abuse, depression and unplanned pregnancy.

This 5 kilometer route will start and end at Mercy Ministries' brand new Lincoln, California home. The starting time for the race is 9:00 am. Participants can either walk or run and should anticipate the race to take approximately 35 minutes for runners and 45 minutes for walkers to complete. Top finishers will receive medals and door prizes will be given away throughout the event. This celebration of hope and transformation will also have family friendly games, face painting and more!

"Team Mercy is by far the best team I have ever run with. I have run competitively since the 6th grade, but this is the first time I had a purpose bigger than myself," said James Gaines, a past Run for Mercy participant. "Every step I took, it made me think of the Mercy girls and how their lives are being changed through being able to get the help they need, free of charge." James literally placed a letter of encouragement that he had received from a Mercy girl in a plastic bag, put it in his shoe and ran with it in his shoe the entire race!

Since 1983, Mercy Ministries' free-of-charge, voluntary Christian residential program has served a diverse population of young women from various socio-economic backgrounds, ages 13-28, who face a combination of life-controlling issues such as eating disorders, self-harm, drug and alcohol addictions, physical and sexual abuse, depression and unplanned pregnancy. Mercy Ministries of America has residential homes in Monroe, La.; Nashville, Tenn.; and St. Louis, Mo., and Lincoln, Calif. Mercy Ministries has global affiliates in the United Kingdom, Australia, New Zealand, Canada and Peru. For more information on Mercy Ministries, please visit www.mercyministries.com.

Now is a great opportunity for the Sacramento community to support this ministry by joining an existing team, forming a new team or registering as an individual participant in this year's 5K run.

Registration is NOW OPEN at www.runformercy.com/california

SOURCE Mercy Ministries of America

Under Armour, Inc. (NYSE: UA) will report the results of its third quarter ended September 30, 2009 on Tuesday, October 27, 2009 at 7:00 a.m. ET. Under Armour management will host a conference call to discuss the results beginning at 8:30 a.m. ET. This call will be webcast live at http://investor.underarmour.com/events.cfm and will be archived and available for replay approximately three hours after the live event until Tuesday, December 1, 2009.

The Company's financial results will be available online at http://investor.underarmour.com/results.cfm.

About Under Armour, Inc.

Under Armour(®) (NYSE: UA) is a leading developer, marketer, and distributor of branded performance apparel, footwear, and accessories. The brand's moisture-wicking synthetic fabrications are engineered in many different designs and styles for wear in nearly every climate to provide a performance alternative to traditional natural fiber products. The Company's products are sold worldwide and worn by athletes at all levels, from youth to professional, on playing fields around the globe. The Under Armour global headquarters is in Baltimore, Maryland, with European headquarters in Amsterdam's Olympic Stadium, and additional offices in Denver, Hong Kong, Toronto, and Guangzhou, China. For further information, please visit the Company's website at www.underarmour.com.

SOURCE Under Armour, Inc.

Majesco Entertainment Company (Nasdaq: COOL), an innovative provider of video games for the mass market, and executive producer Interactive Game Group (I2G), today announced that Jillian Michaels' Fitness Ultimatum 2010 for Wii(TM) is now available at retailers nationwide. Following the massive success of last year's game, Jillian Michaels' Fitness Ultimatum 2010 debuts exclusive new features including one-on-one training with Jillian, all-new exercises hand-picked by Jillian, a customizable Resolutions Mode and much more. Paired with the portable Nintendo DS(TM) game releasing later this month, players can now start living a healthier lifestyle courtesy of America's toughest trainer.

In Jillian Michaels' Fitness Ultimatum 2010 for Wii(TM), players are immersed in an intense training session set on a gorgeous tropical island. Filled with Jillian's exercises and routines along with her distinctive voice and likeness accompanying trainees every step of the way, the game provides immediate and accurate feedback that helps guide players for maximum results. Jillian leads her virtual clients through superset routines of Cardio and Strength Training exercises that include warm-ups and cool-downs, just like a real session with a personal trainer. In addition, players will benefit from helpful health tips and a customizable 6-month training calendar that ensures they stay motivated and focused on attaining their ultimate fitness goals.

Jillian Michaels' Fitness Ultimatum 2010 for Wii(TM) is developed by Collision Studios along with Executive Producer Interactive Game Group (12G). The game is rated E for Everyone and is available at retailers nationwide for a Suggested Retail Price of $39.99. To learn more about the game and view the promotional trailer, visit the "Jillian's Games" page on www.JillianMichaels.com. For additional information about Majesco's exciting line of products please visit www.majescoentertainment.com.

About Majesco Entertainment Company

Majesco Entertainment Company is a provider of video games for the mass market. Building on more than 20 years of operating history, the company is focused on developing and publishing a wide range of casual and family oriented video games on leading console and portable systems. Product highlights include Cooking Mama(TM) and Cake Mania®2 for Nintendo DS(TM), and Cooking Mama World Kitchen and Jillian Michaels' Fitness Ultimatum 2009 for Wii(TM). The company's shares are traded on the Nasdaq Stock Market under the symbol: COOL. Majesco is headquartered in Edison, NJ and has an international office in Bristol, UK. More information about Majesco can be found online at www.majescoentertainment.com.

About Empowered Media, LLC

Empowered Media, LLC operates the Jillian Michaels health and wellness brand. The company works as life architects with the sole mission of inspiring individuals to empower themselves to seek healthier and happier lives. The products marketed are part of the total life solution platform created using the Jillian Michaels philosophy. For more information please visit www.jillianmichaels.com.

About Interactive Game Group, LLC

Interactive Game Group (I2G) is a company producing and acquiring video games and other interactive entertainment properties, whether packaged media, online or wireless. Created by Frederic Chesnais, former Chief Executive Officer of Atari Interactive, Inc. with a decade-long experience in acquiring, financing and licensing intellectual property rights in the video game industry, I2G is developing and financing a portfolio of video game properties, joining forces with the best studios, publishers and distributors for each project on a worldwide scale.

Safe Harbor

Certain statements contained herein are "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995, Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. These forward-looking statements may be identified by reference to a future period(s) or by the use of forward-looking terminology, such as "may," "will," "intend," "should," "expect," "anticipate," "estimate" or "continue" or the negatives thereof or other comparable terminology. The Company's actual results could differ materially from those anticipated in such forward-looking statements due to a variety of factors. These factors include but are not limited to, the demand for our products; our ability to complete and release our products in a timely fashion; competitive factors in the businesses in which we compete; continued consumer acceptance of our products and the gaming platforms on which our products operate; fulfillment of orders preliminarily made by customers; adverse changes in the securities markets and the availability of and costs associated with sources of liquidity. The Company does not undertake, and specifically disclaims any obligation, to release publicly the results of any revisions that may be made to any forward-looking statements to reflect the occurrence of anticipated or unanticipated events or circumstances after the date of such statements.

SOURCE Majesco Entertainment Company

DISH Network L.L.C., a subsidiary of DISH Network Corporation (Nasdaq: DISH), today announced a free preview of CBS College Sports Network from Wednesday, Oct. 7 through Wednesday, Oct. 14, 2009.

DISH Network is making the channel available to all customers in celebration of CBS College Sports Network's Armed Forces Appreciation Week. The week of special programming saluting our nation's armed forces and service academy football teams includes a tripleheader of games on Saturday, Oct. 10, featuring Vanderbilt at Army (12 p.m. ET), Navy at Rice (3:30 p.m. ET) and TCU at Air Force (7:30 p.m. ET).

CBS College Sports Network, a 24-hour college sports network, offers a comprehensive lineup of football programming during the 2009 season, including 50 live games as well as studio shows and original programming. The schedule features the best of Conference USA, the Mountain West Conference, Navy, Army and NCAA Division II football games.

DISH Network's free preview of CBS College Sports Network will run from Wednesday, Oct. 7 until Wednesday, Oct. 14 on Ch. 152 in standard and high definition. CBS College Sports Network is part of DISH Network's Classic Silver 200 package, which is available at a special rate of $37.99 per month for 12 months.

For more information on CBS College Sports Network, visit www.cbscollegesports.com. For more information on DISH Network, visit www.dishnetwork.com.

About DISH Network L.L.C.

DISH Network L.L.C., the nation's HD leader, provides approximately 13.610 million satellite TV customers as of June 30, 2009 with the highest quality programming and technology at the best value, including the lowest all-digital price nationwide. Customers have access to hundreds of video and audio channels, the most HD channels, the most international channels, state-of-the-art interactive TV applications, and award-winning HD and DVR technology including 1080p Video on Demand and the ViP® 722 HD DVR, a CNET and PC Magazine "Editors' Choice." Visit www.dishnetwork.com.

SOURCE DISH Network L.L.C.

    WHAT:   Teams of local surfers will hit the waves off Oceanside on Oct. 11
            in the first Jim Beam(R) Surftag(R) U.S. National Series. In the
            relay competition, each surfer must catch three waves and then
            return to the beach to tag the next team member.

            Sunday, Oct. 11 will be the last of three qualifying rounds held
            on different Southern California beaches in the past month. Jim
            Beam(R) Surftag(R) will award $25,000 in cash prizes throughout
            the series. In addition to competing for cash, teams will vie for
            the opportunity to advance to the championship round in November
            and claim the title of "No. 1 Surf Club in California."

    WHY:    Jim Beam(R), the world's No. 1-selling Bourbon, supports surfers
            around the globe. Jim Beam(R) Surftag(R) started in Australia in
            2001 and has grown into the country's largest team boardriding
            competition. The U.S. version will attract dozens of competitors
            and crowds of fans to each venue along the California coastline.

    PHOTO/VIDEO/INTERVIEW OPPORTUNITIES:
         -- Teams of local surfers hitting the waves for the relay competition
         -- Representatives available from Jim Beam(R), IMG Sports &
            Entertainment and Global Surftag

    WHEN:   8 a.m. on Sunday, Oct. 11, 2009 - Qualifier 3

    WHERE:  Oceanside Harbor Beach
            Harbor Drive South
            Oceanside, CA

    UPCOMING COMPETITION:
            Championship - Nov. 13-14 in Huntington Beach, CA at the Pier

Jim Beam® Kentucky Straight Bourbon Whiskey, 40% Alc./Vol. ©2009 James B. Beam Distilling Co., Clermont, KY.

SOURCE Jim Beam

As race fans prepare for the excitement of night racing at a track that embodies the history and hometown roots of many of NASCAR's elite, Jeremiah Weed Southern Style Sweet Tea today announced that it will be coming along for the ride at Lowe's Motor Speedway on October 17 as primary sponsor of the No. 26 Roush Fenway Ford Fusion driven by Jamie McMurray. In the process, the brand also becomes the first vodka to sponsor a car since NASCAR lifted its ban on spirits sponsors beginning with the 2005 season.

"In its first ever major sponsorship, Jeremiah Weed Southern Style Sweet Tea is thrilled to utilize NASCAR as a platform to extend its Southern ideals and traditions to the millions of fans who follow the sport," said Judd Zusel, Director of Innovation, Diageo. "Jeremiah Weed Sweet Tea sees a clear opportunity to elevate the brand even further by connecting with adult consumers that have an undying passion for the sport they love, and encourage them to enjoy our sweet tea vodka responsibly throughout the weekend's race festivities."

Mr. Jeremiah Weed, legendary patron father of Jeremiah Weed Bourbon Liqueur, first made this announcement from his home in Weed, Kentucky, and declared that it was now, more than ever, the right time to rally behind America's fastest sport and all of its avid fans.

"Jeremiah Weed was born in the south and to thank some of the brand's favorite people for embracing the product, we thought Charlotte would be the perfect place to make our NASCAR debut," said Weed. "We look forward to providing fans a reason to celebrate responsibly all weekend, and will do everything we can to ensure that we are toasting Jamie when hopefully he puts the No. 26 car in Victory Lane."

Jeremiah Weed Southern Style Sweet Tea first introduced itself to the sport earlier this year when it offered to become the official sponsor of air in the stock car tires. To guarantee fans enjoy the race in true southern style, Jeremiah Weed will announce additional details regarding the sponsorship of the No. 26 Ford leading up to the race weekend.

Additional updates from Mr. Weed can be found on the Jeremiah Weed website (www.jeremiahweed.com).

About Jeremiah Weed:

Jeremiah Weed Southern Style Sweet Tea is 70 proof sweet tea flavored vodka brought to the public by Mr. Jeremiah Weed, the original Southern gentleman. Born of a long Southern and Kentucky distilling tradition, Jeremiah Weed Southern Style Sweet Tea utilizes only the highest quality ingredients for a taste, which we think you will find second to none. You can learn more about Jeremiah Weed Sweet Tea, Jeremiah Weed Country Peach Sweet Tea, Jeremiah Weed Sweet Tea & Bourbon Whisky, Jeremiah Weed Bourbon Liqueur and "The Legend" Mr. Jeremiah Weed himself at www.jeremiahweed.com.

About Diageo:

Diageo (Dee-AH-Gee-O) is the world's leading premium drinks business with an outstanding collection of beverage alcohol brands across spirits, wines and beer categories. These brands include Johnnie Walker, Guinness, Smirnoff, J&B, Baileys, Cuervo, Tanqueray, Captain Morgan, Crown Royal, Beaulieu Vineyard and Sterling Vineyards wines.

Diageo is a global company, trading in more than 180 countries around the world. The company is listed on both the New York Stock Exchange (DEO) and the London Stock Exchange (DGE). For more information about Diageo, its people, brands and performance, visit us at http://www.diageo.com. For our global resource that promotes responsible drinking through the sharing of best practice tools, information and initiatives, visit DRINKiQ.com.

About Roush Fenway:

Roush Fenway Racing is NASCAR's largest team operating nine motorsports teams. Five in the NASCAR Sprint Cup Series with drivers Matt Kenseth, Jamie McMurray, Greg Biffle, Carl Edwards and David Ragan; three in the Nationwide Series with Kenseth, Biffle, Edwards, Ragan, Erik Darnell, Ricky Stenhouse, Jr. and Colin Braun; and one in the Camping World Truck Series with Braun. For more information on any of the Roush Fenway Racing teams, log onto www.RoushFenway.com.

    Contacts:     Gillian Cook                    Nicole Anastasi
                  Diageo                          Taylor PR
                  646 223 2326                    704.796.9992
                  gillian.cook@diageo.com         nanastasi@taylorpr.com

SOURCE Diageo

Former professional basketball player Scott Burrell will trade his high-tops for a pair of orange laces and running shoes as he joins over 1,000 students in Bushnell Park to celebrate ING Run For Something Better Day on Friday, October 9.

Burrell will help spread a positive message to young people about the benefits of health and fitness in connection with the ING Hartford Marathon, which takes place on Saturday morning, October 10.

"As a college coach and a former pro ball player, I know the importance of staying healthy and fit. Unfortunately, too many young people in our country aren't getting enough physical activity and exercise," said Burrell. "The great thing about running is that just about anyone can do it. You don't need a lot of equipment, and you don't have to be a professional athlete. I'm happy to see a company like ING making a difference and helping children take a positive step toward healthier lives."

ING Run For Something Better Day takes place at Hartford's Bushnell Park on Friday, October 9. The race is scheduled to begin at 10:30 a.m. For more information, visit www.inghartfordmarathon.com.

The ING Run For Something Better program is a national initiative established by financial services leader ING. As a sponsor of premier running events across the U.S., ING has been promoting youth fitness by providing grants and funding to school-based running and health education programs.

In the Hartford area, the ING Run For Something Better program is managed by the Hartford Marathon Foundation. Students from participating schools train by running their own version of a half marathon, covering 13.1 miles in 6 weeks. Those who complete 12 miles prior to marathon weekend are invited to ING Run For Something Better Day where they run their last 1.1 "final mile" in Bushnell Park, crossing over the official ING Hartford Marathon Finish Line. They also receive a finisher's medal and enjoy lunch as they experience the "World of Fitness" exhibits and activities.

Childhood obesity has become a serious health concern in the United States. Educating kids about the importance of living an active and healthy life is the cornerstone of the ING Run For Something Better.

Since 2003, over 50,000 children have participated in ING Run For Something Better programs across the country. Children in these programs have reached a milestone of running more than 1.5 million miles.

Those interested in following the latest news and updates on the ING Run For Something Better program can do so on Twitter at www.twitter.com/OrangeLaces as well as by visiting a newly launched ING Facebook page (search "ING Run For Something Better" on Facebook).

About Scott Burrell

Scott Burrell is a former basketball star who played professionally with the Charlotte Hornets, Golden State Warriors, Chicago Bulls and New Jersey Nets. An avid athlete growing up, Burrell excelled at both baseball and basketball during his college years. He attended the University of Connecticut, where he played on the men's basketball team and became the first player in National Collegiate Athletic Association history to compile more than 1,500 points, 750 rebounds, 275 assists and 300 steals. Among his other accomplishments, Burrell was the first American athlete to be a first round draft-pick of two major sporting organizations -- the National Basketball Association and Major League Baseball. He was also the first UConn player to win a National Basketball Association Championship, which he earned with the Chicago Bulls in 1998. Burrell is currently the assistant men's basketball coach at Quinnipiac University in his hometown of Hamden, Connecticut.

About ING

ING is a global financial institution of Dutch origin offering banking, investments, life insurance and retirement services to over 85 million private, corporate and institutional clients in over 40 countries. With a diverse workforce of more than 110,000 people, ING is dedicated to setting the standard in helping our clients manage their financial future. In the U.S., the ING (NYSE: ING) family of companies offers a comprehensive array of financial services to retail and institutional clients, which includes life insurance, retirement plans, mutual funds, managed accounts, alternative investments, direct banking, institutional investment management, annuities, employee benefits, financial planning, and reinsurance. ING holds top-tier rankings in key U.S. markets and serves approximately 30 million customers across the nation. For more information, visit www.ing.com/US.

About the ING Run For Something Better

The ING Run For Something Better is a fundraising campaign that supports community and school-based youth running programs. Linked to ING's long-distance race sponsorships, the program was created to introduce kids to the benefits of sport, a habit of physical fitness, and a healthy lifestyle that prevents conditions such as childhood obesity. In today's world of poor nutrition and less-active lifestyles -- which may contribute to childhood obesity -- ING is using its position as a sponsor of marathons as a platform for helping kids get fit through free, school-based running programs. Nationally, ING has committed over $2.5 million to fund grants and school-based running programs through ING Run For Something Better. Since 2006, over a half a million dollars has been raised by individual donors through the orange laces program. ING has also created a special charitable fund to encourage others to support the cause by making their own contribution. When someone donates $10 or more to the ING Run For Something Better, ING will recognize their contribution by giving them a special pair of orange shoelaces to wear showing that they are "tied" to supporting kids' fitness. 100% of the net proceeds from the sale of orange laces go to the ING Run For Something Better fitness programs. For more information about the orange laces, go to www.orangelaces.com.

SOURCE ING Americas

Whether you are a gym expert or a fitness center novice, you've probably seen your share of interesting and sometimes amusing etiquette faux pas: the grunter, the space invader, the cell phone talker and the, ehem, "fragrant neighbor." With the seasons changing and gym-goers returning to their regular fitness schedules, Gold's Gym is working with its Facebook fans to issue a refresher on the ABC's of gym "Fitiquette."

In a search to determine the top fitness faux pas, Gold's Gym polled its community of more than 20,000 Facebook fans to uncover their workout pet peeves. The stories were as funny as they were educational. To help fitness enthusiasts avoid committing a serious gym etiquette offense, Gold's Gym is offering its "Fitiquette" advice for the top eight workout annoyances as voted on by Facebook fans.

  • Etiquette Blunder #1: Odor Offenders
  • Fitiquette Rule: Be scent-sible

Choose athletic attire in breathable cotton or moisture-wicking fabric, and use a high-octane antiperspirant to keep odor at bay. When a fellow exerciser's fragrance is overwhelming, talk to someone at the front desk, e-mail the club, or slip a note in the suggestion box.

  • Etiquette Blunder #2: Space Invaders
  • Fitiquette Rule: Give people their space

In the stretching area, free-weight room or in a group-exercise classes, where lots of people share one space, keep a jumping jack-size distance from the person next to you to ensure safety. Make sure to watch where you're going as you navigate the gym - otherwise you can accidentally bump into a wall, a machine, or someone else's workout.

  • Etiquette Blunder #3: Equipment Hogs
  • Fitiquette Rule: Play nice on the machines

When it comes to equipment, keep a couple things in mind: while resting between sets, don't remain on the machine, especially if there's a line to use it. Allow others to work into your sets. Unload weight bars when you're finished, and return free weights to their homes. Leaving weights on the floor can cause people to trip over them.

  • Etiquette Blunder #4: Loudmouth Lifters
  • Fitiquette Rule: Use your inside voice

Training requires intensity, and loud conversations on the gym floor can ruin a set of reps. Save fraternizing for the locker room, or wait until you're outside the gym to finish your talk. The same goes for cell phones.

  • Etiquette Blunder #5: Gym Floor Prowlers
  • Fitiquette Rule: Respect your peers

The gym is a great place to meet like-minded people who share your same goals, but it's not a pickup joint. If you're set on mingling, wait for a cue from someone to strike up a conversation.

  • Etiquette Blunder #6: Sweaty Equipment
  • Fitiquette Rule: Keep your sweat to yourself

Wipe down the equipment with a towel and cleaning solution before and after using them, no matter how much you perspired. If you see someone leaving a pool of sweat behind, feel free to politely ask the person to towel it off.

  • Etiquette Blunder #7: Self-Proclaimed Experts
  • Fitiquette Rule: Keep your opinions to yourself

The only person who should correct someone's form is a gym employee. Despite its setting in a public space, working out is a very personal thing.

  • Etiquette Blunder #8: Locker Room Exhibitionists
  • Fitiquette Rule: Leave something to the imagination

After you hit the showers, it's time to cover up - the majority of people in the locker room will feel a little uncomfortable being so close to someone who's bearing it all.

For more information on proper fitness etiquette/fitiquette, visit www.goldsgym.com or on Facebook at www.facebook.com/goldsgym.

About Gold's Gym

Established in Venice, Calif. in 1965, Gold's Gym is the largest full service gym chain in the world with more than 700 locations in 43 states and 28 countries. Gold's Gym offers the latest equipment and services, including group exercise, personal training, cardiovascular equipment, group cycle, Pilates and yoga. With nearly 3.5 million members worldwide, Gold's Gym helps all kinds of people achieve their individual potential through fitness.

SOURCE Gold's Gym

Outdoor Channel Holdings, Inc. (Nasdaq: OUTD), America's leader in Outdoor TV, today announced that the network will be moved to a more broadly distributed Digital Preferred tier on Comcast Digital Cable, Channel 730 in South East Michigan and Flint Michigan. As a result, more Comcast subscribers throughout Michigan can view Outdoor Channel's popular lineup of hunting, fishing, shooting and adventure content. This change was effective September 21, 2009

"We are excited to deepen our affiliation with Comcast and broaden our distribution throughout Michigan, a State that has a deep-rooted passion for fishing and outdoor adventure," said Tom Hornish, COO at Outdoor Channel.

"These markets are home to many subscribers that are passionate outdoor enthusiasts. In fact, Michigan is the nation's freshwater fishing capital. Now, these avid outdoor enthusiasts can easily enjoy our high quality, category-leading special interest programming," added Randy Brown, Senior Vice President, Affiliate Sales and Marketing at Outdoor Channel.

"Outdoor Channel is a great addition to the Digital Preferred lineup," said Alan Clairmont, Vice President, Sales and Marketing for Comcast Michigan. "We are pleased to make Outdoor Channel's top-ranked programming more widely available in our region."

Outdoor Channel takes viewers across the country and around the world, sharing unmatched thrills and experiences through the eyes of esteemed outdoor personalities. The network estimates the tier launch will result in an incremental increase of around 370,000 subscribers. Outdoor Channel cannot predict the impact, if any, such additional paying subscribers may have on Outdoor Channel's Nielsen Universe Estimate.

About Outdoor Channel Holdings, Inc.

Outdoor Channel Holdings, Inc. owns and operates Outdoor Channel, America's leader in outdoor TV, and Winnercomm Inc., an Emmy Award winning production and interactive company. Outdoor Channel offers programming that captures the excitement of hunting, fishing, shooting, off-road motorsports, adventure and the Western lifestyle and can be viewed on multiple platforms including high definition, video-on-demand, as well as on a dynamic broadband website. Winnercomm Inc. is one of America's largest and highest quality producers of live sporting events and sports series for cable and broadcast television. Winnercomm also owns and operates the patented Skycam and CableCam aerial camera systems which provide dramatic overhead camera angles for major sports events, including college and NFL football. For more information please visit www.outdoorchannel.com.

Nielsen Media Research Universe Estimates for Outdoor Channel

Nielsen Media Research is the leading provider of television audience measurement and advertising information services worldwide. Nielsen estimated that Outdoor Channel had approximately 31.2 million cable and satellite subscribers for September 2009. Please note that this estimate regarding Outdoor Channel's subscriber base is made by Nielsen Media Research and is theirs alone and does not represent opinions, forecasts or predictions of Outdoor Channel Holdings, Inc. or its management. Outdoor Channel Holdings, Inc. does not by its reference above or distribution imply its endorsement of or concurrence with such information.

About Comcast Corporation

Comcast Corporation (Nasdaq: CMCSA, CMCSK) (www.comcast.com) is one of the nation's leading providers of entertainment, information and communication products and services. With 23.9 million cable customers, 15.3 million high-speed Internet customers, and 7.0 million Comcast Digital Voice customers, Comcast is principally involved in the development, management and operation of cable systems and in the delivery of programming content.

Comcast's content networks and investments include E! Entertainment Television, Style Network, Golf Channel, VERSUS, G4, PBS KIDS Sprout, TV One, ten sports networks operated by Comcast Sports Group and Comcast Interactive Media, which develops and operates Comcast's Internet businesses, including Comcast.net (www.comcast.net). Comcast also has a majority ownership in Comcast-Spectacor, whose major holdings include the Philadelphia Flyers NHL hockey team, the Philadelphia 76ers NBA basketball team and two large multipurpose arenas in Philadelphia.

Comcast's Michigan Region serves more than 1.2 million customers statewide and employs more than 4,200 people. Comcast has three major call centers located in the state and houses its Michigan Region.

Safe Harbor Statement

Statements in this news release that are not historical are "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, as amended and Section 21E of the Securities Exchange Act of 1934, as amended, including statements, without limitation, about our expectations, beliefs, intentions, strategies regarding the future long-term value of the company resulting from the company's current actions or strategic initiatives and the future anticipated value of Outdoor Channel to our audience, distributors and advertisers. The company's actual results could differ materially from those discussed in any forward-looking statements. The company intends that such forward-looking statements be subject to the safe-harbor provisions contained in those sections. Such statements involve significant risks and uncertainties and are qualified by important factors that could cause actual results to differ materially from those reflected by the forward-looking statements. Such factors include but are not limited to: (1) service providers discontinuing or refraining from carrying Outdoor Channel; (2) a decline in the number of viewers from having Outdoor Channel placed in unpopular cable or satellite packages, or increases in subscription fees, established by the service providers; (3) liabilities resulting from an aerial camera falling; (4) a decrease in advertising revenue as a result of a deterioration in general economic conditions; (5) managing the company's growth and the integration of acquisitions; and other factors which are discussed in the company's filings with the Securities and Exchange Commission. For these forward-looking statements, the company claims the protection of the safe harbor for forward-looking statements in Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934.

SOURCE Outdoor Channel Holdings, Inc.

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